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Crisis argumentation during the press conferencies of government by using grice's maxims
Březinová, Markéta ; Šoltys, Otakar (advisor) ; Kučera, Štěpán (referee)
Submitted bachelor thesis focuses on the crisis communication in politics and on Grice's maxims applied there. In its theoretical part the thesis analyses the terms crisis and crisis communication. It sets the criteria on which the recognition of crisis is based, as well as it offers theories on how one should create and use arguments in these particular situations. Besides that, the thesis also evaluates general argumentation skills used by politicians during unfavourable times and compare them with principles Paul Grice defined as the base for successful communication. The theoretical part hence furthermore describes Grice's maxims, as well as it monitors Czech politics in selected period and necessary context. Second part of the thesis uses semiotic analysis to examine press conference speeches of selected politicians during the government crisis in March and April 2012 and searches for Grice's maxims used there. It also notices the use of language and the character reflection in their speech. With all that, the thesis fills in the gap in Czech literature focused on effective crisis communication in politics.
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Communication in Organizations
Tomíčková, Marta ; Šnýdrová, Ivana (advisor) ; Kopecký, Martin (referee)
6 Abstract This thesis aims to offer a comprehensive view of corporate communication while emphasizing its importance for everyday life of corporations and achievement of their strategic targets. The thesis introduces potential interpretations of corporate communication with the main focus on key moments of corporate communication as well as on consequences non-effective communication has on employee satisfaction and their life in the corporation. In the thesis I opted for the method of compilation and comparison of professional literature along with expert interviews which reveal the quality of internal communication in two selected corporations and prove one-sided view of communication inside corporations. The first part of the thesis provides a detailed look at characteristics of individual communication forms, knowledge of these characteristics being the cornerstone of further research in corporate communication. Besides, this part also describes the principles of active listening, a skill which is frequently omitted from the communication skill list. The second part deals with potential interpretations and divisions of corporate communication in professional literature and offers a thorough account of internal communication and its individual aspects. The following part looks at communication between...
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Analysis of Crisis Communication in Retail Chains
Pralovszká, Sára ; Ivan, Michal (advisor) ; Marcelli, Miroslav (referee)
This diploma thesis focuses on an analysis of crisis communication in food retail chains, using pragmatic linguistic methods. In the theoretical part I deal with speech acts theory from the viewpoint of John L. Austin and Emile Benveniste, Grice's Cooperative Principles and the Theory of Argumentation. I use all these methods in analyzing press releases published by retail chains in the case of a negative food affair. I am therefore interested in the way those linguistic tools are used by the authors in the press releases in order to communicate most effectively in a time of crisis, so as to prevent the loss of either costumers or the good name of the company. I will also focus on the most frequent mistakes made by the authors of press releases. The aim of my thesis is to find out whether it is possible to find some repetitive mechanisms used in the communication of different crisis topics. The main hypothesis is that although there are different crisis situations which need to be communicated, communication methods used in individual press releases are similar and they often recur. Key words: pragmatics, speech acts, cooperative principles, argumentation, crisis communication, food affair, press release.
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Political Communication during COVID-19 in India: Study of Public Support.
Harshvardhan, Harshvardhan ; Shavit, Anna (advisor) ; Remr, Jiří (referee)
The research explored the public support towards the political communication carried out during COVID-19 in India. Through the means of a structured questionnaire based on Easton's dimensions of public support, responses were collected from 200 respondents, 100 each from the academic background of journalism and psychology. To determine the support towards the government performance during the crisis times based on the political communication done by the current regime in India. The results suggested that the public support is quite less from the respondents of journalism background. However, the psychology respondents showed relatively high support towards the political communication done by the Indian government in the COVID-19. It suggests that the public support is not one but scattered and also the academic background could play a major role in one's understanding of the political communication and lending of the support. The research demonstrated how respondents from different backgrounds show almost the opposite support towards political communication in the times of crisis. This gives out a good comparison and also concludes the public support. Keywords: COVID-19, pandemic, political communication, crisis communication, public support, India.
