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The Analysis of Event Marketing by Student Organisation
Ježková, Martina ; Knichalová, Gita (referee) ; Kaňovská, Lucie (advisor)
This diploma thesis deals with the analysis of the marketing communication in non-profit organization focusing on organizing events and related event marketing. The aim of the analysis is to prepare the groundwork for the creation and implementation of new, unique event that will fill in the accompanying programme of a specific project. The work is divided into three parts: theoretical, analytical and proposal. The analytical part focuses on cultural activities in public spaces with focus on students and the public in order to prepare a unique event. Based on this analysis, the specific event is designed and incorporated into the communication mix of company. The diploma thesis also describes detailed implementation and assesses the whole progress of the event.
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TRANSITIONAL LIVING FOR STUDENTS
Husková, Martina ; Dýr, Petr (referee) ; Myslín, Jiří (advisor) ; Bantová, Sylva (advisor)
The subject of my bachelor thesis is a further elaboration of an architectural study on student housing in Brno. Buildings are designed in a U shape, with 2 main buildings on the sides, connected with a central smaller object in the front. They create a a semi-public space in-between. The main function is housing, although there is some commercial space offered on the ground floor. The main goal was to design a building that will provide comfortable space for studying and also social life.
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Teaching-space paradigm
Kolomazníková, Pavla ; Vojtíšek, Jan (referee) ; Rozwalka, Szymon (advisor)
The main task of the project is moving the faculty of architecture to other place because of inconvnient requirements for the future education of students. The new Faculty tries to create a new space for students, which can offer them different types of communication, enough flexibility,, diversity of the space itself it gives them an opportunity to become the real part of the space.
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Scripts for Teaching Support
Mour, Lukáš ; Křivka, Zbyněk (referee) ; Dytrych, Jaroslav (advisor)
This bachelor's thesis analyzes the problems of teaching - evaluation of student activities, especially the registration of students on team projects, creating rating tables, checking of completeness and formal correctness of their solutions or sending the final results back to the students. It describes the issues a proposes their automation. It also describes the implementation and final results.
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Visualization of Czech Statistical Data
Rybnikářová, Hana ; Bartík, Vladimír (referee) ; Hynek, Jiří (advisor)
This bachelor's thesis describes design and implementation of information system, which visualizes Czech statistical data of employment, unemployment and average salary. The goal is to approach these informations to students who need to determine their future job. Data are taken from Czech statistical office and Ministry of Labour and Social Affairs. For visualization was chosen information dashboard which is visual display of the most important information arranged on a single screen.
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The Students themselves - Student Center Poříčí
Kálalová, Kateřina ; Tesař, Jan (referee) ; Mikulášek, David (advisor)
The house of the student center complements city block with respect to the unique location on the corner by the river and with the respect to the near dominats, especially the monastery church in the neighborhood. There is a college menza with all facilities and areas for commerce in the ground floor. The upper floors are used for the student dormitory. You can find indoor and outdoor areas for the common activities of studets. The patio is the heart of the house.
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Creating of Small Company and Strategy of its Development
Fáborský, Jindřich ; Herinek, Jiří (referee) ; Koráb, Vojtěch (advisor)
Tato diplomová práce se zabývá vytvořením podnikatelského plánu pro malou společnost, která přichází na trh s novým, technologickým produktem. Společnost, která se již jeden rok pohybuje v oblasti jazykových kurzů vyvíjí software pro reálnou výuku přes internet. Jelikož se jedná o zcela nový koncept, je třeba ověřit, zdali existuje poptávka na trhu ze strany jazykových škol, soukromých lektorů a především samotných studentů. Pro pochopení motivů zákazníků byl použit primární výzkum prostřednictvím dotazníků. Technologický produkt jež je předmětem podnikatelského plánu je již ve vývoji a měl by být uveden na trh v dubnu roku 2012.
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