National Repository of Grey Literature 185 records found  1 - 10nextend  jump to record: Search took 0.01 seconds. 
Broadcast coverage of the coronavirus epidemic 2020 as a possible world
Bergerová, Michaela ; Jirák, Jan (advisor) ; Křeček, Jan (referee)
This diploma thesis explores the theory of possible worlds and its relation to broadcast during the coronavirus pandemic. It perceives news, especially broadcast, as a possible world. Using narrative analysis, this thesis describes the characteristics of two possible worlds that arose during the first wave of the coronavirus pandemic on Czech Television and television Prima. The main goal of this research is to examine what kind of possible worlds have these two TV stations constructed in their main news programs and to point out how these two possible worlds differed. My diploma thesis should primarily contribute to a clear comparison of how the depiction of the coronavirus pandemic differed by individual television channels in the first half of 2020.
Representation of anarchocapitalism in Czech media
Mika, Jindřich ; Křeček, Jan (advisor) ; Hroch, Miloš (referee)
The goal of this diploma thesis is to conduct a thorough research of the Czech public debate on anarcho-capitalism and anarcho-capitalists through media communication, to analyze the media representation of anarcho-capitalism using quantitative content analysis and to provide a momentary capture of speakers, actors, topics and contexts. The study first focuses on the theoretical basis of anarcho-capitalism, its practice in the Czech Republic and the theory of portraying reality in the media from a social constructivist point of view. Then it focuses on research of media reports on anarcho-capitalism or anarcho-capitalists published in the Czech print and online media from the beginning of 2010 to the end of 2020. The results show how the representation of anarcho-capitalism in the media has changed over time and present the main topics and contexts with which anarcho-capitalism was mentioned in the Czech media.
Political participation on Facebook
Říhová, Linda ; Křeček, Jan (advisor) ; Nečas, Vlastimil (referee)
This thesis is concerned with political communication and participation with political content on Facebook. Firstly, it aims to synthetise existing theoretical and empirical studies on this topic which was conluded by various political scientists as wel as experts of media and communication studies. It also introduces Facebook algorithm as it is considered to be an important factor influencing level of participation on Facebook. Through the analyses of data collected from Facebook's profiles of selected political actors, the thesis searches for patterns in their communication and brings closer attention to their participating audience.
Presentation of Czech Television journalists on social networks with the regard to provision determining the rules and manner of their appearance
Poláková, Anna ; Křeček, Jan (advisor) ; Končelík, Jakub (referee)
The aim of this diploma thesis was to present in detail the document made by the director of News and Sport division of Czech Television Zdeněk Šámal entitled Decaloque for the Work od Czech Television Journalists on Social Networks. This document recommends Czech Television journalists how to communicate on their personal profiles on social networks. In this context, the thesis also includes a relatively wide research, which introduces to readers, whether there are some similar documents published in other european public service media. An important question in this issue was a journalists autonomy and the freedom of speech, which could theoretically be by this type of document threatened. For a compehensive approach to the whole issue, there is also a practical part of this thesis, which inludes interviews with Czech Television journalists, which helps to introduce readers also a subjective view, both of the Decaloque and freedom of speech. The diploma thesis acquainted the readers with the document published by Czech Television and presented in detail a similar ones that are used by our geographical neighbours but also by other european countries such as France and United Kingdom (Czech Televisions Decaloque was mostly inspired by BBC). The issue of journalists freedom of speech as well as the...
Intermedia Agenda-Setting: Example of News Coverage of the Former US President Donald Trump in the Czech News Media
Chovancová, Miriam ; Nečas, Vlastimil (advisor) ; Křeček, Jan (referee)
This diploma thesis examines the impact of the former US President Donald Trump's private Twitter account on agenda-building and how the Czech media work with information from this account. The diploma thesis is divided into two parts. The first part of the diploma thesis deals with the key theories and concepts of media studies such as the theory of agenda-setting, gatekeeping, news values, framing and intermedia agenda-setting. It also focuses on the contemporary form of political communication and the phenomenon of celebrity politics. The thesis also includes the overview of existing studies describing the political communication of the former US President Donald Trump on the social networking site Twitter and confirm the agenda-building role of this social network. The second part of the diploma thesis describes the research methodology and subsequent quantitative content analysis of news articles. The findings of quantitative content analysis are explained in the context of the theoretical concepts and previous studies. One of the main findings of this thesis is that Trump was able to some extent build media agenda, frame different topics and events and control his image in the media through his Twitter account.
