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Customer satisfaction with the service of the store Sportex.cz
Kubátová, Lucie ; Šíma, Jan (advisor) ; Janák, Vladimír (referee)
Title: Customer satisfaction with the service of the store Sportex.cz Leader: Mgr. Jan Šíma Objectives: The aim of this work is to use the survey to find out the customer satisfaction with the service of the sports store Sportex.cz. Furthermore, based on the results of questionnaires, to propose new solutions and the arrangement for the existing sports shop Sportex.cz. If the customers are satisfied with the purchase, they will visit this store for further purchases in the future again. Methods: Quantitative research using electronic and written questioning Results: Customers are most satisfied with the service and retail facilities. Assortment is considered to be above average. The weakest aspect appears to be the availability and location of the store. Based on the results, as the main pillar of changes, it was recommended extending the range of the new products, introduce light banner in front of the store, extend the opening hours, buy of the receipt printer and rethink the pricing policy. Keywords: Sports store, staff, store equipment, merchandising
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Teenage girls as a specific user group in libraries
Ovesná, Monika ; Landová, Hana (advisor) ; Stöcklová, Anna (referee)
Master thesis called "Teenage Girls as a Specific User Group in Libraries" is focusing on users of a library between the ages of 12 - 19 years and on the design of library space for this age group. The theoretical part of the thesis aims to provide the everyday library practice with the basis for creating space for teens, including marketing, staff, services and collections. The theoretical part also focuses on the physiological, psychological, emotional and sociological characteristics of teenage girls. The situation in the Czech Republic is also introduced. With regard to the fact, that the library services and spaces for the teenagers in the Czech Republic are at their very beginnings, the examples from abroad, Germany in particular, are introduced. The practical part is realized by means of a questionnaire survey and interviews. The practical part focuses on existing and potential users of the Municipal Library in Prague, where the new space for teens should be established in a near future. Powered by TCPDF (www.tcpdf.org)
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Zoorehabilitation in process of education
Bravencová, Jana ; Jančaříková, Kateřina (advisor) ; Kropáčková, Jana (referee)
This thesis deals with breeding and visiting programs with animals (options, reasons, positives and negatives, evaluation of parents and staff) in kindergartens in the two most populous regions in the Czech Republic. Further it provides an in depth analysis of influence of selected invertebrate animals on preschool children in two specified kindergartens and looks into parent's attitudes and evaluation of animal breeding in the chosen classes. It is a combinated empirical applied research whose methods are directly participated unstructured observation of individuals or groups, video recording, explorative method - questionnaire (for the children's parents in the class and for the kindergartens) and analysis of qualitative data from the questionnaires and evaluation of the results. The thesis is divided into three parts according to the target group on which the research is focused. Both the results and the specified literature confirm the importance of continuous presense of animals in the proximity of preschool aged children in several areas of their personality development (emotions, environmental feelings, communication, motivation, responsibility, thoughtfulness, concentration, attention, senses, interest, calming down, cognition - the cycle of life and animal characteristics). Staff and...
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Comparison of buying atmosphere of two chosen retail units
BAREŠOVÁ, Aneta
The main aim of the thesis was a comparison buying atmosphere chosen two retail units. The first part of thesis was based on the studied literature, there has been described trade, wholesale, retail and elements of the buying atmosphere. In the second part of thesis were described chosen retail units. The second step was to analyze the data, which were obtained by two methods. The first method was structured interviews with owners of retail units. The second method was a survey that was conducted with customers of the retail units, either face to face or online questioning. Based on these data were compared retail units and created proposals to improve the atmosphere of buying retail units.
