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Content analysis of Twitter comments towards selected male and female candidates in the 2023 presidential election
Millková, Tereza ; Svobodová, Tereza (advisor) ; Dvořák, Tomáš (referee)
This bachelor's thesis analyzes Twitter comments under the posts of three selected candidates during the 2023 presidential election. The goal is to map whether there are differences between emotions, gender stereotypes, or topics towards a particular candidate's gender, and whether these variables change reflecting the gender of Twitter users. Thematic content analysis is chosen as the research method. Data are manually collected on the Twitter platform for candidate posts. Three dates during the last month before the first round of elections are chosen for data collection. A coding method is further used for the analysis of the collected data. The results respond to six pre-selected hypotheses. The analysis is divided into three parts - a message emotion, gender aspect and progress in time. In the first part, it is shown that more comments with negative sentiment are aimed towards the female candidate, and it does not matter whether the comment is written by an anonymous or non-anonymous user. In the second part, it is confirmed that more comments with a gender aspect are aimed towards the female candidate, and they are mostly focused on appearance. In contrast, for the male candidate, gender stereotype allusions to ability and sexual innuendo are the most common themes. The last section of the...
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A Gratification Perspective of Why People Buy Herbal Tea and What do They Want from it: A Content Analysis of Tea Products' Online Reviews
Yang, Wenyu ; Jeřábek, Hynek (advisor) ; Remr, Jiří (referee)
In the three years since the spread of COVID-19, herbal medicine as a potential treatment has been presented increasingly frequently. These conversations fueled an already robust industry for herbal supplements. People can use herbal remedies without a prescription or referral from a doctor. However, several adverse consequences have been reported as a result of the unrestricted use of herbal remedies. Existing research on herbal remedies consists primarily of pharmacological and anthropological investigations; social science study on the topic is limited. This thesis questioned the social and psychological motivations behind the individuals purchase of herbal teas. The analysis of online herbal tea reviews revealed three levels of herbal tea consumption reasons: flavour and commodity attributes at the commodity level, herbal medicine effects and ingredients at the instrumental level, and personal ritual activity and lifestyle choices at the symbolic level. The thesis identifies three distinct groups of herbal tea drinkers whose consumption patterns and motivations differ dramatically. These results contribute to the public's comprehension of herbal remedies and to the government's management of this expanding market. Keywords Gratification Theory, Content Analysis, Consumption, Online Reviews, Teabags
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The manifestations of technological determinism on the selection of news topics in ČT24 and ČRo Radiožurnál
Bečková, Kateřina ; Jirků, Jan (advisor) ; Trunečka, Ondřej (referee)
The diploma thesis entitled The manifestations of technological determinism on the selection of news topics in ČT24 and ČRo Radiožurnál seeks an answer whether the choice of news topics in TV and radio is influenced by the available technologies in each of the media, and whether they eventually choose different events to cover. The theoretical part describes concepts of gatekeeping, news values and also technological determinism. In the practical part then the author analysed three days in broadcast of the chosen media, in each it was two-hour segments around the main news at noon and in the evening. Selected topics, that ČT24 had and Radiožurnál did not, have been later analysed by semiotic analyses in order to find whether the visuals were the factor why the event was not presented by the radio. Context of the findings were given by six semi-structured interviews with journalists form both radio and television. From all the data obtained, it is evident that the television had dozens of topics more per day, caused by the time space given to the news reporting. Unlike Český rozhlas Radiožurnál, ČT24 focused significantly on the visual side of events, which could be the reason why editorial board may reject a topic proposed by the reporters.
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A comparison of online news media framing of the 2022 Russia-Ukraine conflict in Ukraine, Russia, the U.S. & China
Kwei, Quaye-Foli ; Van Puyvelde, Damien (advisor) ; Ó Beacháin, Donnacha (referee)
1 Title: A Comparison of Online News Media Framing of the 2022 Russia-Ukraine Conflict in Ukraine, Russia, the U.S. & China. July 2022 University of Glasgow ID: 2574393Q Dublin City University ID: 20109351 Charles University ID: 18329097 Dissertation Abstract The 2022 conflict between Russia and Ukraine that ensued after the former invaded the latter has received extensive media attention around the world. The news media's framing of the war ultimately has an impact on how its audience views the actions of the conflicting countries, their respective allies as well as other issues pertaining to the conflict. The online news media, due to its relatively easy and broad access, plays a key role in how the war is covered and framed. This study compares how major news websites in Ukraine, Russia, the U.S. and China have framed their coverage of the Russia-Ukraine conflict between from December 2021 when Russia began to amass troops on its border with Ukraine, and the end of April 2022, when the war was still raging in Ukraine. The findings of this study indicate that the online news media's framing of the conflict within each country largely mirror their respective government's stated geostrategic interests regarding the war, particularly in terms of security, economics, energy supply and geopolitics. The...
