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The Impact of the COVID-19 Pandemic on on Children's Athletics
Zelenková, Karolína ; Kaplan, Aleš (advisor) ; Mejsnarová, Linda (referee)
Thesis title: Impact of the COVID-19 pandemic on children's athletics Author: Karolína Zelenková Thesis Supervisor: doc. PhDr. Mgr. Aleš Kaplan, MBA, Ph.D. Objective: The objective of my thesis is to investigate the interest of younger and older youth in athletics during the COVID-19 pandemic through a questionnaire survey. Methodology: A non-standardized questionnaire was used for the preparation of the bachelor thesis, which was mediated in printed form. Six randomly selected athletic clubs in the South Bohemia region were asked to cooperate. 82 athletes participated in the research. The questionnaire included 8 initial characteristic questions and 14 questions related to the COVID-19 pandemic and its impact on athletic training. The subject of the research was the motivation of youth to participate in sports during the pandemic and also the comparison of the opinions of young athletes from the South of Bohemia during the pandemic with the time before the pandemic. Results of the Thesis: The results suggest that during the COVID-19 pandemic, young athletes missed the opportunity to participate in athletic training. More than half of the respondents engaged in exercise regularly for more than 30 minutes per day, even though 72 % of them had no online substitute from coaches. Motivation to train...
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The importance of experiential education in nursing program at the university
Melicharová, Anna ; Tomová, Šárka (advisor) ; Raudenská, Jaroslava (referee)
The importance of experiential education in the higher education of nurses is a topic that deserves to be treated, but unfortunately in the Czech Republic it is basically unexplored compared to abroad. Hence, in the discussion, the results of the research investigation within this bachelor thesis were compared only with foreign studies. The main aim of the bachelor thesis is to document the findings on the impact of experiential learning on the quality of teaching of subjects where this teaching method is used in the study of nursing. Furthermore, to document the findings on the positives and negatives of the experiential learning method from the perspective of nursing students and to map the subjective perceptions and benefits of experiential learning by nursing students. The bachelor thesis has two parts. The theoretical part focuses on defining the experiential education system and its different components. At the same time, teaching methods typical of higher education are defined. The practical part focuses on quantitative research in the form of a self-constructed survey, focusing on the teaching of communication in undergraduate nursing education. The respondents in this case were students of Nursing at selected universities. The evaluation of the questionnaire survey demonstrated the...
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Marketing Audit of Customer Satisfaction
Valášková, Lucie ; MSC, Jakub Ondroušek MA, (referee) ; Chalupský, Vladimír (advisor)
The diploma thesis focuses on the marketing audit of customer satisfaction with the services in Domeq accommodation. The theoretical part introduce the basic terms related with this diploma theses. Based on performed analyses which are used in the analytical part of this diploma thesis are suggest recommendations to increase satisfaction with the services of the accommodation.
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Marketing Mix of Company
Nezhyba, David ; Markes, Radovan (referee) ; Milichovský, František (advisor)
The diploma thesis focuses on the marketing mix of a company targeting the consumer market in the USA. It includes a theoretical review serving as the basis for the analytical section. Furthermore, it contains an analytical part providing an evaluation of the current company situation. The final section consists of proposals contributing to the improvement of the marketing mix.
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Digital Detox at Brno University of Technology
Kozlovský, Dominik ; Šťastná, Dagmar (referee) ; Ellederová, Eva (advisor)
Cílem této bakalářské práce je popsat závislost na digitálních technologiích a digitální detox a provézt výzkum zabývající se závislostí na digitálních technologiích a zkušenostmi s digitálním detoxem u studentů a učitelů na Vysokém učení technickém v Brně. Práce zahrnuje rešerši literatury na téma digitální závislosti, digitálního detoxu a výzkum prostřednictvím dotazníku, který byl distribuován studentům a učitelům. Výsledky dotazníkového šetření ukázaly, že více než 70 % respondentů stráví více než dvě hodiny denně na telefonu, přičemž nejpoužívanější aplikace jsou Facebook a Instagram. Současně téměř 70 % respondentů přiznalo, že používají telefon více, než původně zamýšleli, což naznačuje možné symptomy digitální závislosti. Povědomí o digitálním detoxu mělo téměř 90 % respondentů a téměř 50 % respondentů mělo zkušenost s nějakou formou digitálního detoxu. Většina respondentů doporučila digitální detox, což naznačuje jejich povědomí o jeho pozitivních účincích.
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Proposal for Changes of Motivational Programme in a Selected Company.
Kopová, Dajana ; Konečný, Štěpán (referee) ; Petrová, Kateřina (advisor)
The bachelor thesis focuses on the proposition of changes to the concept of motivational program within a selected company. The thesis contains theoretical backgrounds, the analysis of the current state, and its proposals of changing the company’s motivational system. The analysis results showed that the employees are satisfied with the workplace conditions and their job positions. They are dissatisfied with the salary, communication with the superiors, the lack of opportunities for professional growth, and also with the number of benefits. Among the proposals are new benefits, such as the introduction of ‘sick days’, contributions to life insurance, and contributions to a long-term investment product. The recommendations include praise and use of internal human resources.
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Marketing communication of a specific company
Komínková, Denisa ; Havíř, David (referee) ; Mráček, Pavel (advisor)
The master thesis focuses on the marketing communication of a specific company. The thesis is divided into three parts. The first part defines the theoretical background that underpins the second part of the thesis. The second part deal with the description of the company, the overall analysis of the marketing communication of the company, marketing research and the analysis of the main competitors in the writing instruments sector. The third part deals with the proposals that are based on the analyses carried out. The suggestions should help the company to improve its current marketing communication in the future.
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