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Water and its role in nutrition and health promotion.
BENEŠOVÁ, Aneta
In my bachelor thesis I focus on of water and its role in nutrition and health promotion. The thesis is divided into two parts, theoretical and practical. In the theoretical part, I focus on the characterization of water, properties of water, the occurrence of water in foods and its impact on human health. In the practical part is concerned with research using questionnaires designed to examine the issue of awareness of drinking regime for students from primary school. In the final phase I present the results obtained, which are evaluated and graphically presented.

Evaluation of elastic parameters for models of isolated cells
Krbálek, Jaroslav ; Fuis, Vladimír (referee) ; Burša, Jiří (advisor)
This diploma thesis focuses on computational modeling of the cell mechanical tests. The goal of this thesis is to build a cell model and to simulate compression test on this model. If necessary, the model should be adjusted so the model reflects real cell behavior. It was created the cell model reflecting cytoplasm, nucleus, membrane and cell cytoskeleton. Cytoskeleton was modeled as tensegrity structure. After this, the pressure test was simulated on this model. The behavior of the cell model and real cell was compared using the stress force. The stress force - cell deformation curve was markedly different for the cell model and the real cell. For this reason, the cytoplasm material model was adjusted. The difference between the curves was acceptable after this modification. It was found during computations that the cytoskeleton model influence on the cell load is minimal. These results does not reflects real cell behavior, which means that the model is considered inadequate for performing stress load simulation.

Production KAIZEN Application
Novák, Jaroslav ; Kotek, Luboš (referee) ; Fiala, Alois (advisor)
Theoretical part of this diploma thesis describe Kaizen method and parts of this method, which was developed in Japan after the Second World War. One part of this method is the 3MU concept, that includes definition of absences which influence all companies. One concept of the 3MU is “Muda”, who indicate waste. Practical part is interesting in wastes in sphere of productivity at one of the production department of the Bosch Diesel Ltd. in Jihlava. Individual operations of this department are considered in light of possibility introduction of more-machine operation and the checking of necessity of some machines. As a result is time data evaluation by REFA method and check of possibility introduction of more-machine operation with modification of working processes, calculation of industrial production capacity of some machines and the definition of buffer stocks. This modification of working processes, number of machines and the definition of buffer stocks needs change of layout of production department. At the conclusion there are calculated final costs and savings for implementation of this project.

Differential diagnosis of dyspnoea in the prehospital emergency care
JENÍČEK, Petr
The bachelor work is devoted to the topic of differential diagnostics of dyspnoea in prehospital emergency care. The issue of dyspnoea is still very relevant because of number of diseases causing it. The theoretical part of this bachelor work contains basic information about terms of dyspnoea, differential diagnostics and examination methods with regard to the dyspnoea. The most often incidence of dyspnoea is generally associated with cardiac and pulmonic diseases. There are also described additional diseases caused by other reasons, i.e. the carbon monoxide intoxication, anemia or hyperventilation, which are often occurred in prehospital emergency care and therefore could be difficult to distinguish from the pulmonic dyspnoea. In particular for paramedics, distinguishing the cardiac or pulmonic dyspnoea from the dyspnoea caused by other reason could be difficult. The examination methods in prehospital emergency care currently available for paramedics are very limited, which can make the fieldwork diagnostic of dyspnoea more difficult. The research was realized by the standardized half-structured interviews with the paramedics working at Emergency service of South Bohemian region. The surveyed group was composed of 14 respondents from all regional centers of Emergency service of South Bohemian region. Selected respondents were at all age categories varying in the length of the praxis at the emergency service, educational background and also in the composition of ambulance crew. The respondents answered 20 prepared questions regarding the knowledge and experience with dyspnoea. The research was aimed to the knowledge of paramedics in the field of differential diagnostics of dyspnoea in prehospital care and also to the difficulty of determination of working diagnosis based on examination methods available for paramedics in prehospital emergency care. Results of the research were summed up into the tables and consequent results are included in the discussion. The first goal of the research was to monitor the knowledge of paramedical staff about differential diagnostics of dyspnoea in prehospital emergency care. The second goal is aimed to monitoring the difficulty of working diagnosis assessment of dyspnoea associated with possibilities of diagnostics in prehospital emergency care. Two experimental questions were elected for research. The first question is dealing with the enough knowledge of paramedics for correct differential diagnosis of dyspnoea in patients in prehospital emergency care. The second experimental question is addressed to the dyspnoea, diagnostics possibility in prehospital emergency care for paramedics and whether it is complicated symptom for working diagnosis assessment. Based on interviews results, the insufficient knowledge of paramedics in most cases of dyspnoea are evident. Paramedics with university degree are more educated in this field. The big lack of knowledge related to dyspnoea lies also in the education of paramedics in the Emergency service of South Bohemian region. Respondents also mentioned the absence of primarily focused course on dyspnoea. The theme is obviously discussed during the course of Emergency service of South Bohemian region only in connection with another theme. Therefore, the big lack of necessary information is obvious. Regarding the insufficient education of paramedics the problem of wrong dyspnoea diagnostics in prehospital emergency care could be closely related. Commonly, paramedics treat cardiac and pulmonic dyspnoea. However, research results emphasize the problems with working diagnosis assessment, necessary for subsequent treatment and targeting the patient. Concerning the gravity of some diseases causing dyspnoea, the incorrect diagnostics could be fatal for patient.

