National Repository of Grey Literature 16,775 records found  1 - 10nextend  jump to record: Search took 0.41 seconds. 

The Image of Italy and Italians in the works by E. M. Forster and Henry James
JEŘÁBKOVÁ, Silvie
For my diploma thesis, I decided to choose "The Image of Italy and Italians in the Works by E. M. Forster and Henry James." I selected this topic because my attitude towards Italy is very positive and also because it seems to me interesting to compare in what way the depiction of Italy and its inhabitants is different and in what way similar at these authors. In the introductory part of my thesis, I describe the role of Italy in the course of history. I mention the significance of this country and also its influence on people who visited it. I explain the important function of Italy during the "travel for improvement" that was a part of young English men´s education first of all in 18th century and that was called the "Grand Tour." I also point out the fact that various Italian towns were perceived in a different way. Prejudices and stereotypes played an important role in the perception of Italy, which I mention at the beginning of my thesis as well. Later on, I explain why the authors including Forster and James set the plots of their works in Italy. I present particular Forster´s and James´s works on this topic and I summarize the most important aspects of their use of Italian setting and characters. The comparison of the representation of Italy and Italians in the works of these authors is the goal of my thesis. At first, I deal in my thesis with E. M. Forster´s relation to Italy and with his works on the Italian topic. I focus on the roles and functions of Italy and on the Italian characters in these works that I subsequently compare. I use the same process at H. James. I similarly describe at first his attitude towards Italy and after that his works, the plot of which is situated in Italy or in which there are some Italian characters. I compare these works once again with the focus on author´s depiction of Italy and its inhabitants. In next part of my thesis, I compare the mentioned works of both authors. I pay attention to the Italian setting and to the presented art, then to the role of Italy in both authors´ works, to similarities and differences of Italian characters, to cultural prejudices, stereotypes and xenophobia in the works, and I also describe to what extent E. M. Forster was inspired by H. James´s works, during which I draw on Forster´s critical work Aspects of the Novel. I confront the information with some critical texts of other authors, as for example with an article by Kevin J. H. Dettmar and a review by Edmund White. At the end of my thesis I analyse film adaptations of Forster´s and James´s works with the Italian topic and I put them in contrast with the original sources, on the grounds of which they were made. I observe during these analyses the similarities and differences in the depiction of Italians and Italy.

Folklore ensembles' members opinion of folklore and folklorism in the Czech republic
Mudruňková, Kateřina ; Uherek, Zdeněk (advisor) ; Czumalo, Vladimír (referee)
The aim of this work is to analyse the image of current folklore and folklorisme in the Czech Republic through the eyes of folklore ensemble members. It is divided into multiple parts, each of them focusing on different aspects. The first part deals with traditional folklore, its characteristics and functions, and then focuses on other term folklorism, including their comparison, as those two phenomena depend on each other. This comparison is based on the different environments where folklore and folklorism appear, their dissimilar functions and the amount of stylization. Folklorism is furthermore also put into context with mass culture and mass communication. The subsequent part is dedicated to analysis of public attitudes towards folklore in various historical periods as well as to previous research findings in the Czech Republic in reference to current activities of the government and of international institutions focusing on preservation of this part of cultural heritage. A considerable amount of attention is paid to members of folklore groups that work with traditional sources and participate on preservation and evolution of folklore. Those activities are not only pursued for leisure, but serve commercial interests as well. A considerable amount of attention is paid to analysis of folklore...

Fed's Easy Money Policy during Alan Greenspan's presidency in Board of Governors (1987-2006)
Mašek, František ; Johnson, Zdenka (advisor) ; Tajovský, Ladislav (referee)
The main theme of the work is the Fed's monetary policy during the time, when chairman of the Board of Governors was Alan Greenspan. The greatest attention is aimed at the influence of Fed's expansive monetary policy on the so-called dot-com bubble and later mortgage crisis, which subsequently developer into the financial crisis. Through a thorough analysis of many scientific papers written by known economists and my own analysis and evalution I opine that the effect of expansionary monetary policy on the bubble in technological assets and mortgage crisis is rather minor. Fed subordinated all actions to achieve its monetary policy objectives, so criticism of its conducted monetary policy is essentially a critique of these objectives as such. I consider the emergence of new technologies and the so-called theory of feedback as the main cause of dot-com bubble. In the mortgage crisis and subsequent financial crisis as main determinants I consider reluctance of goverment officials strongly regulate activities of investment banks and other investment companies, moral hazard, failure of rating agencies, and federal support for home ownership coupled with the deregulation of the financial sector.

Web-based application for Czech language e-learning
Lam Van, Duyet ; Vodňanský, Daniel (advisor) ; Zumr, Jiří (referee)
Lack of knowledge of the Czech language means a serious problem for foreigners living in the Czech Republic. Czech language should help them in communication, business, studying, but for some people it is also the necessary condition for obtaining a permanent residence. The aim of this bachelor thesis is to design and implement a web application that should serve as a source of learning the Czech language for foreigners. To achieve this goal, the thesis first deals with the analysis of the existing solutions for Czech language e-learning. A design of a web application, user interface and the structure of the database model is suggested based on the finishing analysis. After designing the web application, its development follows, in which the client/server architecture and selected web technologies including Laravel Framework, jQuery and MySQL database system are used. The output of this work is a detailed web-based application that provides an access to educational lessons, instructions and exercises for users, who need to improve in Czech language. They can test their knowledge and determine their skill level.

