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Media image of presidential candidates in Czech daily newspaper: Case study of media presentation of presidential elections in the USA, France and the Czech Republic
Presser, Šimon ; Kmeťková, Zuzana (advisor) ; Benda, Josef (referee)
This thesis focuses on media image of presidential candidates on both theoretical and empirical level. Theoretical part elaborates on agenda setting, salience, and framing. But mainly it focuses on summarization of current studies and methodological approaches to research of attribute agenda setting and creation of media image of political candidates. In total, sixteen studies from various media environments have been analysed. From these studies, set of universally applicable attributes have been derived, using the method of conceptual clustering. This set has been further extended by author's own categories and other attributes that emerged during empirical study of Czech daily newspapers. Result of the theoretical part is widely applicable set of 29 micro-attributes which five macro-attributes and two meta-attributes (as newly defined category) are consisted of. Besides the set of attributes, this thesis creates and defines brand new method of analysis through Coefficient of media affection which allows to evaluate the affective dimension of media image. The Coefficient is variable and can be tailored to the needs of specific research. Theoretical part, therefore, presents new and complex approach to analysing the media image of presidential candidates. The empirical part applies the methodology...
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Immigrants media representation in the Italian press and its development
Šauerová, Jana ; Cebe, Jan (advisor) ; Nečas, Vlastimil (referee)
Diploma thesis "Framing of sea arrivals of the migrants and refugees in the Italian press in 2011 and 2014" examines how Italian newspapers cover the topic of sea arrivals of migrants and refugees from North Africa during the Arab Spring and an exponential increase of arrivals in 2014, which heralded the migration crisis. At the first part of the thesis, theoretical concepts are summarized, including framing, securitization theory and moral panic, and researches of media representation and framing of the immigration. The theoretical section is followed by the contextual part. Within the analysis, the work is based on the concept of framing and therefore the primarily observed aspects are the emphasized or hidden aspects of the phenomenon. A combination of qualitative and quantitative analysis was chosen as the approach for describing the framing of the topic. The aim of the qualitative analysis is a deeper understanding of the analyzed material, generation of a set of specific frames, their detailed description and definition, and subsequent designation of hypotheses. The aim of the quantitative content analysis is to quantify the specified variables and, based on the outcomes, to compare both periods and journals and to confirm or disprove hypotheses. Research results suggest that despite...
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Analysis of trends in mass media production based on the example of evolutiion of the elderly representation and framing in selected Czech daily newspaper
Papoušková, Martina ; Nečas, Vlastimil (advisor) ; Supa, Markéta (referee)
The diploma thesis is focused on content trends in the Czech national daily press examined on an example of evolution of media framing of the elderly. It is based on a premise of mass media having a role in the social construction of reality by presenting certain agenda and frames. The aim of the thesis is then to study stereotypization and tabloidization in the evolution of elderly media framing in the last 20 years and to analyze whether the titles are heading towards content diversity, quality and equality or rather towards stereotyped and tabloid-like manner of informing their audience. In the theoretical part, two trends of stereotypization and tabloidization are defined and operational approaches are explained. Also, the topic of elderly, their characteristics and current issues and research of their media representations, is covered. Empirical research in the second part consists of a quantitative content analysis of relevant media articles about the elderly during years 1998, 2008, 2018. On the level of a thematic structure, the results show a long-term orientation on few and stereotyped frames of politics, economics and crime. On the other hand, on the level of an inner structure of the text and manner of informing, the Czech press has been inclining towards quality, neutrality and...
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Framing of the EU Mali mission
Koptišová, Evelína ; Kaleta, Ondřej (advisor) ; Miessler, Jan (referee)
This paper examines how the Czech press reported on EUTM in Mali in 2012-2018, how it was reported by responsible political institutions and how the communicated content differed. In both cases, the predominance of episodic framing was confirmed. Concerning the generic frames, conflict and responsibility frames prevailed. While there have been some characteristics of peace journalism in the press, it is not enough to qualify the media as performing peace journalism in general. In the communication of the Ministry of Defence of the Czech Republic and the Army of the Czech Republic, it was possible to observe a tendency to "humanize" some of the stories, especially by describing the everyday activities of soldiers. The Czech Republic's participation in the EU mission was most often associated with the Common Foreign and Security Policy and with general security aspects. In addition to the media and institutional agenda of the conflict in Mali, the work also reflects on the analytical usefulness of the concept of peace journalism.
