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Company Expansion on the Russian Markets
Homolová, Lucie ; Cejpek, Kamil (referee) ; Šimberová, Iveta (advisor)
The diploma thesis is focused on the design of the company's expansion strategy into the Russian market. This Czech company is engaged in the production of medical devices. The work is divided into four patrs. The first part defines the issues, main and partial objectives and the procedure and methods of solution. The theoretical part defines the main principles of the work. In the third part, the described methos of analysis are developed. The fourth part contains proposed solutions and economic evaluation.
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The Proposal of the Project Company's Entry Strategy into a Slovakia Market
Střihavka, Viktor ; Chlebovský, Vít (referee) ; Šimberová, Iveta (advisor)
The subject of the diploma thesis is the design for an expansion strategy of a selected company into Slovak market. The company is based in Brno and is does business in design activities in construction. The work is divided into four parts. The introductory part contains the definition of the issue, determines the main and partial goals and the described methodology. The theoretical part defines the basic concepts associated with the defined issues. This part is followed by an analytical part, which examines the current state of the company. The final part contains proposals for solutions.
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Development of Business Activities for the Company Implementing Shading Technology.
Nováková, Adéla ; Milichovský, František (referee) ; Šimberová, Iveta (advisor)
The diploma thesis deals with the development of business activities of the company implementing shading technology, which will lead to gaining new customers in the Austrian market and increase sales. The work includes theoretical knowledge of the issue, strategic analysis of the external and internal environment. The analytical part describes the current state of the selected company, the result of which is a SWOT analysis. In the design part, individual recommendations and proposals concerning development are elaborated.
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Proposal of the Company Expansion to Selected Foreign Market
Urbánková, Andrea ; Chlebovský, Vít (referee) ; Šimberová, Iveta (advisor)
The subject of the diploma thesis is to create a proposal for the expansion of the company AD Vending, s.r.o. on the Slovak market. The company's main business is the operation and management of vending machines offering the Americandrinks range. The work is divided into four main parts. The introductory part defines the issue, the objectives of the work and methods with processing procedures. The theoretical part defines the basic concepts of the issue. This part is followed by an analytical part analyzing the internal and external environment of the company. The last part contains its own proposals for the form of the company's entry into the foreign market and evaluation of individual variants.
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Proposal of the Expansion for the Czech Company to the New Zeland Markets
Bílková, Pavlína ; Vysloužil, Zdeněk (referee) ; Šimberová, Iveta (advisor)
The subject of the thesis is the proposal of the expansion strategy of the selected company in the New Zealand market. The selected company is based in Brno and is engaged in the production of equipment for wastewater treatment. The thesis is divided into four parts. The introductory part defines the problem, sets the main and sub-objectives to be achieved and describes the methods used. The theoretical part defines the basic concepts of the problem addressed. This part is followed by an analytical part with an analysis of the current state of society. The last part contains the actual solution proposals, including a financial plan and timetable.
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Development of Company´s Business Activities on a Foreign Market
Jílková, Šárka ; Schüller, David (referee) ; Šimberová, Iveta (advisor)
The diploma thesis is focused on the development of business activities of the company HomeGym s.r.o. on a foreign market. Diploma is situated in four parts. The introductory part deals with the definition of the issue, the determination of the main and partial objectives, the processing process and the methodology used. The next part is theoretical, where the terms related to the issue are defined. The practical part follows, which is divided into an analytical part and own solutions. The analysis of the current state of the company is contained in the analytical part, which is followed by their own solutions and their contribution to the development of the company's business activities in foreign markets.
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Proposal for Expansion of a Czech Company on the Polish Market
Alexa, Pavel ; Chlebovský, Vít (referee) ; Šimberová, Iveta (advisor)
The topic of the diploma thesis is the expansion proposal for a selected Czech company on the Polish market. The company is based in Cesky Tesin and sells higher value toys through its own e-shop. The thesis is divided into four main parts. The introductory part defines the problem to be solved, the main objective and describes the methods used to solve the thesis. The theoretical part describes the basic concepts of the chosen problem. The analytical part consists of the characteristic of the company and the analysis of the external and internal environment of the company. The last design part contains the actual solution proposals and economic evaluation including the planned schedule of activities.
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Development of Business Activities for Company
Škodová, Kristýna ; PhDr. Alena Lubasová Ph.D (referee) ; Šimberová, Iveta (advisor)
This diploma thesis deals with the development of business activities of the production company Strojírna Oslavany, spol. s.r.o. on the domestic and foreign markets. The theoretical part includes the necessary starting points and information needed to process the follow-up part of the work. The analytical part then evaluates the current situation of the external and internal environment of the company and the researched market. The result of this work consists of proposals and recommendations for the development of the company's business activities in order to introduce a new product on the market.
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Business Plan of Breeding Hens and Eggs Sales
Těšíková, Renata ; Kaňovská, Lucie (referee) ; Šimberová, Iveta (advisor)
The diploma thesis is focused on the creation of a holistic and realistic business plan of the company, which will deal with the breeding hens in the free range and the sale of eggs through the e-shop. First, the problem and goals of the work are defined together with the methods and solution process. The next part is an analysis of the external and internal environment of the company and their results are summed up in a SWOT matrix. In the last part, the business plan itself is prepared together with an evaluation of whether the implementation of this plan is appropriate or not.
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Marketing Research of Customer Satisfaction of Selected Company and its Services
Janková, Denisa ; Třasoňová, Dominika (referee) ; Šimberová, Iveta (advisor)
The diploma thesis deals with marketing research of customer satisfaction with the services provided by a selected company. The theoretical part defines the problems, sets out the objectives of the diploma thesis and outlines the methodology of the solution. Theoretical background defines the main concepts, which are marketing, marketing research, service marketing and customer. An evaluation is included in the conclusion. The practical part introduces the selected company and the marketing research of customer satisfaction is realized. The aim of the diploma thesis is the design and evaluation of a questionnaire survey to determine the satisfaction and attitudes and preferences of customers in order to improve the current situation of the company.
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