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Media framing of the Norilsk oil spill
Tsymbal, Daria ; Miessler, Jan (advisor) ; Balon, Jan (referee)
Title: Media framing of the Norilsk oil spill Author: Daria Tsymbal Supervisor: Mgr. Jan Miessler, Department of Media Studies, Institute of Communication Studies and Journalism (ICSJ) Abstract: This study examines how the Norilsk oil spill in May 2020 was framed within four factors of Situational Crisis Communication Theory (SCCT): 1. Severity of the damage; 2. Crisis responsibility; 4. Crisis history; 5. Relationship history. Also, this study examines how media ownership and closeness of the media to the government influence the framing of Norilsk Oil Spill. Using content analyses, three Russian newspapers were analyzed - Novaya Gazeta, Rossiyskaya Gazeta, and Kommersant. The results demonstrated differences in usage and frequency of frames according to media ownership and closeness to the government. Also, findings revealed that there are differences in framing concerning time frame. This thesis provides evidence that four factors in SCCT concepts (Severity of the damage, Crisis responsibility, Crisis history, Relationship history) can serve as frames in media framing analyses of crises. In addition, this study provides information for crisis managers and media professionals on how one particular crisis may be differently framed in different newspapers. Keywords: Media, crisis communication,...
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Sport Events Crisis Management by RunCzech during the Pandemic
Stiborová, Daniela ; Crossan, William Morea (advisor) ; Šíma, Jan (referee)
Title: Sport Events Crisis Management by RunCzech during the Pandemic Objectives: The main goal of this bachelor thesis is to provide an objective view on the possible form of crisis management in the context of mass sports events and coronavirus crisis. Methods: The research was done thanks to qualitative methods when the needed data were gathered by interview and by documents and virtual data content analysis. Virtual and documents data were collected throughout the first wave of the coronavirus crisis in the Czech Republic. The interviews were done with Saša Belovski, the Business Development Director for RunCzech, after the first wave of the coronavirus crisis. Results: The results of this research were processed with a case study. That allows a detailed analysis of the occurred crisis, which impacted not only the organization (the RunCzech in this case) but also its stakeholders. The results prove mainly the importance of pre-crisis prevention, timely and precise crisis communication and also the need for flexible adjusting to the occurred crisis. Keywords: PR, Sport Events, Crisis, Natural Disaster, Crisis Communication
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Crisis communication of companies on social networks
Langrová, Veronika ; Švelch, Jaroslav (advisor) ; Audy Martínek, Petra (referee)
UNIVERZITA KARLOVA FAKULTA SOCIÁLNÍCH VĚD Institut Komunikačních studií a žurnalistiky Katedra Mediálních studií Studijní obor: Mediální studia Krizová komunikace firem v sociálních médiích Kritická diskurzivní analýza facebookové stránky Liberty Ostrava Diplomová práce Autor práce: Bc. Veronika Langrová Studijní obor: Mediální studia Vedoucí práce: Mgr. et Mgr. Jaroslav Švelch, Ph.D. Rok obhajoby: 2020 Abstract in English: This Master's thesis focuses on crisis communication of companies through social media. Based on practical information from ArcelorMittal Ostrava / Liberty Ostrava, there is presented a critical discursive analysis, evaluation and possible recommendations for solving problems in social media. The work also includes topics related to the crisis and its types, the strategy of companies for social media, the most common risks in communication, or comparing traditional and social media in times of crisis. On a theoretical level, it also touches on the issue of the audience in connection with the use of social media by the working class. In addition to the analysis, the research also includes the characteristics of the Moravian-Silesian Region or a description of the problem concerning the sale of Ostrava steelworks to the new owner. The expected goal of the work is to describe the processes...
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Internal Communication in a Chosen Company
Burianová, Jitka ; Brunová, Jana (referee) ; Konečný, Štěpán (advisor)
My diploma thesis deals with the evaluation of internal communication in Česká spořitelna. The first part of my work is focused on theory, emphasizing the importance of good functioning internal communication and the consequences of its deficiencies. I also apply this knowledge in the practical part, which is supplemented by the characteristics of Česká spořitelna and the important milestones of the origin of internal communication in the company. In the analytical part, I investigate the employees' satisfaction with the current situation. The paper presents proposals on how to simplify message sharing and avoid the overloading of information that is not relevant to all employees.
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