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Media representation of the Czech national identity in the historical TV show DějePIC!
Petrová, Natálie ; Numerato, Dino (advisor) ; Klásková, Markéta (referee)
The bachelor thesis deals with the representation of Czech national identity in the show called DějePIC! (2017). It's a family TV cycle about Czech history. The thesis is based on the assumption, that the media participate on defining the concept. The outcome of this thesis is the analysis of the interpretations of Czech national identity in the chosen show. The analysis focuses mainly at the presentation of symbols, events, personalities and the characteristics of Czech national identity. The aim of this thesis is to answer the question how and in what relations is the Czech national identity presented in the show DějePIC!. In the first part I presented the key theoretical concepts, which are the national identity and the connected collective memory, then medial construction of reality and the forming of national identity in media. The second part of the thesis is empirical, and it consists of the analysis. Due to the nature of the analysis I'm using the qualitative methodology. After the first phase of identifying the base themes, which participate on creating the image of national identity in the show, and after the categorization, I carried out the deeper analysis. The research sample consists of all the 32 episodes of the DějePIC! Show (from September 2017 until December 2018) which are...
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Representation of Gender Inequality in Czech Lifestyle Magazines for Men
Jacobs, Diana ; Jirák, Jan (advisor) ; Miessler, Jan (referee)
The thesis focuses on representation of gender inequality in Czech lifestyle magazines for men. The main research question explores the ways in which men's magazines represent the issues of gender inequality. The research method used in this thesis is qualitative content analysis by Anselm Strauss and Juliet Corbin. The sample contains selected articles from Czech versions of the men's magazines Maxim and Esquire, covering all of 2016. The open coding process enabled labeling of the analyzed phenomena, discovering the prominent categories and their dimensions. Axial coding resulted in the reorganization of the categories, which emerged during open coding, by exploring the relationships between the categories and making connections between them. Selective coding identified the central phenomenon of the research. Male Dominance emerged as the core category, integrating the other categories - Manifestations of Gender Inequality, Men's Fear of Gender Equality and Partial Refutation of the Masculine Perspective - around the central phenomenon. The theories used as the sources of the enhancement of theoretical sensitivity are explored and presented in the theoretical part of this thesis. The research concludes that the analyzed lifestyle magazines for men spread negative gender stereotypes and...
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Media representation of current female political readers and gender discourse in online enviroment
Blažiová, Lucia ; Vochocová, Lenka (advisor) ; Reifová, Irena (referee)
The quantitative and qualitative analysis of the media representation of political leaders in the articles published on the Facebook pages and of the form of discussion under the articles creates fairly comprehensive picture of the discourse on the issue of women at the top political positions in the online environment. Although gender does not appear to be one of the most important factors influencing the tone of the analyzed texts, it is possible to identify several tendencies that are related to gender in both articles and comments. Except for positive tone when evaluating political actions and opinions of female politician, which highlighted the stereotypical characteristics of women (patience, compromise, etc.), articles and comments are negative. Other identified forms of media representation of female politicians were usage of images of power and weaknesses (female too strong is associated with negative tone); associating women with emotions (both extremes - absence of emotions and over-emotionality are associated with negative tone); and using privacy-related topics such as family, fashion, hobbies (a woman who is not interested in these areas, and thus does not fall into the stereotypical image of a woman, is again depicted negatively). Analysis of the comments in the online discussion...
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Media representation of civil society organizations
Hartová, Tereza ; Křeček, Jan (advisor) ; Trampota, Tomáš (referee)
This thesis introduces media representations of civil society organizations (CSOs) through quantitative content analysis of four dailies (HN, LN, MFD and Právo). The aim is to analyze and describe CSOs media representations in relation to media elements that characterize these representations, as well as through space and priority, organizations and actors that are associated with. The selected method allows the comparison of media representations for particular newspapers. The study builds on a social-constructivist paradigm, focusing on the agenda-setting theory, gatekeeping and news values. Thesis also discusses specifics of the CSOs and non-profit logic in relation to media and journalistic logic and their influence on the final CSOs media representations, including potential nonprofit dilemmas. The media representations are strongly determined by regionality and relationship with other sectors. CSOs are presented through positive and uncontroversial theme of good deeds. Regionality is together with social themes the most frequent topics associated with CSOs.
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Analysis of the media representation of the Hungarian border barrier construction
Mildorfová, Michaela ; Šafařík, Petr (advisor) ; Lizcová, Zuzana (referee)
Tato bakalářská práce se zabývá analýzou mediálního obrazu výstavby pohraniční bariéry na maďarsko-srbské hranici. Text se částečně věnuje kontextu a politickému rozměru události, hlavní částí je rozbor mediální reflexe události v období červen - září 2015 ve třech českých denících, Mladé frontě DNES, deníku Právo a Hospodářských novinách, volba titulů má za cíl pokrýt různorodost zpravodajské scény. Výzkumná otázka je koncipována jako komparace oficiální reprezentace výstavby maďarskou stranou a reflexe události v českých zpravodajských denících - zda mediální obraz odpovídal oficiálnímu způsobu komunikace, popř. jaké jiné způsoby reprezentace převládaly. Pro vypracování byla zvolena kvalitativní metoda kritické diskurzivní analýzy dle přístupu T. Van Dijka, která umožnila definovat základní aktéry události a způsob jejich reprezentaci, na základě toho jsou definována nejtypičtější schémata komunikace, reflektující pozici Maďarska, mezinárodní reakce, podporovatele a odpůrce rozhodnutí a v neposlední řadě reprezentaci imigrace a uprchlíků v rámci tématu. Práce reflektuje mediální diskurz, který se týká problematiky bezpečnosti a ochrany státu a současně způsob reprezentace imigrantů v rámci specifické výseče v širokém spektru témat migrační krize.
