National Repository of Grey Literature 773 records found  beginprevious568 - 577nextend  jump to record: Search took 0.01 seconds. 
TRAVEL OF INHABITANTS FOR SERVICES IN ORP TŘEBOŇ REGION.
KVANTOVÁ, Radka
This bachelor thesis is analysing processes related to service availability in selected region. Inspected area is covering extended district of administration of Třebon and related communities of district of České Budějovice, Soběslav, Trhové Sviny and Jindřichův Hradec. This selected area covers 42 municipalities in the region. The thesis is based on questionnaire research in selected villages. Following evaluation questionnaire defined a selection regions of education, health-care, retail and general service. As subsequent step, selected territories with it?s demand were compared with service capacity of related villages.
The examples of newer approaches to evaluation of the quality of services provided by foreign public libraries
Šály, Martin
Součástí probíhajícího projektu „Efektivní informační služby NTK“ je vytvoření mechanismu sledování kvality veřejných informačních služeb poskytovaných NTK a jeho pilotní realizace v NTK. Tato aktivita projektu je v úvodní fázi realizace. Jedním z důležitých vstupů jsou zahraniční zkušenosti a „filozofie“ přístupů k hodnocení kvality poskytovaných informačních služeb těchto institucí. Příspěvek uvede vybrané příklady novějších přístupů ve vztahu k možnému využití v ČR.
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Customer satisfaction as a factor of sustainable competitive advantage
Tůmová, Miluše ; Chalupský, Vladimír (advisor) ; Bártová, Hilda (referee) ; Koráb, Vojtěch (referee)
Doctoral thesis, which deals with customer satisfaction and customer loyalty in relation to a competitive advantage. Methodology used for purposes of doctoral thesis. The process of consumer satisfaction and consumer loyalty research. References to foreign literature. A formulation of objectives and hypotheses. Specifics of customer satisfaction in the field of services with a high proportion of personal folders.
Barriers to the development of tourism in the Alpes-Maritimes
Fiřtová, Monika ; Kadeřábková, Jaroslava (advisor) ; Petrů, Zdenka (referee)
In this thesis the limits of development of tourism have been mapped in one of most visited regions in France. The main objective was to determine the primary and secondary barriers to development of tourism in the Alpes-Maritimes. The impairment causes the negative factors of development, an analysis of individual service sectors which are directly linked to tourism and the characteristics of the region in terms of natural, cultural and other attrac-tions. The conclusion has been drawn up comprehensive SWOT analysis and proposals for measures to support the development of tourism in the selected area.
Marketing mix in insurance industry and the analysis of current marketing strategy of Česká pojišťovna
Sedliak, Tomáš ; Daňhel, Jaroslav (advisor) ; Štěpánek, Lukáš (referee)
This thesis is analysing the current marketing strategy of Česká pojišťovna. In particular, it is focused on changes which were realised during the marketing campaign named "Podzimní ofenzíva 2011". There are described innovations of products of insurance, marketing communication and distribution department of Česká pojišťovna. The attention is also dedicated to the creation of insurance prices. In the theoretical part, there are characterised particular parts of marketing mix, service marketing and insurance mar-keting.
Evaluation of customer satisfaction with accommodation services
Zavázalová, Simona ; Hykš, Ondřej (advisor) ; Rážová, Lenka (referee)
The aim of this bachelor thesis was to determine clients' satisfaction with the services offered by the apartments. It was done through a questionnaire. The theoretical part described 3* hotel and aplies the requirements of this cathegory to 3* appartment. It also describes the services offered. The practical part describes specific apartments in Prague and evaluates clients requirements to the services. The result is a recommendation how to fulfill these requirements in the best way.
Marketing of a dance studio
Adamčiková, Patrícia ; Zamazalová, Marcela (advisor) ; Vávra, Oldřich (referee)
The aim of this bachelor's thesis Marketing of a Dance Studio is to apply theoretical knowledge from the area of marketing, specifically marketing of services and sport marketing, in order to analyse the current state of marketing communication of a particular dance club. The theoretical part includes an independent chapter focused on free time activities of children and youth. In the practical part of the thesis, the Dance Studio ATS Domino is introduced along with its marketing activities. It also contains a feedback form for current members and analysis of their responses.
Consumer protection during services provided by travel agencies
Kučerová, Michaela ; Valentová, Jana (advisor) ; Švarc, Zbyněk (referee)
Consumer protection is one of the most pressing topics in modern consumer times. As such, it has its pitfalls and its ensuring is not easy. Especially in field of providing services when satisfaction of consumers is often very subjective. The aim of the bachelor thesis is to analyse current situation of consumer protection in the Czech Republic. In the theoretical part basic terms, development process, current situation and forthcoming changes are described. The practical part is focused on analyse of advancing consumer protection in practice and on research among travel agencies and their clients.
Business Plan
Dvořáková, Pavla ; Kovář, František (advisor) ; Sládek, Libor (referee)
The goal of the submitted thesis is to analyze the position of Cenkonzult Tábor s.r.o. at appraisals, calculations, engineering, accounting and tax advisory services market, which the company provide. The first part of the thesis is devoted to a presentation of the theoretical description of processing a business plan and processing external, internal analysis and financial analysis. The practical part of the thesis is focused on the synthesis theoretical part. I analyzed the competitive ability of the company on the markets of providing services, advantages and competitive advantages. The strengths and opportunities of Cenkonzult Tábor s.r.o. are analyzed in the thesis. I am dealing here with the analyzed revenues and costs separated by the individual activities of the organization and financial analyses in past years.

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