Original title: Marketingový výzkum spokojenosti zákazníků s poskytovanými službami ve vybrané společnosti
Translated title: Marketing Research of Customer Satisfaction of Selected Company and its Services
Authors: Janková, Denisa ; Třasoňová, Dominika (referee) ; Šimberová, Iveta (advisor)
Document type: Master’s theses
Year: 2022
Language: cze
Publisher: Vysoké učení technické v Brně. Fakulta podnikatelská
Abstract: [cze] [eng]

Keywords: customer; marketing; marketing research; questionnaire; service marketing; dotazník; marketing; marketing služeb; marketingový výzkum; zákazník

Institution: Brno University of Technology (web)
Document availability information: Fulltext is available in the Brno University of Technology Digital Library.
Original record: http://hdl.handle.net/11012/205113

Permalink: http://www.nusl.cz/ntk/nusl-502377


The record appears in these collections:
Universities and colleges > Public universities > Brno University of Technology
Academic theses (ETDs) > Master’s theses
 Record created 2022-06-12, last modified 2022-10-09


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