National Repository of Grey Literature 68 records found  1 - 10nextend  jump to record: Search took 0.00 seconds. 
The Transformation of the Sports Journalist's Job and the Operation of the Sports Newsrooms. The case of the World Ice Hockey Championships
Borovský, Jakub ; Chladová, Marta (advisor) ; Macková, Veronika (referee)
This diploma thesis deals with the transformation of the sports journalists work during the World Hockey Championships over last thirty years. The aim of this thesis is to summarise the changes that journalists have adapted to and describe the greatest effect of them. The theoretical part contains the definitions of basic concepts and classifies the influences which, according to the reference literature, significantly affected the journalists' work. These includes mainly digitization, convergence, the inception of the Internet and social networks. The methodological part includes the qualitative and phenomenological research, which is the analytical part based on. The analytical part presents experiences which are gained from the interviews with the sports journalists. The research confirmed the assumptions designed in the theoretical part. Some of them are found to be significant while the others are considered as commonplace.
Media Coverage of Rytiri Kladno Ice Hockey Club During Two Extraliga Qualifications
Keimar, Jaroslav ; Chladová, Marta (advisor) ; Macková, Veronika (referee)
The aim of this diploma thesis is to analyze the media coverage of Rytiri Kladno ice hockey club during two extraleague qualifications. The qualitative research is based on concepts of framing and news values. The sample contains four online news websites in two seasons. Three of these websites are parts of large media houses, one of them is focused solely on ice hockey. The aim of this thesis is to describe, how media outputs related to Rytiri Kladno were framed. The frames are described in analytical part, that is concluded with summarization of its findings. Conclusion summarizes the framing analysis results and compares the findings with current academic knowledge of framing and sports journalism in general.
Utilization of Artificial Intelligence to Generate Reports in the Czech News Agency
Sýkora, Tomáš ; Moravec, Václav (advisor) ; Macková, Veronika (referee)
This diploma thesis deals with the use of artificial intelligence tools and automated journalism in the Czech News Agency. Specifically, it deals with the very first use of algorithmically generated news reports, which the agency published during the election in 2018. It compares municipal and Senate elections from this year with the outputs of ČTK news from municipal elections in 2014 and Senate elections in 2016. It uses qualitative and quantitative analysis methods. The diploma thesis also deals with the method how the generation of reports in 2018 worked in ČTK and shows and explains examples of source codes by which the report generator was programmed. It will also offer other ways and areas in which the Czech News Agency uses or is about to use automated journalism and its tools. One part of the thesis is also an interview with the technical director of ČTK Jan Kodera, who explained how automated journalism works in the Czech media environment of the press agency. The author also outlines some scientific disciplines related to artificial intelligence, which are required for the needs of this thesis. At the same time, he will also offer a number of examples of how automation tools are used in other newsrooms around the world.
Online reporting on football matches as a format of sports journalism from a perspective of its authors
Konvalina, Michal ; Trunečka, Ondřej (advisor) ; Macková, Veronika (referee)
The Bachelor thesis Online reporting on football matches as a format of sports journalism from a perspective of its authors describes online reporting as one of new types of sports journalism in the digital era and engages in forms of online reports in chosen Czech media outlets. The main method used while completing the thesis were semi-structured interviews with deputies of chosen media outlets. The main research topics were targeted on the beginnings and present state of live reporting in the particular media outlet, specifics of online reports and what does writing online reports require from their author and the use of multimedia and statistical databases. Based on collected data, the work describes similarities and differences between online reports that are caused by different way of creating those reports by particular media outlet.
Hairdresser during the day, performer Naira Delairo during the night (Television documentary about the drag quee's life)
Pančochářová, Natálie ; Macková, Veronika (advisor) ; Géla, František (referee)
Drag show, a marginalized genre of popular culture, is an entertainment or cultural performance in which men, in imaginative costumes and distinctive makeup, portray well-known female personalities. The performances are an experience based on a synthesis of acting, dancing, and singing. Although over the last 20 years drag show has become a legitimate segment of the cultural sector in the Czech Republic, there is only a small amount of professional literature and audiovisual processing related to this type of entertainment. A television documentary about the life of drag show called 'Hairdresser during the day, performer Naira Delairo during the night' introduces Nikolas Novák not only as a drag artist but also as a man with a homosexual orientation, who moved from a small village in South Moravia to the capital because of his hobby. In addition to performing, Nikolas makes a living as a hairdresser, but his penchant for drag extends more to his personal life than it may seem at first glance.
From an influencer to a journalist - a new form of a deprofessionalization of journalism?
