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elation between Textual Devices and Popularity of Media Text on the Example of Radio Series "Tlučhořovi"
Pouzarová, Patricie ; Reifová, Irena (advisor) ; Šoltys, Otakar (referee)
The target of the thesis Relation between Textual Devices and Popularity of Media Text on the Example of Radio Series "Tlučhořovi" is to reveal if there exist any connection between significant textual devices used in the series and its popularity and success. As methods there are used semiotic analysis of sample of the series episodes and "respondent interview" with the listeners. In the first there is focus mainly on particular textual devices and in the second on what respondents consider to be reasons why they do listen to the series. Significant textual devices are one of the central themes of cultural studies and this work sets itself a task to deduce from findings conclusion which would be generalizable to relation between media texts and their audiences universally.
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The impact of placing parkour to the OG on the viewership of gymnastics and its popularity
Ryšavý, David ; Crossan, William Morea (advisor) ; Pecinová, Markéta (referee)
Title: The impact of placing parkour to the OG on the viewership of gymnastics and its popularity Objectives: The aim of this work was to find out whether the inclusion of parkour at the OG will have an impact on gymnastics viewership and its popularity. The partial goals were to find out the respondents' awareness of parkour and gymnastics and their viewership. Methods: The main goal of the bachelor's thesis required a primary data collection. The research used a quantitative method of questionnaire and could not be done without an operationalization, which was a part of the preliminary elaboration of the research procedure. The research file was selected by an available selection. The questioning was conducted in the electronic form on the Vyplnto.cz website. The research took place in May 2021 and the final research file contained 63 respondents. Results: It was found that the inclusion of parkour in the OG would affect the viewership of gymnastics and its popularity. Gymnastics are currently declining in popularity, while parkour is very popular, especially among teenagers. The teenagers are the ones on whom gymnastics should focus its promotional activities, as these individuals are interested in parkour. Keywords: traceur, popularity, contest, fan, independence
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Attitudes and knowledge of UK FTVS studensts to mixed martial arts
Vágenknecht, Jiří ; Janák, Vladimír (advisor) ; Pecinová, Markéta (referee)
Title: Attitudes and knowledge of UK FTVS students to mixed martial arts. Objectives: The main aim of the bachelor thesis is according to found information to define relationship and knowledge about mixed martial arts (MMA) by students of UK FTVS. Methods: Attitudes and knowledge to MMA were found by quantitative method of electronical questioning. The method of document analysis was used to create the theoretical part of the work. Results: According to the research results, men are more interested in MMA than women. Also man fights are being taken more positive than women fights. The biggest reach has MMA on the internet where from most of people know it. Keywords: MMA, attitudes, knowledge, research, relationship, popularity
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Activity of winning political parties on Facebook before the European Parliament elections in 2019
Bílá, Anja ; Hájek, Lukáš (advisor) ; Stauber, Jakub (referee)
This bachelor thesis focuses on communication on the social network Facebook in the Czech Republic in the election period of the European Parliament elections in 2019. The aim of the thesis is to analyze and interpret the data from the election campaigns of individual political parties, which obtained the mandate. The theoretical part of the thesis describes selected theories of political communication on social networks. It also presents the demographic structure of users who use social networks in the Czech Republic. He is also engaged in political marketing on the social network Facebook. The practical part analyzes the activity of political parties on the social network Facebook, which was part of the election campaigns. The winning political parties are relevant to this work. This data is selected and analyzed using ZoomSphere software. These are the frequency of published contributions by political actors, the time sequence of messages and their structure. Furthermore, the popularity of individual political entities and the response of potential voters of a particular political party on the social network are evaluated.
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Why the French are Discontent: The Change in Perception of the Office of the President and its Influence on the Popularity
Boudová, Kristina ; Emler, David (advisor) ; Matějka, Ondřej (referee)
This bachelors thesis deals with the decline of popularity of the last three French presidents (Nicolas Sarkozy, François Hollande, Emmanuel Macron). Each and every single one of them witnessed the lowest levels of popularity in the history of the Fifth republic. The thesis is trying to determine whether this decline is due to some systematic changes in the perception of the office of the President of the Republic and whether the phenomena are recurring at the societal level. Instead of analysing the macroeconomical factors, it is rather focusing on the society and the systém itself, while comparing the presidents on different levels. The first part of the thesis lays down the theoretical framework of the French political system and the changes after the reform in 2002. The next chapter determines how these changes influenced the electoral behavior and describer the presidential elections. The next part shifts focus more on the Presidents itself, by describing their media strategy used in the campaigns and introduces the question of personalisation of power in France. Finally, these elements are confronted with data on the evolution of popularity in the first year and a half of the mandate with the objective of demonstrating that these problems are common for the chosen Presidents and are...
