National Repository of Grey Literature 1,513 records found  previous11 - 20nextend  jump to record: Search took 0.38 seconds. 

Media content organization and solutions in JavaFX
Smíšek, Matěj ; Pavlíčková, Jarmila (advisor) ; Tran, Lam (referee)
The bachelor thesis looks into changes in television and movie audience behavior. Increas-ing amount of TV shows and movies in user media library brings new needs those files properly organize a record which one has been already watched by user. Software solution must abide audience custom and allow smooth transition from slowly degrading television audience to new, more interactive one. Current offer on market of media organization software is broad, but it is important to focus in detail on functions of those applications and verify if they truly meet all set requirements, or if they are robust application software, which can be not very user-friendly for common user. Custom solution in Java using brand new user interface library JavaFX 8, which goal is to bring basic framework of possibilities of solving media organization for future programmers.

Growing Douglas-Fir in the area SLP CZU in Kostelec nad Cernymi lesy
Kubeček, Jiří ; Podrázský, Vilém (advisor) ; Marušák, Róbert (referee)
Douglas-fir (Pseudotsuga menziesii /Mirb./ Franco) is currently considered one of the most important introduced tree species in Europe; for example in Germany it is considered domesticated. By its production it surpasses significantly our domestic softwood and its importance is found both in amelioration and improving functions as well as in its ability to compensate for spruce, so far our most common species however retreating somewhere. The work addresses the growth processes of individuals and stands of Douglas- fir and its selected environmental effects in regions of Kostelec nad Černými lesy, and Písek. The aim is to demonstrate the production potential, economic evaluation, describe the growth dynamics and the impact on soil quality in the stands. The methods applied will include dendrometric measurement, description of growth dynamics, profitability, sampling and analysis of humus and mineral soil horizons. Basic pedochemical characteristics will be analyzed: soil reaction, soil sorption complex, nutrient content in total and exchangeable forms. The results indicated a high produce ability of Douglas fir comparable to the one of Grand fir and exceeding the one of Norway spruce. In terms of stabilization and effects on soil also has better properties than spruce. In terms of amelioration resemble the qualities of deciduous trees. The work follows on previous experimental investigation..The output provides quantification of the production and soilforming potential, yield assessment and recommendations for application in conditions of the University Forest Enterprise and the Czech Republic.

Artistic-Pedagogical Interpretation of Texts in Curricular Documents in Different Language Areas
Uhl Skřivanová, Věra ; Hazuková, Helena (advisor) ; Slavík, Jan (referee) ; Kirchenmann, Johannes (referee)
Annotation: The contents and the gravity point of dissertation work is the comparison of art educational goals, anchored in the Frame Educational Program of art educational goals, anchored in the Frame Educational Program for Elementary Education and Gymnasiums in the Czech Republic and in the Educational Syllabus for eight year's gymnasiums in Bavaria. Comparing the different curricular document was realized on the basis of operationalizing observed categories of educational goals in field competencies. The possibilities of realizing anticipated educational goals were consequently verified by field research and illustrated on the basis of gained data and authentic student's art works. The indispensable prerequisite how to realize the mentioned research was the description of art educational system in Germany, the original translation work in the field of art theory and its pedagogical reflection in the 2nd half of the 20th and 21st century.

Opera and new media
Gattringerová, Eliška ; KUSNJER, Ivan (advisor) ; PŘÍVRATSKÁ, Jiřina (referee)
The author is focusing on issues of opera in new media in her work. The introduction defines and decribes the concept of new medias. After that, author is especially focusing on presentation of operas which are broadcasted live into Czech cinemas, history of this relatively young phenomenon and its gradual develepment. As a next topic mentioned in the author's work is possibility to watch live broadcasts or records via particular websites of theatres. Finally, the author is describing internet websites, which are dealing with the opera issues, history, content and specifics. The author is summarizing other options how to present opera.At the end of the work, the author is trying to characterize meaning and benefits of the new medias for today's opera and opera audience.

Life of Indians in the west as reflected in short stories by Sunita Jain
Bočanová, Petra ; Kostič, Svetislav (referee) ; Marková, Dagmar (advisor)
The main goal of the thesis is to evaluate the contribution of the short stories written by Hindi writer, Sunita Jain concerning the cultural differences between the Western and the Indian cultures and the lives of Indian people within the diaspora in the United States. The thesis opens with a brief introduction of the history of the Indian immigration to the United States of America and to England. This historical background is necesarry for understanding the basic elements of what follows. The thesis continues with the description of the main differences between the Western culture and the Indian culture. The content is focused towards the observations highlighted in the selected works by Sunita Jain. The chapter also raises questions on what it means to be an Indian in the world today and how the Indians deal with the balance of spirituality and materialism on home soil. The penultimate chapter, chapter three, looks at the life of Sunita Jain and describes the crucial moments that have affected her writings. The final chapter describes the life of the heros in Sunita Jain's short stories, that are placed in USA or after they returned to India from USA. The chapter also examines the cultural differences as they were grasped by the author, it deals with the common life they lead and compares it to the one...

Business Plan for an Existing Company Development
Petříček, Radim ; Přibyl, Martin (referee) ; Chlebovský, Vít (advisor)
The subject of this thesis is the IdentCORE company operating in the area of identification RFID media and plastic cards printing as a distributor and reseller. The main goal is to build a business plan and to identify the market and product opportunities. Another goal is to identify new opportunities on one of the markets of the EU in the segment of RFID component. The theoretical part is dedicated to the structure, purpose and content of a business plan together with the definitions of the analysis used in this project. The practical part of the business plan itself deals with specific values achieved and the evaluation of those observed. As an output of this work, the establishment of the IdentCORE company with a defined financial plan, design innovation in service offerings and successful implementation of e-shop with a new web presentation, was put in process.

