National Repository of Grey Literature 113 records found  1 - 10nextend  jump to record: Search took 0.00 seconds. 
Comparison of the media image of Martin Fenin in the Czech Republic and Germany
Schuster, Michael ; Lukšů, David (advisor) ; Macková, Veronika (referee)
This bachelor thesis consists of two parts. The first part is the practical part, which deals with a comparison of the media image of football player Martin Fenin in the Czech Republic and Germany, the two countries where he spent the main parts of his career. The comparison is based on the print media and compares the Czech and German view between the tabloid newspapers Blesk and Bild, as well as between the quality media Mlada fronta Dnes and the German Die Welt. The practical part of the work is supplemented by interviews with experts from the Czech and German media scene. As a very talented player, Martin Fenin had the promise to become one of the best football players Czech football has ever had. Due to injuries, but also due to many scandals and activities incompatible with a career of a professional athlete, his steeply rising career gradually started to take a downward trend and his talent remained unfulfilled. Due to the ongoing scandals, he is perceived by part of the public as a tabloid celebrity rather than as a top athlete. The second part is the theoretical part, which is the basis for the practical part and understanding it is central to the practical part.
"Not in our name": The Melilla Tragedy as a case study of partisan media coverage of migration in the Spanish southern border
Vidal Rico, Marina ; Neag, Annamária (advisor) ; Macková, Veronika (referee)
The term "Melilla tragedy" is usually used to refer to the events of the 24th of June 2022, when the attempted crossing to the Spanish side of the Melilla border by a group of around 2.000 Sub-Saharan migrants resulted in at least 25 deaths. Hoping to contribute to the understanding of the coverage of migration in polarized media environments, the present study looks at articles focused on these events published by Spanish national media across the political spectrum. Through a Multimodal Critical Discourse Analysis approach, 16 opinion pieces published by El País, El Mundo, El Confidencial, and were critically examined in search of relevant conclusions on the influence of media partisanship in the media's reporting on the Southern border, and differences between the short and long-term reporting on the events. Results of this analysis point to ideology-based differences in the portrayal of migrants and the border and an overall tendency to talk about migration from a political standpoint, even more so in the long term.
With trust towards freedom: The concept of Open Prison in the Czech and Norwegian prison system composed by the Solutions Journalism method
Louženský, Jan ; Macková, Veronika (advisor) ; Turková, Kateřina (referee)
The practical bachelor paper consists of a theoretical and a practical part. The theoretical part summarizes the meaning and basic principles of solution-oriented journalism, also known as solutions journalism. In addition, it will highlight the development of this genre in the Czech media environment. At the same time, this part includes an explanation of the concept of the so-called open prison and outlines the terminology needed to understand the Czech prison system. The practical part of the thesis consists of three written articles together meeting the criteria of solutions journalism. The first one covers a social issue in the form of the high number of domestic prisoners and their frequent return to imprisonment. The second article focuses on the Norwegian example of open prisons and their results in the form of low recidivism of released prisoners. The final article deals with the only open prison in the Czech Republic in Jiřice, Central Bohemia. It will outline its development and current results together with possible limits.
Non-sporting Topics on TV Studios of ČT sport and TV Nova During the World Cup 2022
Bartošek, Martin ; Němcová Tejkalová, Alice (advisor) ; Macková, Veronika (referee)
Bachelor thesis Non-sporting Topics on TV Studios of ČT sport and TV Nova during the FIFA World Cup Qatar 2022 deals with non-sporting topics in the pre-match studios of ČT sport and TV Nova during the FIFA World Cup Qatar 2022. The selected pair of media outlets represent the only owners of the broadcasting rights for the the FIFA World Cup Qatar 2022 in the Czech Republic. It is also a comparison of sport's broadcasting on public and commercial TV. The research is conducted during the entire course of the football championship, that is all pre-match studios of both TV stations from 20th November to 18th December 2022. The theoretical part focuses on the position of sport and football in media. It also describes selected non-sporting topics from the history of sports journalism as well as the FIFA World Cup Qatar 2022. The quantitative content analysis identifies and compares the total time spent debating non-sporting topics with the rest of the sports discussion. It also follows the incidence and frequency of non-sporting topics on ČT sport and TV Nova. The qualitative content analysis attempts to describe the process of these non-sporting discussions and tries to find similarities or differences in the way they are conducted.
Coverage of World Baseball Classic 2023 in the Czech media
Hruška, Michal ; Turková, Kateřina (advisor) ; Macková, Veronika (referee)
The diploma thesis entitled Coverage of World Baseball Classic 2023 in the Czech media focuses on the analysis of media coverage of the unofficial World Baseball Championship on the Czech stage. At this international tournament, for the first time in history, the Czech national team presented itself, which along with it brought a unique opportunity to bring an unexpanded sport closer to the wider public, something that the national team itself strove for. The thesis covers media content in television, internet and print media. All content during March 2023 is examined, covering the period before, during and after the championship. The thesis specifically analyzes the form and extent of broadcasts on the ČT Sport channel, which owned the television rights to the tournament, and compares the coverage of baseball on the two most watched Czech news programs on ČT1 and TV Nova. It also balances six selected relevant websites with a sports theme (,,, SeznamZprá, Dení a Česká against each other. Additionally, it examines the only Czech sports newspaper Deník Sport. The thesis is supplemented by an interview with a representative of its editors, who reported on the event directly from the venue.