Dytrychová, Alžběta ; Jirků, Jan (advisor) ; Macková, Veronika (referee)
The diploma thesis From an influencer to a journalist - a new form of a deprofessionalization of journalism? aims to acquaint readers with a modern trend, where influencers, people operating primarily on social media, become journalists, who create media performances. In the theoretical part, conceptions such as an influencer, social media or even the concept of a deprofessionalization of journalism are established. In the methodical part, the author chose a qualitative research method, specifically throughout interviews with influencers already participating in the media. In addition to the research method and research set, the reader is also acquainted with research questions, which were formed into interrogative questions. The last part of the thesis is dedicated to the research itself. In the opening chapter, the concepts are ordered and categorized, which was later used by the author to assemble chapters Influencer, Education and practice, Employment relationship, Theoretical preparation, Working in the media and Social media. To each chapter citations from thorough interviews were implemented, which contributed as confirmation from influencers, who works or worked for the media. Thanks to open questions the closure could be made, that deprofessionalization of journalism is incorrectly linked with...
Media image of the 2019 FIBA Basketball World Cup in CT Sport
Mervínská, Gabriela ; Macková, Veronika (advisor) ; Turková, Kateřina (referee)
This Bachelor Thesis "Media image of the 2019 FIBA Basketball World Cup in CT Sport" deals with the overall concept of championship, that took place in China, and its presentation in CT Sport. The goal of this thesis is detailed analysis of television broadcasts and the work of moderators, reporters and commentators. The theoretical part defines the news values, concept of agenda-setting, framing and also insight into patriotism and mythology. There is description of the Czechoslovak history and Czech basketball, furthermore the first live stream and the process of basketball broadcasting in Czech televisoin. This basketball broadcast is being explored using qualitative content analysis. The results of the analysis describe the media image of the Basketball World Cup, how the pre-game studios took place, how much space was given to reports and interviews, and what was the role of commentators.
Online live blog on football matches in Czech media
Konvalina, Michal ; Trunečka, Ondřej (advisor) ; Macková, Veronika (referee)
The Bachelor thesis Online reporting on football matches as a format of sports journalism from a perspective of its authors describes online reporting as one of new types of sports journalism in the digital era and engages in forms of online reports in chosen Czech media outlets. The main method used while completing the thesis were semi-structured interviews with deputies of chosen media outlets. The main research topics were targeted on the beginnings and present state of live reporting in the particular media outlet, specifics of online reports and what does writing online reports require from their author and the use of multimedia and statistical databases. Based on collected data, the work describes similarities and differences between online reports that are caused by different way of creating those reports by particular media outlet.
Usage of social network Instagram for news coverage in case of the Czech Television
Kohlová, Barbora ; Lokšík, Martin (advisor) ; Macková, Veronika (referee)
This thesis examines the social network Instagram as a means of news coverage, specifically in case of the Czech Television. The theoretical part of the thesis brings a complex description of Instagram including its evolution and the most important terms. The practical part brings results of quantitative analysis of the form and content of posts added to instagram profile ct24zive in 30 following days. For better context we also simultaneously analyze profile bbcnews. The aim of this thesis is to compare two approaches to management of Instagram profile of public service media. The BBC fits the environment of social media by bringing entertaining, soft news content. On the contrary, the Czech TV tries to provide complex news service for young audience for which Instagram is one of the most important sources of information. Description of these different approaches could inspire other media in creating and managing their Instagram profiles. The research also focuses on the way of using defined instagram in- struments. The results are discussed with the Czech TV in order to offer other ideas of managing their Instagram profile ct24zive. 1
Social Networks as a communication channel of selected political parties before elections to the European Parliament in 2019
Beránková, Sára ; Shavit, Anna (advisor) ; Macková, Veronika (referee)
The diploma thesis "Social networks as a communication channel of selected political parties before the elections to the European Parliament in 2019" deals with political communication on the social network Facebook and Twitter. The aim of this thesis is to find out how selected political parties communicate on social networks in the election campaign, what type of form and content they used the most. The work also focuses on differences between communication on both networks. The theoretical part focuses on explaining the concept of political communication and political marketing, defines social networks and their types. The next sections are devoted to a brief description of selected networks and political subjects and describe the connection between the political space and the tools of social networks. The analytical part is based on a quantitative and qualitative content analysis in four weeks before the elections to the European Parliament in 2019. The gained data are supplemented by information from semi-structured interviews. The thesis evaluates the strategy of using social networks with the aid of established research questions and hypotheses.

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3 MACKOVÁ, Vanda
6 Máčková, Veronika
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