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Preference and popularity of combative activities among primary school pupils in the selected region.
Procházka, Pavel ; Dlouhý, Martin (advisor) ; Kašpar, Ladislav (referee)
TITLE: Preference and Popularity of Combative Activities among Primary School Pupils in Selected Region AUTHOR: Bc. Pavel Procházka DEPARTMENT: Department of Physical Education SUPERVISOR: PhDr. Martin Dlouhý, Ph.D. ABSTRACT The diploma thesis will deal with the preferences and popularity of individual combative activities of pupils of the second level in selected primary schools, the choice of which was determined in relation to the cities' population. It will bring basic information about the developmental specifics of the given age category. In the theoretical part, the reader will learn about the knowledge of combative systems. The work will also highlight the importance of regular sports in children' lives and in this respect, it will point out combative activities as a key element in the development of an active lifestyle. The practical part will focus on the active sports involvement of children in individual combative activities and their interest in them not only in physical education lessons but also beyond them. Moreover, it will compare the differences of these preferences among pupils of the second grade across the selected elementary schools. Attention will also be paid to gender differences. KEY WORDS Combative activities, combat sports, physical education, sports preferences, younger school...
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Popularity of athletics among university students in Prague
Viplerová, Tereza ; Voráček, Josef (advisor) ; Štědroň, Bohumír (referee)
Title: Popularity of athletics among university students in Prague Objectives: The main aim of the bachelor thesis is to find out popularity of athletics among university students in Prague and based on that to recommend suggestions for the Czech Athletic Federation. The secondary tasks are to find out about active and passive interest in this sport and its mass media viewership. Methods: For the marketing research was used a method of electronic inquiry that determined active and passive interest in athletics, its mass media viewership, attractiveness of athletics disciplines and also obtained respondent's opinion on promotion of athletics, influences on its popularity and also knowledge in the field of personalities in athletics. Results: We found out that athletics is not so popular for students among universities in Prague, but their attitude isn't completely pessimistic. There are certain connections between active and passive interest in athletics, but there are also some differences. Students rather don't search for information about athletics in mass media, most of them also don't attend the stadium. They know mainly sprinter Usain Bolt as the biggest personality of athletics environment. Students think, that insufficient promotion of competitions is one of the biggest negative effects on...
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Change in pupils' attitudes towards mathematics in transition from primary to lower-secondary education
Vernerová, Klára ; Chvál, Martin (advisor) ; Jirotková, Darina (referee)
Results of researches on the popularity of mathematics point to the trend of decreasing popularity with the pupils' progression. According to the study of Chvál a stronger decline occurs between the fifth and sixth grades. The presented thesis focuses mainly on what factors of the transition of pupils from the primary to lower-secondary level can influence their attitudes towards mathematics and also on what causes the changes of these attitudes can be named by the pupils of the sixth year. It focuses not only on changes in relation to mathematics, but it also maps the solidarity with the teacher as well as pupils' self- confidence. The research is also concerned with possible changes in the relationship of pupils to mathematics depending on whether they are taught by the Hejny method or not. The research was carried out in the form of questionnaires mapping pupils' attitudes to mathematics and interviews with selected pupils of the schools participating in the research. The sample consisted of 235 pupils in five elementary schools. The complete data was obtained from 161 of them and this data is therefore a substantial part of the results analysis. The results confirmed that the pupils' relationship to mathematics deteriorated on average from primary to lower-secondary level. However, there are classes...
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The Popularity of Biology Lesson Topics at Lower Secondary School
Hanzalová, Pavlína ; Pavlasová, Lenka (advisor) ; Vojíř, Karel (referee)
This thesis is focused on the popularity of biology topics among pupils sixth through ninth graders. The aim is to identify popular and less popular topics of biology, to verify the existence of a relationship between the popularity of the certain topic and an evaluation at school final report. Another aim is to also to determine whether gender or age has a statistically significant impact on the popularity of biology. At first, the thesis focuses on the system of curricular documents in the form of education programme (so called "RVP" and "ŠVP") for understanding the organization and content of teaching biology a primary school. At second, I have also focused on theoretical description of pupils' personality and its specifics at primary school which is crucial in order to understand their behaviour and characteristic attributes at their age. Furthermore, this thesis also explains the concepts of a subject popularity and pupils' motivation, then identifies and analyses existing domestic and foreign studies dealing with the same or similar topic. The popularity of individual topics of biology was investigate by means of a research tool in the form of a 5-level Likert type survey. The validity and reliability of the used research tool was verified. The research sample consists of 249 pupils from 6th...
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