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The Burnout Syndrome in Teachers' Work
Mudrová, Simona ; Šnýdrová, Ivana (advisor) ; Beneš, Milan (referee)
TITLE The Burnout Syndrome in Teachers' Work ABSTRACT The burnout syndrome represents a serious problem affecting the quality of the life of the stricken persons as well as their efficiency. The notion burnout is defined here. This bachelor thesis specifies the main theoretical sources of burnout, the evolution and the formation of its characteristics. It brings the summary of the circumstances which can facilitate or limit the origin and development of burnout. The burnout syndrome affects members of helping professions mainly. The concept of the helping professions is defined here. The teaching profession is one of the helping professions. The teaching profession is one of the demanding professions. There are the various influences disturbing the work of teachers which affect the overall personal performance and professional satisfaction. This bachelor thesis reports physical and psychical load in teacher work. Situations that can be the source of the emotional exhaustion for teachers are mentioned. The causes of the burnout syndrome, the symptomatology and some of its negative consequences considering the teaching profession are described. From this view we can see work load, which can damage teacher health or work performance. It is necessary to pay attention to them. This bachelor thesis presents the...
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The Role of Family Carers in the Nursing Home for Persons with Cognitive Impairment
Kastlová, Barbora ; Holmerová, Iva (advisor) ; Tollarová, Blanka (referee)
Thesis subject: The Role of Family Carers in the Nursing Home for Persons with Cognitive Impairment. The theme of this thesis is the role of the family carers in the nursing home for persons with cognitive impairment. This topic is very actual due to the aging of society and to the increasing of life expectancy. A proportion of the old people in society increases but in the same time there is a decreasing number of people who could take care of them at home (due to negative population balance, disintegration of traditional family, economic situation and high requirements of the care etc.). Many seniors who are depending on the help of the others (such as people with dementia) spend their old age in institutional care. The qualitative research in this thesis shows that families continue in caregiving even after the admission of their relatives to a nursing home. The aim of this research was to describe the involvement of families in the institutional care and to identify factors that influence this phenomenon. Research was conducted in one nursing home for persons with cognitive impairment. Semistructured interviews were conducted with a sample of informants consisting of five professional nurses and four family carers. The analysis of data was carried out using the grounded theory. Research...
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Identity Background
Kleinerová, Zuzana ; Kleinerová, Klára (referee) ; Klodová, Lenka (advisor)
Diploma thesis Background identity is a series of events through which I am trying to find a harmony between the magic of art and life. I decided to initiate the situation, "performance" mediating an authentic, strong feelings. I tend to performance associated with life in the self-reflective approach. Based in my own performative practice in which the strength and authenticity is reflected primarily in the exchange of energy between the audience and the performer. I started to define an ideal conditions for performance to achieve this exchange, authentic experience and mutual perception of the situation within the relationship between "performer" and "spectator". In November 2015 I planned "authentic performances " series . The mutual forming of "performing" act I have anchored in the concept of identity, which is infinitely formed in relationships and the never-ending negotiation process. In the name of authenticity I am exposing myself within the anonymity of public space and waiting for the moment of identification. Waiting for concrete spectator who is already a part of me within a certain social role. Unexpected intervention into the everyday life of concrete person make the opportunity of authentic experience. Experience which is a part of his everyday life completes the action, giving the context. During the realization I got the opportunity to exhibit in the Palais de Tokyo. Aware of the significance of this opportunity for the development of my own artistic career I have decided to accepted it as a challenge. Although the terms of institution are utter contradiction of those conditions I had defined previously for authentic experience. In the name of authenticity and my principles I decided to be present in the role of spectator. To be invisible to this prestigious gallery. Be invisible to the artistic group Delta Total through which I had the opportunity to exhibit. To be inside and outside in the same time. The starting point of the last part is a necessity with the goal to get a master's degree. The necessity of outcome for jury can also betray my ideals of living authentic event. I should mediate all the experience of past events (to date 20th of April- thirty-three events) which happened in so many different places in the space of "Malá Amerika" in Brno...
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Service management in a selected hotel
MAŘÍKOVÁ, Veronika
The main topic of this paper is the service management in a selected hotel The Savoy Hotel. It deals with suggestions how to improve management procedures in the hotel. In the theoretical part are defined and described hotel services, tourist industry, management, developmental trends in the hotel management area and so on. The practical part deals with the particular hotel Savoy. It analyses accessible data, elaboration financial analysis and questionnaire survey. The result is creating a proposal for the improvement of the management.
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