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Zplyňování dřeva v plazmatu a produkce plynu s nízkým obsahem dehtů
Hlína, Michal ; Hrabovský, Milan ; Kopecký, Vladimír ; Konrád, Miloš ; Kavka, Tetyana ; Skoblja, S.
Tar content in gas produced by the gasification of biomass always plays an important role because high tar content disables some potentialities of the further treatment of the produced gas. There is a strong effort to produce gas with low tar content from this point of view. High concentrations of hydrogen and carbon monoxide also advance possibilities of the usage of the produced gas. Experiments were carried out in a reactor for plasma gasification equipped with hybrid gas-water stabilized DC torch. They confirmed that the reactor is absolutely suitable for this purpose mainly due to extremely low flow of plasma composed of argon, hydrogen and oxygen and its high inner temperature. The measurements of the tar content, using wood as a treated material, were based on SPE method and the determination of benzene and toluene in a gas phase revealed really low concentrations of tar, mostly below 10 mg/Nm3.
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The Effects of the New Deal on the social status of Afro-Americans in selected sectors of the US economy
Schwammenhöfer, Tomáš ; Tajovský, Ladislav (advisor) ; Johnson, Zdenka (referee)
This bachelor thesis deals with the effects of the New Deal legislation on Afro-Americans in the 1930s. Specifically, the thesis analytically focuses on the influence of various politician of this program on their social environment within the US economy. For the ease of understanding of whole issue is needed to know the situation of Afro-Americans in the previous decade as well as in the Great Depression. That is the content of the first two chapters. Subsequently there is the outline of the situation leading to the election of F. D. Roosevelt, US President. The last and as well the most important chapter of the whole thesis is devoted to analysis of individual programs and their impact on Afro-Americans. It concludes that the New Deal had both positive and negative influence on this minority, depending on the economic sector and the relevant administration. New Deal generally meant a huge progress in their economic and political affairs.
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Economic and Political Consequences of Collectivization in Czechoslovakia
Pučelík, Karel ; Chalupecký, Petr (advisor) ; Johnson, Zdenka (referee)
This work aims to analyze the consequences of collectivization in czechoslovak agriculture. Reporting period is between 1948-1960. In the theoretical part are described political and economic motives and condition of czechoslovak agriculture. In the practical part contents development of collectivization and impact of agriculture reforms on agriculture sector. Reporting period is divided into three parts according to collectivization intensity. In the end we managed to verify the hypothesis that collectivization strongly affected the czechoslovak agriculture.
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Irrationality in the decision- making of an individual as an economic entity in the territory of the Czech Republic
Böhm, Tomáš ; Zeman, Martin (advisor) ; Babin, Jan (referee)
The main objective of this thesis is an in-depth analysis of the decision-making process on issues of economic nature for individuals in the Czech Republic. The degree of rationality occurring in consumer behavior is evaluated based on lessons learned. The theoretical section is concerned with the economic aspect of the decision-making process, which mainly includes knowledge of neoclassical theory, whose basis is the cardinal and ordinal concept of utility maximization. Subsequently there are introduced the alternative approaches to decision making, focusing on the subjective aspects of human reasoning. Using the mutual synthesis of these approaches, the author draws a term behavioral economics, specific elements of which constitute a substantive content of the whole work. The practical section verifies the hypothesis that the decision-making contradicts the theory of rational individual conduct. Data collected through the questionnaire is subjected to analytical procedures by which the stated hypothesis was verified.
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Comparison of Market and State Organized Public Transport in the Czech Republic Between 2000 – 2015
Hervert, David ; Pikhart, Zdeněk (advisor) ; Vebrová, Ludmila (referee)
Content of this bachelor thesis deals with a comparison of market and state access to public transport from a national economic perspective. Public transport in the Czech Republic between the years of 2000 and 2015 is analysed before the actual comparison is made. The theoretical part deals with available products of public transport, transport demand, market and government failure, entrepreneur theory and information function of prices. Different types of public transport are analysed and compared in the practical part. Additionally, an analysis of public transport in the USA is made and then compared with public transport in the Czech Republic.