Multimedia Data Processing in Heterogeneous Distributed Environment
Kajan, Rudolf ; Ferko,, Andrej (referee) ; Míkovec, Zdeněk (referee) ; Herout, Adam (advisor)
Pervasive computing sa zameriava odstránenie zložitostí pri interakcii s výpočtovou technikou a zvýšenie efektivity pri jej každodennom používaní. Ale i po viac ako 15 rokoch od sformulovania hlavných cieľov Pervasive computingu existujú aspekty interakcie ktoré stále nie sú súčasťou užívateľskej skúsenosti s dnešnou technológiou. Bezproblémová integrácia s prostredím vedúca k technologickej neviditeľnosti, alebo interakcia naprieč rôznymi zariadeniami predstavujú stále veľkú výzvu. Hlavným cieľom tejto práce je prispieť k tomu, aby sa ciele Pervasive computingu priblížili k realizovaniu tým, že predstavíme spôsob intuitívneho zdieľania informácií medzi osobným a verejne umiestneným zariadením. Predstavili sme tri interakčné techniky, ktoré podporujú intuitívnu výmenu obsahu medzi osobným zariadením a zdieľaným displejom. Tieto techniky sú založené na prenose videa, rozšírenej realite a analýze pohľadových dát. Okrem interakčných techník sme tiež predstavili mechanizmus pre získavanie, prenos a rekonštrukciu aplikačného stavu na cieľovom zariadení.

Application of insights in commercial communication targeted at women
Dúbravská, Pavla ; Klosová, Anna (advisor) ; Zadražilová, Dana (referee) ; Přikrylová, Jana (referee)
Commercial communications is often accused of stereotyping when picturing women in commercials. To certain extent women expect and ask for "better and easier world" when it comes to advertising. In many cases however women tend to feel simplified. Both from advertising theory and practice insight is crucial for advertising to resonate with its target audience. If the communication is built on well-chosen insight the consumer gets a feeling that the brand understands him better. The main task of this work is thus to give insight into the mind of women as consumers and to find out how women perceive themselves in commercial communication. Two levels, theoretical and practical, are distinguished within this task that were later transformed into specific goals. Foreign literature gives evidence that insight is actually important part of both advertising theory and practice. No literature maps the attitude of practitioners in advertising in the Czech republic. Therefore the first goal is to map the role and understanding of insight in the Czech republic. To research this topic 12 in-depth interviews with advertisers and practitioners from communication and research agencies were executed. The in-depth interviews confirm the importance of insight also in the Czech republic. Second specific goal of the thesis is to map what kind of advertising Czech women consider as insightful. For the research purposes the insightfulness of communication is transformed into self-identification with media and commercial content. In the first part of this research respondents were asked to come up with content that evokes a feeling of understanding and self-identification. The research also verifies two hypotheses. H1: Stereotypes in advertising bother women. H2: Insights created in foreign countries can be applied in the Czech market. 200 women were interviewed through online questionnaire. As a stimuli television commercials with chosen parameters were used. It was found out that the self-identification with media content came through the identification with the main heroine, identification with realistic situations and through humour. The first hypothesis is not confirmed by the research. Women were not really bothered by stereotypes in advertising according to the research. The second hypothesis is not confirmed either. Foreign insights cannot be automatically used in the Czech market. There are national and cultural differences that need to be taken into account. The thesis is divided into 7 chapters including the introduction and the summary. The benefit of this work on the theoretical level is seen in mapping the topic in its complexity. The practical contribution is seen in how the work assesses insights, its creation but also expectations of the subjects in the market.

Banking System in the USA on the background of the Great Depression
Jiráň, Michal ; Tajovský, Ladislav (advisor) ; Soukup, Jaromír (referee)
This thesis concerns banking and financial systems in the United States of America during the time of the Great Depression. In the first stage, I will focus on the Federal Reserve System's monetary policy and its expansive character. Then I will emphasize on the events taking place in American banking system during the 20's, the linkage between these events and the great contradiction of American economy, which took place at the end of the decade. The key part of my thesis will be devoted to the analysis of the most important state interventions, which were supposed to save the banking and financial system from collapsing between 1930 -- 1933, and make the economy prosperous again. I will devote to the steps taken by Hervert Hoover; the president between years 1929 -- 1933, as well as the steps from the first year of F. D. Roosevelt's presidency. F. D. Roosevelt's era started in March 1933, and it was the time when the American banking system found itself in the most critical situation ever. During this era, the crucial measures were taken, and I will examine the hypothesis in which there were close connections between the political and the big business representatives standing behind their enactment. I will attempt to demonstrate that the officially proclaimed goals of those measures were unlike the real content, and the consequences of the new legislatives being enacted during these times.

Automobil Industry on the pages of newspaper in year 2007
Dobiáš, Petr ; Jirák, Jan (referee) ; Trampota, Tomáš (advisor)
Bachelor thesis deals with quantitative content analysis of topical rubrics of newspapers named above involving all releases in 2007. The analysis is focused just on rubrics conversant questions of automotive industry. Its goal is describe similarities and differences in content selections, how it is led along, what space is devoted to it and what kind of information gives to its readers. This thesis is devoted to segmentation of space on quantifiable parameters and outcomes of analysis are put through the statistic analysises . All the findings are presented through schemes and diagrams. An outcome is quantitative description of chosen topical units which describes topical and spatial zoning of automotive industry as a topic presented on pages of totally different newspapers regarding the historical background and different reader's bases. There are answered questions on seasonality and space devoted to motorism.