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Framing in news reporting regarding UKI's cease of EU membership
Klausová, Kateřina ; Nečas, Vlastimil (advisor) ; Miessler, Jan (referee)
The goal of this diploma thesis was to find out how the Czech news media framed the topic of Brexit, or the termination of the United Kingdom's membership in the European Union during 2016. Six selected Czech newspapers and their way of framing articles dealing with the topic of Brexit were analyzed by quantitative content analysis. The shares of some media were markedly different in the publication of articles on the subject and daily Blesk was excluded from the overall ranking due to an irrelevant number of texts. This result was caused by the different focus of the content of individual diaries. Most attention was recorded during June, which was explained by a referendum on the withdrawal from the European Union that was in progress at that time in the UK. The first part of the research was mainly based on the strategic de Vreese framing and the five news frameworks by Semetko and Valkenburg. The analysis showed that both of these framing methods were applied in the reviewed period. According to the definition by de Vreese, is the strategy framework linked to the political environment and communication, which explains the application of this framing in case of Brexit as a politically significant event. Strategic framing was used in all studied media, but the results showed that it was not the...
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Presidetial election 2018 in Czech news
Svobodová, Tereza ; Nečas, Vlastimil (advisor) ; Jirák, Jan (referee)
Media and politics as well as media and elections are very closely related with each other, that is why is the topic of this thesis presidential election in 2018 in the Czech Republic in the Czech newspaper. Quantitative content analysis was used to analyse framing of the presidential election in Hospodářské noviny, Lidové noviny and Mladá Fronta DNES. The main theoretical frame used is Entman's (1993) definition of framing. It is also analysed how balanced and neutral the news, including the analysis of incumbency bonus. Research of the neutrality and balance of the news is based on the Westerstahl's definition of objectivity. The thesis also compares results of the framing and unbias analysis with the framing and unbias analysis of the presidential election in 2013 by the author Tamara Kejlová (2014). The main goal of the comparison is to show the trends that are present in the media content related to presidential election in the Czech Republic. In the thesis I also provide context of the presidential election in the Czech Republic.
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Construction of treat in newscast: example of Russia
Elblová, Barbora ; Nečas, Vlastimil (advisor) ; Groman, Martin (referee)
Thesis is focused on construction of threat in newcast. The purpose of the quantitative content analysis is the construction of threat in Czech printed news in case of Russian federation. Thesis is based on presumption that with help of selective processes by journalists that implies usage of certain frames and granting of space for certain actors and themes, media are able to construct a threat that may not be even real. Czech news may be influencing our way of thinking towards Russia. The content of thesis is divided to four main parts. The first theoretical chapter links three crucial research areas: news, securitization theory and the concept of media framing. Next chapter describes bilateral relationship between Czech Republic and Russia that provides context for analysis outcomes. Methodological part is concentrated on selective processes, which are being held in news about Russia. It has been operated with four variables: actor, theme, news frames (conflict, attribution of responsibility, human interest, morality and economic) and securitization frame. Concerning securitization frame, the elements of diagnosis, prognosis or motivation to actively deal with a problem has been researched. Description of results and their graphical projection is integrated to the last chapter. The most...
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Media presentation of FIBA EuroBasket Women 2017
Sitek, Daniel ; Němcová Tejkalová, Alice (advisor) ; Macková, Veronika (referee)
This thesis analyzes the media presentation of Women Basketball 2017 European Championship which was held in the Czech Republic, in the Czech sport online media. The thesis briefly defines framing theory, concept of agenda-setting and news values theory. This paper shows a thumbnail to contemporary sport journalism. Five web sport portals containing basketball agenda are explored by qualitative framing research. The goal of this thesis is to answer how the European championship was presented in the media. The analytical part of the paper describes individual frames including their partial modifications. Conclusion summarizes results gained by the framing analysis.
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The Fallen Sport Hero: Media Image of Oscar Pistorius
Beranová, Eva ; Macková, Veronika (advisor) ; Trunečka, Ondřej (referee)
Many people remember Oscar Pistorius as the handicapped athlete given the opportunity to compete with non-handicapped racers. Thanks to his results, diligence and perseverance, he a model in society. His successful sports career was interrupted by a case that awoke the emotions of both foreign media and the Czech Republic. Pistorius shot his girlfriend Reeva Steenkamp in a house in Pretoria, South Africa. From a celebrated athlete who served as an example to others, in one day he became a man suspected of murdering his partner. Pistorius can be called a fallen sports hero who experienced great sports achievements and fame in his life, as well as police, court and prison investigations. With all this, pressure was exerted on him by the media that reported on the subject. This thesis intends to map the media image of Oscar Pistorius in selected online news servers iSport.cz and iDnes.cz, and to answer the question of how his representation in the media gradually changed during individual periods. The analysis should also demonstrate how the Pistorius' image changed after being found guilty. Through a qualitative content analysis, selected myths, frameworks, elements of celebrities typical of the representation of famous figures, will be interpreted in specific examples of selected texts and, last...
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