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Business plan for founding a shop
Velová, Petra ; Filipová, Vladimíra (advisor) ; Drozen, František (referee)
The contect of the bachelor thesis is to build a business plan for founding a shop with climbing equipment in Turnov and to offer a climbing courses mainly for children. The main aim is according to the results of business plan to decide whether our intention to implement or not to. The theoretical part contains basic information about the term business,businessman, company and business plan in terms of its content and types. The practical part is focused at processing particular, a complete business plan.
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Political marketing in the pre-election period
Baghdasarjan, Inesa ; Müller, Karel (advisor) ; Fleissner, Kamil (referee)
The purpose of this thesis is to analyze strategies of political marketing of the Czech Social Democratic Party and the political movement ANO 2011 in the Czech regional elections 2016. Furthermore, the work aims to analyze their media image in selected economic and political weeklies (Euro, Respect and Week). This thesis will attempt to answer the following questions through content analysis and qualitative interviews: What were the main differences in political strategies of those political parties? Were there some variations in interpretation of their media images in the selected magazines? The thesis is structured into four chapters. The first chapter defines the main terminology of political marketing. The second one is devoted to media-politics relations and to the Czech media. The third analytical part characterizes marketing strategies of the political parties. The last chapter interprets the results of content analysis.
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Analysis and design of intranet structure
Novák, Miroslav ; Pour, Jan (advisor) ; Šedivá, Zuzana (referee)
Nowadays, Intranet is an inseparable part of every company, notwithstanding of their size or field of activity. Both, in my work and personal life, I often come across different intranets that usually do not get a positive response. But they usually have the same source of the problem, which is based on their wrong structure. This is why is chose this topic for my thesis. The goal of my thesis is to perform an analysis of an existing intranet of a particular company and subsequently create a design of the intranet new structure using the card-sorting method. This thesis primarily represents a generalized method of how to proceed during such realization and which areas to look into. Theoretical part of this thesis covers the topics of information architecture and also the term intranet itself, where the most frequent issues I came across in the intranets are pointed out. Practical part covers the analysis itself, where I focus on the structure of the existing intranet, categorization of its content, connections with other systems, customization, permission management, surveys of contentment, and intranet usage. The analysis is performed manually by scanning through the existing intranet of the company, since other methods or approaches could not be applied due to technical limitations or insufficient permis-sions. Based on the outputs of the analysis, web categorizations and the card-sorting method, a design of a structure of the new intranet has been proposed. The design itself is a demonstration of the method how to approach the new intranet design.
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Plan for improvement of internet marketing of chosen engineering company
Pokorný, Zdeněk ; Hinčica, Vít (advisor) ; Olšanová, Květa (referee)
The objective of this bachelor thesis is to evaluate the contemporary usage of internet marketing by company POKORNY, spol. s r. o. and at the same time to suggest its possible further development. Within contemporary usage of internet marketing is analysed company's website on the basis of its overall quality, content and its statistical values. In connection to company's website is subsequently analysed its optimization for search engines as well. Furthermore the thesis analyse usage of 2 social networks, which are Facebook and LinkedIn. Afterwards the thesis suggest possible further development of company's internet marketing which includes recommendation to eliminate discovered current deficiencies and suggestions to start using new available tools. The result of these recommendations should be better competitiveness of the company.
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Strategic analysis of WARHORSE STUDIOS, s.r.o.
Duda, Martin ; Boukal, Petr (advisor) ; Krause, Josef (referee)
The aim of this bachelor thesis is to define basic methods, which are used for the creation of a business analysis and to apply these methods to a real business. The thesis is divided into two parts: theoretical and practical. The theoretical part is focused on an explanation of basic concepts required for the understanding of a given topic and afterwards on individual methods and analyses connected with external and internal analysis of a business: PESTEL analysis, Porter's Five Forces Model, strategic analysis of company's internal environment, financial analysis and SWOT analysis. The content of the practical part is an application of the individual defined methods and analyses to create the strategic analysis of Warhorse Studios, s. r. o. The information acquired from the analysis of external and internal environment is summarized in the SWOT analysis. Recommendations are provided based on the results of these analyses. The entire thesis is summarized in the Conclusion chapter.
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