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A comparison of news reports and the preparation of a regionalpublic television broadcast in the Czech republic and Poland
Bilanová, Joanna ; Šoltys, Otakar (advisor) ; Hanzal, Jaromír (referee)
News service is an important aspect of the journalistic aktivity. I tis main goal is to inform the public about actualities. Even though the news service is subject to strict regulations, we can observe substantial differences between the programs of different TV channels and also between broadcasting in different countries. My work consists of an investigation into the differences in broadcasting in two bordering countries - the Czech Republic and Poland. This essay primarily focuses on the comparison of the major local broadcasting channels Události v regionech ČT Ostrava and Aktualności TVP Katowice. I am mainly concerned about the differences in production of individual news, beginning with the choice - making as to what news to include, through the production of the news, and finishing with the final broadcasting. My research question is: Are there any differences between local broadcasting of these two channels? The main method of investigation employed in this essay is a semiotic analysis together with a quantitative analysis and interviews.
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The media image of the Czech team at the World Para Ice Hockey Championships in Ostrava 2019
Borková, Iveta ; Macková, Veronika (advisor) ; Chladová, Marta (referee)
The thesis focuses on the research event, the World Para Ice Hockey Championships, which took place in 2019 in Ostrava, and on its media representation in online news media (Aktuálně.cz, iDnes.cz, Deník.cz and iSport.cz), in live broadcasts of ČT sport and in the TV reportage Machři from the 168 hodin TV programme. The basic theoretical concept of the thesis is the media representation of reality and the semiotic perception of the construction of reality on the general level and on the level of sport discourse and the discourse of sport of athlethes with disabilities. The thesis also briefly discusses the context of sport of athlethes with disabilities and para ice hockey in the Czech Republic. The qualitative research method is a semiotic analysis based primarily on the semiotics of Roland Barthes. The main research question asks what was the media image of the Czech para ice hockey team during the aforementioned event, and is answered through subsidiary research questions that focus on the media image of spectator attendance, on narrativisation and narratives, that the media told in relation to the championship, on modern myths, on the semiotic construction of stereotypes, their reinforcement, breaking down or creation, and on the difference in these media constructions between written and...
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Content analysis of chain e-mails related to presidential candidates
Tunová, Zuzana ; Jirků, Jan (advisor) ; Cebe, Jan (referee)
This thesis aims to provide analysis of chain emails during the second direct presidential election in the Czech Republic. The main goal of this work is to set out a semiotic analysis in order to provide detailed research of emails related to both candidates Miloš Zeman and Jiří Drahoš. The chain emails usually using a specific linguistic terms and persuasive procedures. Therefore, the attention will be paid mainly to linguistic and persuasive procedures which are identified. In order to examine the phenomenon the theoretical framework will be based on several key words and terms such as: chain emails, disinformation, hoax, semiotics, etc. Aforementioned, this work is aiming to provide a detailed overview of chain mails. In order to address the topic, I will approach the political background within the media context to present solid foundational analysis, which will conduct disinformation topics.
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Interdisciplinary connection of Art and Media Education. ICT as a support tool in Art Education.
Meira da Rocha, Zdeňka ; Raudenský, Martin (advisor) ; Novotná, Magdalena (referee) ; Jirák, Jan (referee)
Zdeňka Meira da Rocha: Interdisciplinary connection of Art and Media Education. ICT as a support tool in Art Education. Abstract This PhD thesis reflects the requirements for changes in education related to the current needs of digitization of all areas of society. On the structure of newly required skills the emphasis is put on the ability to work with information and digital technologies, the development of critical thinking, creativity and the capability to solve problems. The presented PhD thesis considers above mentioned issue from the position of visual and media studies which penetrate into education through the educational field of Art education and the cross-curricular topic of media education. Its aim is to map the intersections of art and Media education on a theoretical and curricular level and to examine the conditions of their interconnection in educational practice. The main means of fulfilling this goal: (1) study of curricular documents (2) qualitative- quantitative questionnaire survey of the current situation in practice, (3) qualitative method of action research which aimed to map appropriate ways (strategies, forms and methods) Art education at upper secondary schools. The research findings are supplemented by interviews with upper secondary school teachers who connect Art and Media...
