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Media portrayal of Milos Zeman
Kovářová, Pavla ; Brunclík, Miloš (advisor) ; Shavit, Anna (referee)
This thesis deals with the development of the media image of Miloš Zeman in the two terms in which he held the most significant political functions, namely the prime minister and the president. The aim is to find out whether the media image of Miloš Zeman at a time when he served as prime minister differs from the current media image that he now has as president. The theoretical part is defined by the role of the media in society and politics. Furthermore, the approaches of objectivity in media are described and finally the basic theories that are applied in the construction of the media image are presented. The methodological part of the research covers the method of quantitative content analysis and how this research was conducted. The necessary data was obtained through the Anopress database, selecting relevant articles of the two national newspapers (Mladá fronta Dnes, Právo) and the two most-watched national television networks (Nova, Česká televize). The conclusion of this thesis is analytical and presents the results.
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Lockerbie disaster in Czech newspaper
Kodera, Martin ; Cihlářová, Gabriela (advisor) ; Šírová, Tereza (referee)
The Lockerbie bombing, which happened in December 1988, brings an interesting and unique situation to Czechoslovakian newspapers. A US aircraft is destroyed over British territory, causing 270 people, mostly American and British citizens, to die. Both those countries are perceived as hostile in the media, given they belong to the West, whilst Czechoslovakia is part of the East. However, international terrorism is condemned regardless of the political situation. This paper describes how two biggest Czechoslovakian newspapers - Rudé právo and Mladá fronta - covered the subject. Reporting the incident has two major stages. The first one is informing about a plane crash which unveils as a bomb attack over time. The second stage is marked by suspicion that the explosive used was Czechoslovakian-made Semtex and possible links between Czechoslovakia and terrorist is hinted upon. While the first stage is covered without taking any sides, even though the scale of the coverage is much lower as the incident suggests, the second stage is marked by both newspapers taking a defensive stance against these speculations and are daily reporting about the efforts of Czechoslovakian officials to disprove this claim. The largest deviations from the objectivity criteria is a deviation in impartiality and not in facticity.
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Phenomenon of disability and its image in the print media
Opočenská, Lenka ; Felcmanová, Lenka (advisor) ; Hájková, Vanda (referee)
TITLE: Phenomenon of disability and its image in the print media AUTHOR: Lenka Opočenská DEPARTMENT: Department of Special Education SUPERVISOR: Mgr. Lenka Felcmanová ABSTRACT: The thesis "The phenomenon of disability and its image in the print media" aims to find out how periodicals framed chosen topic of disabilities in one year. The theoretical part of the thesis deals with the typology of models of disability and the definition of disability from different perspectives. The third chapter provides an overview of how the media shape the attitudes of society. The research section concentrates on how the media has framed newspaper articles and whether terminology changes were reflected in the media. KEYWORDS: Disability, models of disability, attitudes, framing, print media
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Zena a moda and ideology: The penetration of communistic power discourse through fashion magizines
Skočíková, Nikol ; Vávra, Martin (advisor) ; Šmídová, Olga (referee)
This diploma thesis deals with the penetration of discourse of Communist power into the society through content of (women's) magazine Žena a móda within 50s and 60s. The aim of this thesis is to point out that the elements of communist ideology appeared also in media such as fashion magazine. First chapters of this thesis deal with socialism and its ideological propaganda and represent the importance of ideological symbols, propaganda and manipulation through the media. In connection with this the thesis represents also the political-economic situation in the textile and clothing industry and also uses the facts about the media control by the communist regime. On this basis the thesis presents an analysis of 240 issues of the Žena a móda magazine and focuses on selected ideological symbols such as socialist fashion, working clothes, relationship between the East and the West, ideological leaders and personalities, the Soviet Union as ideal, conceptualization of the "Great History" and the image of socialistic woman. The method of discourse analysis thus allowed to introduce the symbols in different historical and social contexts and also to point to their changes in time, specifically in the context of comparing their likeness in the 50s and 60s of 20th century. The content of Žena a móda magazine...
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Finnish media landscape - print media
Picková, Barbora ; Cebe, Jan (advisor) ; Aplt, Daniel (referee)
Bachelor's thesis aims to describe the structure of contemporary print media in the Republic of Finland and the way they function. It focuses namely on the periodically issued print, i.e. newspapers and magazines. The introduction part contains a brief outline of historical background of the Finnish media system and thereby delineates the rise and development of print but also of other media in this country. Next the thesis describes the main characteristics of the said system relating it with economical, social and political bases. Third part of the text covers more specifically some of the present- day titles and their position within the Finnish print market. Internet and its influence on print media in Finland are dealt with in the final part of the work, which also in this context attempts to describe a possible future outlook of the Finnish press. The purpose of this thesis is to present a comprehensive summary of the Finnish print media and of their place within the Finnish media landscape.