The Relationship Between Media Ownership and News Content: A Quantitative Content Analysis of Year In Review Articles on 2019 and 2020 in Czech Media
Bláhová, Kateřina ; Křeček, Jan (advisor) ; Nečas, Vlastimil (referee)
This master's thesis explores the relationship between news content and owners of print and online media publishers in the Czech Republic. In the recent decade, the Czech media scene has been subject to a phenomenon called oligarchisation, a process when vast most majority of international owners were gradually replaced by local media moguls who also do business in other sectors than the media. The theoretical part of the thesis looks at the media oligarchisation in the Central and Eastern Europe and associated threats to the standards of journalism and democracy per se. The empirical part offers a quantitative content analysis of year in review articles on 2019 and 2020. These articles were published in print and online newspapers in the five main media houses. The coding unit for analysis is an evaluative mention, i.e. only one part of each article, dedicated to a single event, name or trend. The resulting data is tested by a simple analysis of relative frequency, and is also subjected to Pearson's chi-square test. This latter examines the relationships of categorical variables. Subsequently, a correspondence analysis focuses on the most significant associations between media houses and variables of the analysed articles. The results of the analyses indicated that three of the five examined...
What are Czech Readers Willing to Pay For: The Defining Aspects of Paid Content of the Deník N News Website
Havlík, Tomáš ; Křeček, Jan (advisor) ; Miessler, Jan (referee)
This diploma thesis examines the trend of subscription news content on the internet. It deals with the use of paywall as one of the possible future business models of media in the digital sphere in contrast to the advertising-based business models that dominate in the Czech Republic now. This phenomenon is explored on the example of the relatively new journal, Deník N. The theoretical part of this paper examines the transformation of the media industry in the world and in the Czech Republic and the challenges this transformation brings. Based on a comparison and analysis of a number of academic papers and examples from practice, this thesis examines the defining aspects of publishing news content on the internet and the possibilities of its monetization. Furthermore, this thesis presents a detailed profile of Deník N, with the help of public data and interviews with the management of its newsroom. This theoretical framework then provides the background for the following research methodology and its implementation. The practical part of this paper is a quantitative analysis of the content of Deník N in comparison with the digital news platform Aktuálně. This analysis deals with the specifics of paid content in comparison with content available for free, and it questions the added value of Deník N...
Portrayal of Gabriela Koukalová in the press from January 2017 to June 2019
Sedláčková, Adéla ; Bednařík, Petr (advisor) ; Křeček, Jan (referee)
This thesis deals with the analysis of Gabriela Koukalová's media portrayal in selected print media in the period January 2017 - June 2019. This period was determined due to changes in Gabriela Koukalová's professional focus, as early 2017 she was a successful biathlete who has many victories from international competitions. She stopped racing in autumn of 2017 and due to the controversial biography she published in 2018, she announced retirement from her biathlon career in 2019. ​The aim is to find out whether the media image of Gabriela Koukalová at a time when she was a top biathlete differs from the media image that she had when she stopped competing. ​The theoretical part presents the role of the media in society and the theoretical definition of the construction of the media image. This section also includes mediasport, and media portrayal of biathlon and women in sports. The methodological part of the work describes the chosen analysis methods and the process of data recording. The analytical part of the work is devoted to the interpretation of the obtained results.
Analysis of the media image of the war in Ukraine in selected media
Naimushinova, Anastasiia ; Miessler, Jan (advisor) ; Křeček, Jan (referee)
The diploma thesis deals with medial images of selected events of the Ukraine War and their comparison in selected Ukrainian, Russian and Czech media. The aim of the diploma thesis is to identify, describe and compare medial images of key events of the Ukraine War in selected intelligence portals with various political orientation. The assumption is that there probably exist alternatives in opinion of the official Russian position in the frame of the Ukrainian and Czech media discourse. The first part of the thesis deals with theoretical concepts that are connected with propaganda and state-organised communication, and specifies the differences among them. Furthermore, a design of the research is introduced. The analytical part provides results and the content analysis detections in medial statements that were published in selected media between 20th February 2014 and 31st December 2014. The conclusion summarises the main detections of the research and their assets in the field of a propaganda survey.
Media Presentation of Liberec region
Nápravník, Jan ; Miessler, Jan (advisor) ; Křeček, Jan (referee)
- English version The diploma thesis, in the form of a case study, deals with the issue of media presentation of the Liberec region as a state institution. The study focuses on the period from 1 January 2020 to 30 June 2020. The evaluation is limited to printed reports generated by the regional authority and contributions to the social networks Facebook and Instagram. The work includes the specifics of communication at the regional level, which is located exactly between the municipal and governmental levels and has not yet been typified. The main goal of this diploma thesis is to analyze the communication of the region on the example of the Liberec region and for further research to provide such a study that will offer insight into how the region communicates. The thesis places the region in the context of state administration and defines the basic concepts and customs that characterize communication at this level through an extensive theoretical part.

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