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Visuality of gender performativity in the films of Xavier Dolan
Vlach, Martin ; Baslarová, Iva (advisor) ; Kolářová, Kateřina (referee)
The aim of this diploma thesis is to explore the way how the gender performativity is portrayed in Xavier Dolan's films. The theoretical part of the thesis first deals with the definition and theoretical grounding of gender performativity from the perspective of several authors, mainly Judith Butler. This part of the thesis will detailly introduce the concepts of gender performativity, which will be necessary for the analysis of the studied films. The theoretical part also presents the queer theory and the related chapter devoted to queer film, which would also include Dolan's work. Lastly, this part also includes a chapter devoted to the concept of mise-en-scène. The methodological part introduces the method of semiotic analysis and introduces the synopsis of the studied films. The analytical part of the work presents its own semiotic analysis of the examined films. The aim of the analytical part is to find out how Dolan works with gender performativity in his films and how it is visually portrayed.
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"We Will Not Let Our Republic Be Disrupted!" - Third Resistance in The Czechoslovak Media
Dordová, Alžběta ; Groman, Martin (advisor) ; Knapík, Jiří (referee)
This thesis is focused on the topic of media use in a system of a communist totality. It provides an analysis of presentation of selected characters directly or indirectly involved in activities of the anti-communist, so called third resistance, in the Czechoslovak press media of that era. By using the interpretation of results of semiotic analysis of selected news and publicistic articles the author of the thesis attempts to answer the research questions and confirm or disconfirm the hypothesis that communist press media used the above mentioned cases particularly for the promotion of the official ideology. Political and medial contexts as well as brief life-stories of the chosen third resistance representatives are outlined in the theoretical part of the thesis, while the analysis with the interpretation of its results are discussed in the practical part. The conclusion of the analysis confirms that the communist press media associated those representatives with predominantly negative connotations and that the meanings of all the selected articles were strongly affected by propagandistic elements.
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Methods of displaying death in the Sandman comic books
Jedličková, Barbora ; Podzimek, Jan (advisor) ; Hrdina, Matouš (referee)
This thesis deals with the depiction of death in the Sandman comic books written by Neil Gaiman. It aims to explore the forms of death that the author presents in his comics through pictorial and textual codes. The work begins with a reflection on the phenomenon of death and how this phenomenon and its depiction stand in time and in current perception. The theory of visual semiotics is used for research, especially the findings of Ch. S. Peirce and the theory of multimodality, which is described in the theoretical part. The focus is then shifted to the comics itself and towards the characteristics of individual elements of visual language applicable for describing comic images, such as color, perspective, panel size, framing, etc. The analysis of images is preceded by research depicting death from the perspective of western culture in its historical context. In the description of the images, the essential features of the individual modes are determined and their meanings are interpreted. The conclusion is summarizing author's findings and try to confirm the initial thought presented at the beginning of the work: that Gaiman perceived the character of Death very differently than is usual in contemporary commercial images.
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Media image of Patria ship sisaster in the periodical press
Smeták, Adam ; Osvaldová, Barbora (advisor) ; Köpplová, Barbara (referee)
The bachelor's thesis "Media image of the Patria ship disaster in the periodical press" deals with the examination of media reports on the topic in three selected periodicals. The texts published in České slovo and Národní politika in the period from November 1940 to May 1945 and the texts in Lidové noviny in the period from November 1940 to April 1945 are subjected to semiotic analysis. The aim of the work is to construct a media image of the catastrophe of the ship Patria, which took place on May 25, 1940 off the coast of Palestine, within three selected media, which was published in the so called Protectorate of Bohemia and Moravia. In this work, individual media messages are compared. Part of the work is also a description of the historical events of the disaster of the steamer Patria, including eyewitness accounts of two Czechoslovaks who were on board the ship at the time, or watched its destruction. The bachelor's thesis is also marginally devoted to informing about the event outside the period under review, to illustrate the way in which the domestic public has learned about the disaster over the years.
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