Analysis of a chosen marketing campaign of Ahold CZ
Štohanslová, Galina ; Průša, Přemysl (advisor) ; Odehnalová, Jitka (referee)
The aim of the bachelor thesis is to analyze the Smurf campaign of Ahold, evaluate its effectiveness from the public point of view and identify its weaknesses. The basis for the analysis of this campaign was the collection of secondary data - particularly the information obtained from Ahold internal documents and Lowe GGK internal documents, but also the results of a questionnaire survey which was conducted several months after the Smurf campaign. The thesis is divided into two parts - theoretical and practical. The theoretical part of this work briefly describes various types of commercial communication used in the field of retailing, current trends in marketing communication and general information regarding the objectives of advertising campaigns, the financial budget and the choice of means of communication. The practical part of the thesis provides basic information about Ahold and its retail brand Albert, interesting facts associated with the preparation and conduct of the Smurf campaign, the results of the questionnaire survey addressed to customers and the thesis concludes with final evaluation of this campaign.

Povrchová aktivita osmi běžných druhů chvostoskoků ve smrkových lesích a na pasekách po kůrovcové kalamitě v Národním parku Šumava, Česká republika
Brůhová, Jindřiška ; Rusek, Josef
Surface activity of eight common epigeic species of Collembola were studied in spruce forests, dead spruce forests and clearings in the Šumava National Park, South Bohemia, Czech Republic: .i.Lepidocyrtus lignorum, Leidocyrus cyaneus, Pogonognathellus longicornis, Tomocerus minutus, Tetracanthella stachi, Allacma fusca, Entomobrya nivalis, Dicyrtomina minuta./i.. Five pitfall traps were exposed at each of the 9 sites in the summer and autumn periods to study the impact of spruce forest die-off after bark beetle attack (dead forests) and on clearings. Material comprising 79435 specimens was evaluated in this study using the non-parametric Kruskal-Wallis test for comparing Collembola activity between the sites and seasons. Complete linkage (Euclidean distances) cluster analysis was used for comparing the collembolan activity in all nine sites.

The Soviet collectivization in the late 20s and in the first half of the 30s of the 20th century and evaluation of the social and economic consequences on Volhynian Czechs
Šťastná, Dora ; Fabianková, Klára (advisor) ; Chalupecký, Petr (referee)
The thesis focuses on economic development in the Soviet Union in the late 20s and in the first half of the 30s of the 20th century. An accent is placed mainly on collectivisation of agriculture during the first five-year plan. The theoretical part of the thesis is dedicated to the centrally planned economy, previous economic history of the USSR and Stalin's concept of economic policy. The analytical part of the thesis deals with the process of collectivization and evaluation of the social and economic outcomes and consequences, specifically on the territory of Volhynia, where thousands of Czech citizens emigrated. The hypothesis, that Volhynian Czechs were not directly affected by forced collectivization, was disproved. As a result of collectivization the number of czech population in Volhynia decreased by 30%. The first five-year plan featured a big step towards modernization and self-sufficiency of the country, but in the agricultural sector failed.

Evaluation of the intensive culture of pikeperch (Sander lucioperca) under commercial-scale conditions including the quality of the final product
JABLONICKÁ, Dagmara
The aim of this study was to evaluate the sensory, chemical (fatty acid profile, N-substances, lipid, ash) and technological (texture of meat) parameters of meat of pikeperch reared in intensive culture and compared with the fish from the pond (extensive) culture.

Vakuová metalurgie intermetalik TiAl
Zemčík, L. ; Dlouhý, Antonín ; Król, S. ; Pražmowski, M.
To be able to melt successfully type gamma TiAl alloys it is absolutely necessary to solve the fundamental metallurgical problems associated with the reactions between the melt and the refractories of crucibles and ceramic moulds, with the reactions between the melt and residual gases in the furnace chamber, and with the evaporation of aluminium from the melt. The paper deals with the physico - chemical analyses of the above processes and gives their evaluation based on the results of experimental melts of the type of Ti48Al2Cr2Nb1B (at.%) obtained in vacuum induction furnace. The work also gives the results of oxidation tests for the Ti48Al2Cr2Nb1B(at.%) alloy.

Analysis of the emarketing strategy of the company Europ Assistance s.r.o.
Egert, Michal ; Sedláček, Jiří (advisor) ; Kostaš, Jurij (referee)
This thesis analyzes the e-marketing strategy of the company Europ Assistance s.r.o and compares it with its competitiors. First part of this work presents the company and its products. The second part analyzes the products and web presentation of the competitors. The final chapters then deal with the analysis of the website and communication strategy of the company Europ Assistance. Findings in the individual chapters are compared with the competitors. The thesis also includes user testing of individual company websites by users who have never seen the website. This testing provides valuable information for improving the structure and content of the site. Result of this thesis is the evaluation of the strengths and weaknesses of the e-marketing strategy of the company Europ Assistance s.r.o.