Analysis and design of intranet structure
Novák, Miroslav ; Pour, Jan (advisor) ; Šedivá, Zuzana (referee)
Nowadays, Intranet is an inseparable part of every company, notwithstanding of their size or field of activity. Both, in my work and personal life, I often come across different intranets that usually do not get a positive response. But they usually have the same source of the problem, which is based on their wrong structure. This is why is chose this topic for my thesis. The goal of my thesis is to perform an analysis of an existing intranet of a particular company and subsequently create a design of the intranet new structure using the card-sorting method. This thesis primarily represents a generalized method of how to proceed during such realization and which areas to look into. Theoretical part of this thesis covers the topics of information architecture and also the term intranet itself, where the most frequent issues I came across in the intranets are pointed out. Practical part covers the analysis itself, where I focus on the structure of the existing intranet, categorization of its content, connections with other systems, customization, permission management, surveys of contentment, and intranet usage. The analysis is performed manually by scanning through the existing intranet of the company, since other methods or approaches could not be applied due to technical limitations or insufficient permis-sions. Based on the outputs of the analysis, web categorizations and the card-sorting method, a design of a structure of the new intranet has been proposed. The design itself is a demonstration of the method how to approach the new intranet design.

Comparison of accounting programs from the point of view of the use of information for management companies
Loušová, Petra ; Stejskalová, Irena (advisor) ; Pevná, Jana (referee)
The aim of the thesis is to compare accounting programs from the point of view of the use of information that are important for management companies. The theoretical part deals with the general approach to processing business information in the accounting. Next there is explained an overview of what information in the field of accounting are important and necessary for the job of financial manager. The practical part contains an analysis of at least three accounting programs, with the main focus on what information from the selected accounting program managers need in their work and what information is actually gaining from the program. In practical part, there are also compared results of individual organizations; information is gathered through in-depth interview with financial managers selected companies.

Multimedia communication
Vondra, Zdeněk ; Horný, Stanislav (advisor) ; Skrbek, Jan (referee) ; Jurášková, Olga (referee)
Multimedia is a form of communication and sharing knowledge using synergic effect of parallel connected communication channels. Its main use is in producing communications products and services and in design of user interfaces. Main objective of this dissertation is to develop and create a model of multimedia communication for better understanding of the meaning and the purpose of using multimedia forms in communication process. The model will describe a system of elements and parameters of multimedia communication within the internal and external context. Another objective of this dissertation is to develop multimedia communication methodology that will be used for the design, development and evaluations of concepts of multimedia communication. The methodology will be created by applying the model of multimedia communication into the procedure structure. In theoretical way this dissertation is based on analysis of different definitions and approaches to the multimedia communications topic. This is followed by an analysis of communication theories, concepts of media, multimedia, delivery channels, and communication functions. The theoretical part is followed by the outcomes of the research in practice of four different fields of multimedia use. The knowledge gained is analyzed in the following parts in purpose of creating the model of multimedia communication and the methodology which is derived from the model. The methodology is further validated through case studies and the recommendations for further development are formulated. The model and the methodology of multimedia communication created in this dissertation present complex view on multimedia communication topic that is considered as a useful tool for meeting a specific communication purpose. Dissertation provides mechanics for use and study of multimedia communication and also defines the opportunities for further development of the methodology.

Analysis of competition in the services market
Shashkova, Tatiana ; Soukupová, Jana (advisor) ; Adámek, Petr (referee)
The thesis deals with the analysis of market competition hairdressing services, concretely with analysis of three salons which provide hairdressing services in the Centre of Prague. Preliminary I present and define key terms that play basic role in the analysis of competition in the chosen field (competition, the specifics of hairdressing market, the specifics of consumer behavior). To make my own research I elected standards that influence customers when they choose a hairdressing salon, and I created questionnaire. During valuation I commented point gains. Total score were used to to evaluate the competitive position of hairdressing salons in the market.

Social protection of poverty-stricken in Czech republic
Strnadová, Barbora ; Kotýnková, Magdalena (advisor) ; Kubelková, Karina (referee)
Poverty is one of the most oppressive topics all over the world. It is being fought both in developed and developing countries. As for the Czech Republic, poverty is associated with unemployment, especially with the long-term unemployment. On 1st January 2007, two new acts have come into effect; Act no. 110/2006 about minimum and living wage and Act no. 111/2006 about help in substantial shortage. These acts newly regulate the conditions of social benefits and its income with the objective of lowering the long-term unemployment. They incorporate elements that would sanction those who are unemployed and passive in search of a new job, and on the other hand should give advantage to those seeking actively. The purpose of my work is to examine the impacts and consequences of these two acts, and whether these has been any change in the long-term unemployment rate, positive change in its absolute values or positive change in its structure.

Establishing a Marketing fund in the Czech Republic to support the agricultural and food sector
Moudrá, Erika ; Hesková, Marie (advisor) ; Ehlová, Zdenka (referee)
The thesis deals in its theoretical part of the Czech food market - their promotions and opportunities for improvement in the context of establishing the Marketing fund with the insipration taken from the Austrian and German models. It shows some of the proven mechanisms of applied Wine Fund of the Czech Republic. A separate chapter is devoted to the Federation of the Food and Drink Industries of the Czech Republic, which its 20 years of history inseparable part of the food market and one of the main promoters of establishing a Marketing fund in the Czech Republic. Other chapters are devoted to the Austrian model of Marketing fund (Agramarkt austriacus AMA) which works flawlessly since Austria's entry to the European Union and analysis of implementation of the Fund in the Czech environment.