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Media Representation of Prague ZOO
Vojtová, Magdaléna ; Jirák, Jan (advisor) ; Dorčáková, Jana (referee)
The main aim of the bachelor thesis "Media Representation of Prague ZOO" is to analyze and describe the media representation of this institution in daily newspapers BLESK, MF DNES and Pravo in the period from 1st January 2009 to 31st December 2011. The theoretical part of this thesis deals with media concepts and theories, primarily with concept of representation, stereotyping and media construction of reality. This part also serves as a platform, which anchors the following practical part. In practical part, first, I introduce the method of quantitative content analysis and the specific procedure I have chosen. Then I present the results of my research and their interpretation. The data evaluation confirms the main hypothesis, that the media representation of Prague ZOO is associated with the family of lowland gorillas, which lives there. We can say, that representation of Prague ZOO in media is created in very stereotypical framework, which has not changed in the monitored period and we can not expect any change in the near future.
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Media image of the Ukrainian crisis in selected newspapers of the Czech and Slovak Republic
Šrámková, Zuzana ; Šafařík, Petr (advisor) ; Zilynskyj, Bohdan (referee)
Bachelor thesis "Media image of the Ukrainian crisis in selected newspapers of the Czech and Slovak Republic" aims to analyze articles concerning the Ukrainian crisis in four national newspapers within the period from 23rd November 2013 to 21st February 2014. The first part of the paper is theoretical and describes the method and the terminology used by the author. It also briefly summarizes the historical context of the outbreak of Ukrainian crisis with regard to the Russian-Ukrainian relations after the Soviet collapse. The second part is analytical and contains a detailed analysis of selected articles, the analysis results and comparison of its particular aspects. Within the comparison, newspapers were compared at two levels - national (Czech Republic vs. Slovakia ) and political (right vs. left oriented newspapers). Work will also focus on the impact of geographical proximity of Slovakia and Ukraine on the higher frequency of reports on the subject of the crisis in the Slovak dailies in comparison with their Czech counterparts. Powered by TCPDF (www.tcpdf.org)
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The Politicization of Sexuality in South Africa
Ptáčníková, Iveta ; Kolářová, Kateřina (advisor) ; Jiroutová Kynčlová, Tereza (referee)
1 Abstract This diploma thesis deals with the topic of politicization of sexuality in South Africa in relation to sexual violence against children. Using qualitative content analysis the paper examines, how the "baby rape" phenomenon is described in South African media production and how it relates to the new democracy in the post-apartheid South Africa. Likewise, attention is paid to the issue of virginity testing, which is interpreted as a reaction to the "moral crisis" of the newly formed democratic nation. The examined issue is viewed in the wider context of social relations, therefore using an intersectional approach. The analytical aspect of the analysis includes the categories of race, gender, and sexuality. The intersectional concept analyzes the role of media representation in designing individual social categories and thus strengthening certain forms of oppression. The theoretical background of the work is based on black feminism and the Stanley Cohen's theory of moral panic. With analysing media representation it is examined the way the gender, sexuality, and race are studied and represented in order to answer the thesis question of how Western discourse intersects through these analytical categories. Keywords: media representation, qualitative content analysis, intersectionality, politization of...
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Czech reflection of Tymoshenko case and its media representation
Musilová, Gabriela ; Šafařík, Petr (advisor) ; Zilynskyj, Bohdan (referee)
The main theme of this bachelor thesis is the media representation of the case of politician Yulia Tymoshenko in three selected printed daily newspapers - Czech papers Lidové noviny and Haló noviny and British paper The Guardian in the period 2011- 2013. The Czech papers were chosen intentionally on the basis of its political orientation. Left-wing oriented Haló noviny where was assumed that would sympathize with Russia and Lidové noviny as pro-western representative. Where was expected that will take Tymoshenko side. Through a quantitative content analysis of a total of 204 news and opinion papers, I evaluate what topics this media put to the forefront of interest and how objectively it is presented to readers. A database of individual contributions with the coding of the monitored characteristics related to the topics, the author's expression, the objectivity and the contribution sources is created for the purposes of the thesis. The evaluation and interpretation of the results takes place both descriptively within each journal and comparatively. Evaluation and determination of conclusions as well as coding of indicators are carried out following a thorough study of the historical events in Ukraine related to the case of Yulia Tymoshenko. The research part of the thesis is based on the concept of...
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Media Representation of the Yellow Vests Movement on Selected Czech and British News Websites
Drtina, Matěj ; Tomalová, Eliška (advisor) ; Váška, Jan (referee)
The media image of events fundamentally influences the perception of the world. The aim of this bachelor thesis is to answer the question whether - and if so, in what way - the media image of the French Yellow Vests movement differs between the British news sites BBC and The Guardian and the Czech iDNES and Seznam Zprávy. Bimodal research - a combination of quantitative and qualitative content analysis methods - was used to answer this question. This analysis was applied to a total of 272 texts published about Yellow Vests movement on the four selected news sites between November 2018 and November 2019. Based on the analysis and interpretation of its results, it can be stated that the media image of the Yellow Vests movement provided by the BBC, The Guardian, iDNES and Seznam Zprávy is different. This finding corresponds to the fact that the media representation of an event is based on a selective process, and therefore an identical or almost identical representation of reality created by different media cannot be expected. However, in many of the analyzed aspects - such as timing of information, the occurrence of key phrases, the occurrence of key personalities and others - the difference is not significant and the results can be interpreted as evidence of the media homogenization trend.
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