Shifting Behaviour of Czech TV Viewers in Context of Rising VOD Platforms
Pančochářová, Natálie ; Macková, Veronika (advisor) ; Jirků, Jan (referee)
Television as a medium has demonstrated dominant status since its establishment. However, the consumption of audiovisual content is shifting towards new possibilities. Digitalization has led not only to the expansion and differentiation of the television market, but also to changes in the consumption of audiovisual content and consumer habits. Television broadcasting has no longer faced competition only from other television companies, but also from the internet and streaming service providers. The aim of the thesis was to explore how the behavior of Czech viewers has changed in the context of strengthening VOD (video on demand) platforms, which allow consumers to watch audiovisual content of their own choice without time constraints. The thesis focused on answering the following research questions: How has the behavior of Czech television viewers changed in the context of strengthening VOD platforms? Why people do (or do not) own televisions? What are the reasons of why television broadcasting is (or is not) attractive? Do VOD platforms have disadvantages? What attracts viewers to using VOD platforms? Where do people get their news from? In what direction should linear television broadcasting move in the future? To answer these questions, focus groups (group interviews) were used. A total of twenty-three...
Trends in the news consumption within the current young generation
Oravová, Tereza ; Klimeš, David (advisor) ; Macková, Veronika (referee)
This diploma thesis deals with the topic of consumption of news content among representatives of the current young generation Z in the Czech Republic. The thesis aims to describe how university students from generation Z consume news content, what are their habits when obtaining current information and how representatives from generation Z perceive the issue of news content that is not created by journalists, but by citizen journalists or influencers. The theoretical part of the work is devoted to news, new formats and changes in journalism and in the media in the 21st century. Then it describes how people consume news and the characteristics of Generation Z. Theory is followed by research, which has two parts. First, a quantitative research method, specifically i tis a questionnaire survey among representatives of generation Z, which aims to answer the first research question: How do current university students, representatives of generation Z, consume news content. The questionnaire survey will be followed by qualitative research in the form of semi-structured interviews, which aims to answer the second research question of the thesis: How do representatives of generation Z perceive the issue of news content that is not created by journalists, but by citizen journalists or influencers. The data...
Meida approach towards informing about terrorism and its change between 2010 and 2020
Panovská, Alena ; Němcová Tejkalová, Alice (advisor) ; Macková, Veronika (referee)
Terrorist attacks are a very specific events not only for the public and security forces, but also for the media. This thesis aims to describe and explain the way the media and the perpetrators of terrorist acts behave, severally and in relation to each other, and their adaptation to changes in technology, regulation, ethics and the journalistic profession between 2010 and 2020. In order to simplify and explain a complicated topic, whose segments are very closely intertwined, this thesis identifies several key areas of transformation. The central theme is the change in the media's approach to the issue of reporting on terrorist attacks and the link between the level of reporting on these acts and their subsequent implementation, but it does not neglect the attitude of the public or public institutions either. The work builds on publications dealing with the relationship between the two subjects, but tries to examine the issue in a more practical manner and in broader context. For the Czech Republic, terrorism is a rather distant topic (although public fears of this threat permeate the country as well), which is why it has so far been dealt with mainly abroad. This thesis combines findings from Czech and foreign sources, both in the academic literature, as well as Internet sources, documents and...
Forgotten Women. A Radio Documentary Concerning the Gender Aspects of Homelessness among Women
Müllerová, Anna ; Němcová Tejkalová, Alice (advisor) ; Macková, Veronika (referee)
This thesis, complemented with 32-minute long radio documentary, focuses on the gender aspects on women's homelessness. Women often have to face difficulties that lagerly differ from men's homelessness, specifically when it comes to hygiene, violence, motherhood, seuxal violence and drug abuse. Testimonies of social services employees and experts in the field are intended to outline the complex issue, but also to introduce the solution - services that specialize in women's homelessness. The practical part is above all based on interviews with three homeless women, which are intended to provide authentic insight into the phenomenon. As sources, I will use available academic literature and other public sources, as well as interviews with experts that were specifically created for the purposes of this thesis.
The reflection of athletes in Czech online media during the Summer Olympic Games in Tokio 2020 and Rio de Janeiro 2016
Jiránková, Karolína ; Němcová Tejkalová, Alice (advisor) ; Macková, Veronika (referee)
The main aim of the thesis is to analyse the portrayal of athletes during the Summer Olympic Games in Tokyo 2020 and Rio de Janeiro 2016 on two Czech news websites. In the theoretical part, the theoretical background, which is crucial for understanding the topic under study, is introduced. This includes, for example, the differences between public and tabloid sports media. Furthermore, the specific differences in the reporting of women and men in sport are presented, which has been greatly helped by the results of research already conducted. Last but not least, the history of women in international competitions, especially in the Olympic Games, was mapped. In the methodological section, the aim, sub-tasks and main research question of the thesis are described in more detail. It also outlines the research file and the method of data collection. The hypotheses and research question of the thesis are also elaborated, as well as the quantitative variables and qualitative indicators. In the analytical section, the results for the individual Olympic Games are already presented, showing, for example, that men athletes received more overall media coverage, in terms of number of media texts and length of media texts, than female athletes. At the same time, media coverage was balanced between Czech and...

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3 MACKOVÁ, Vanda
10 Máčková, Veronika
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