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A Content Analysis of the Media Reporting on Canada 150 with a Special Focus on Coverage of Indigenous Issues in the Canadian Media
Pešek, Ondřej ; Fiřtová, Magdalena (advisor) ; Szobi, Pavel (referee)
In 2017, Canada celebrated a significant anniversary - 150 years since the enactment of the British North America Act, which granted Canada the status of Dominion. Celebrations were held across Canada to mark the occasion, with the main event that took place on July 1 at Parliament Hill. However, many Indigenous peoples, in light of past injustices and current problems, had no reason to celebrate and found the celebrations more like a reminder of colonialism. This is despite the government's effort to emphasize the theme of reconciliation with Indigenous peoples as part of the celebrations. This paper examines whether and, if so, how Indigenous perspectives on the celebrations were reflected in the Canadian media and whether these media contributed to the perpetuation of coloniality in Canada. At the beginning of the thesis, the current state of the academic debate on this topic, the terminology associated with Indigenous peoples, and the concept of coloniality are discussed. The thesis then examines the celebration of the sesquicentennial of Canada, with attention paid to both the organizational aspect and the relationship between the celebration and coloniality. The final section focuses on the media analysis, first introducing the methodology used and then presenting the results of the research....
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The Role of the Media in Construction of Threats in Czech Coverage of the Covid-19 Pandemic
Matute, Kristýna ; Nečas, Vlastimil (advisor) ; Miessler, Jan (referee)
The thesis explores ways of constructing the security threat from the covid-19 epidemic in Czech print news. The analysis is based on social constructivism, according to which the media selectively selects topics, actors and certain aspects of events into the news. In theoretical terms, it further links the theory of securitization of security studies with the media concept of framing. The research aims to identify the manifestations of securitization in the Czech news coverage of covid-19 over a period of one year using quantitative content analysis. It concentrates on the presence of securitization frameworks, war metaphors, and alarming testimonies from the actors interviewed.
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Medial Picture and Coverage of Homelesses During Covid- 19 Crisis
Dařílek, Jan ; Křeček, Jan (advisor) ; Soukup, Martin (referee)
The diploma thesis covers the media image of the homelessness of one year before the outbreak of the coronavirus crisis (March 1st, 2019 to February 28th, 2020) and one year during the coronavirus crisis (March 1st, 2020 to February 28th, 2021). The key part of the thesis is the research itself, based mainly on the foreign studies of Moira J. Calder (et al., 2011), Carole Zufferey (2008; 2010; 2014) and Mao (et al., 2012). In the text are summarized almost all studies related to the media and homelessness in the Czech Republic (Kadeřávek, 2016; Stuhlíková, 2011; Košťálová, 2013; Kronika, 2011; Balcar, 2014; Aujezdský, 2014; Malík, 2011 2018; Hejnal, 2012). The research method used is a quantitative content media analysis, the result is a description of the media image. Examined were the internet news articles of the three most popular public sphere media - ČT24.cz; iRozhlas.cz; České noviny.cz and three private sphere media - Novinky.cz; iDnes.cz; Aktuálně.cz. The diploma thesis firstly focuses on the first period, then the second period, in which it analyzes and compares the media image of homelessness between public and private media, and finally compares the media image of homelessness before the beginning of the crisis and during the crisis. This study provides a key element in studying and...
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Making more space at the table: how The New Yorker portrays family dynamics in its audiovisual content
Novaes Buffa, Fernanda ; Miessler, Jan (advisor) ; Géla, František (referee)
The purpose of this study is to generate a debate about the portrayal of immigrant families in The New Yorker documentaries. The general objective is to understand how visual framing and the use of mise-en-scène elements such as set design, lighting and space, play a crucial role in communicating the representations of immigrant families and influencing the viewer's perception towards this group. In this study, the method used is close textual analysis on shots where family dynamics unraveled in seven documentaries featured in The New Yorker: Ale Libre; Guanajuato Norte; Seasons; Sing Me a Lullaby; Team Meryland; The Prince of Luna Park; and Yves & Variation. Findings indicate that immigrant families are, mainly, shown: 1) indoors, during the day; 2) with high-key lighting; and 3) with positive, closed, and deep space settings. The camera distance that appeared the most is "medium close-up". The findings advance how immigrant families are framed through mise-en-scène. This study contributes to the understanding that the portrayal of immigrant families in documentaries is a result of not only economic, social, political, and cultural tendencies and shifts, but also of elaborated constructions through mise-en-scène elements in a frame. This study has implications for research on film studies,...
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