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Commercialisation of sports journalism: image of running in the media
Vrabcová, Tereza ; Němcová Tejkalová, Alice (advisor) ; Trunečka, Ondřej (referee)
The bachelor thesis "Commercialisation of sports journalism: image of running in the media" analyses the changing image of running in chosen Czech media in years 1994, 2004 and 2012. Firstly, it focuses on the general relationship between media and sport, on the sports journalism and a personality of sports journalist. It deals with commercialisation of sport and sports journalism; it also reveals the results from the International Sports Press Survey. The commercialisation is then specifically illustrated on the example of running. It maps its coverage, presentation and purpose of the information. The thesis also search for consequences related to commercialisation of running and tries to find out the extent of influence of media on public interest in running.
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Public sphere in printed media and on Internet: comparative analysis
Čížková, Lucie ; Nečas, Vlastimil (advisor) ; Trampota, Tomáš (referee)
This thesis presents an analysis of the public sphere in the environment of two different media types. The analysis is performed on the basis of the extent of different participants in the media contents which were related to the declaration of the ban on selling alcohol spirits in the Czech Republic in September 2012. The theoretical part of the paper is focused primarily on the definition of the basic concepts, such as new and traditional media, the public and the public sphere, then also on normative theories in general, along with a more detailed view on the normative theory of the public sphere, within which the paper is focused on participatory and discursive model of Jürgen Habermas. The second part of the paper provides on the basis of quantitative research, which was preceded by qualitative analysis, an empirical comparison of the extent of different participants and their access to the content of both media types. It also provides an overview of applied topics and contextual frameworks through which was a declaration of the ban on selling alcohol spirits in the media reported. In the conclusion, there is a statement which is based on the evaluation of the collected data. It was concluded, that the public sphere in the internet environment is not, considering the extent of participation of...
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Czech-German Declaration in selected Czech and German daily newspapers
Bruner, Štěpán ; Handl, Vladimír (advisor) ; Šafařík, Petr (referee)
In this paper I study point of view of four czech and german newspapers and points of view of people, which they cement and that all in case of Czech-German Declaration. The studied newspapers are Czech Právo and MF Dnes and on the other side German Süddeutsche Zeitung and Frankfurter Allgemeine Zeitung. These will be compared i four time perionds: December 1996 - January 1997, May 1997, first and tenth anniversary of Declaration.
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Means and functions of the medialization of financial markets in the last decade
Šimečková, Barbora ; Šoltys, Otakar (advisor) ; Kyjonková, Petra (referee)
Bachelor thesis deals with means and functions of financial markets medialization in the last decade on the print, broadcast and network media material. In the introduction there is a brief outline of the current situation of economic news in the Czech media environment. The first part of the thesis provides economic (financial markets theory) as wel as media (application of semiotics) theoretical bases. The practical part of the thesis analyses the outcomes from financial markets publicized in selected titles of journals (Hospodářské noviny, Mladá fronta E15, MF Dnes and Lidové noviny), news sites on the Internet (iHNed.cz, E15.cz, iDnes.cz and Lidovky.cz) and in Česká televize broadcasting. The analysis uses the knowledge of semiotics - the study of signs and sign systems. The aim of the thesis is to define the means which are used for financial markets medialization depending of the type of media (print, broadcast and network media) and evaluate their functions. Attention is also paid to the diversity of the means in an economically-oriented and general media. The results of the analysis show strong stereotypes of means of financial markets medialization across monitored media, frequent use of symbols, tables, graphs and other graphic elements. The conclusion offers several hypotheses for...
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The picture of mental illness in the print media in three central European countries
Nawková, Lucie ; Jirák, Roman (advisor) ; Bražinová, Alexandra (referee) ; Vevera, Jan (referee)
Media are considered to be the public's primary source of information regarding mental illness. Evidence suggests that media representations of people with psychiatric disorders are frequently negative and contribute to their stigmatization. On the other hand, media can play an important role in reducing this stigmatisation by providing adequate information about this topic and engaging in antistigma campaigns. Up to now there was no standardised measurement of the stigma of mental illness in print media using clearly operationalized definitions. The objectives of this project were twofold; to develop a standardised and objective instrument to measure stigma of mental illness in print media; and to conduct an analysis of the current coverage on mental health/illness issues in Czech, Croatian, and Slovak print media. The development of the Picture of Mental Illness in Newspapers (PICMIN) instrument was based on the principles of content analysis, a research technique for making replicable and valid inferences from text to the kontext in their use. The instrument consists of eleven descriptive and five analytical categories. The most interesting findings based on the analysis of media representations of mental illness were; a similarly high level of stigmatizing articles across countries, clearly...
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