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Social responsibility of the company Vodafone Czech Republic a.s.
Berdisová, Silvia ; Džbánková, Zuzana (advisor) ; Soukupová, Jana (referee)
This thesis defines the basic characteristics of the concept of Corporate Social Responsibility, which is loosely translated as social responsibility. The theoretical part deals with the area and the benefits as the main actors. It further describes methods of measuring corporate social responsibility and last paragraphs of the theory describes the steps necessary to implement the concept of CSR into business strategy. Occasionally it also mentioned the historical development of CSR. The practical part is devoted to the Vodafone Czech Republic a. s. and its specific activity in the area of social responsibility. It also includes case studies that the main object is to assist the voluntary non-profit organization. Marginally described the situation in the Czech Republic, as the business sector sees CSR concept.
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Analysis of Job Satisfaction of Employees with Sokolovská uhelná
Hrušková, Michaela ; Bedrnová, Eva (advisor) ; Hubinková, Zuzana (referee)
This thesis aims to get to know the current level of job satisfaction of employees of coal mining company Sokolovská uhelná. Theoretical part of this thesis is based on a relevant literature and focused on stimulation, job satisfaction and factors that influence the current job. The analysis was realized by a questionnaire, which was applied to a representative sample of employees. The analysis was aimed to the general relationship between employees and the company, as well as the satisfaction with the organization of work, labor environment, supervisor work, possibilities for educated and skilled employees, remuneration, interpersonal relationships and social program. The obtained results are processed, and precautions for possible improvements leading to increase the level of job satisfaction of employees are formulated on the basis of their proposal.
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Social responsibility: Strategy proposal for VSE
Závodná, Zuzana ; Zadražilová, Dana (advisor) ; Zeman, Jiří (referee)
The goal of this work is to propose a social responsibility strategy for the University of Economics in Prague. This work aims to identify priorities for social responsibility in a public institution such as the University of Economics and propose a plan for realisation and implementationof the strategy. The challenge of the thesis is to clearly show that even for an organization like the University of Economics, it is relevant to build a social responsibility strategy in the long term.
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Corporate Social Responsibility - Is It a Topic Just For The Business?
Borošová, Veronika ; Zadražilová, Dana (advisor) ; Zeman, Jiří (referee)
Diploma thesis introduces a modern concept of Corporate Social Responsibility - CSR. At the same time it searches for an answer to the question: Is a topic just for the business organisations? Or is there a space for involvement of public sector? Theoretical part defines the concept, proces of implementation and its new trends (Strategic CSR). It also deals with possibilities of public instituitions in world of CSR? The second part analyses (thanks to the questionnare research)the situation of CSR at one of the public instituitions - university, at University of Economics in prague specifically. The main goal was to find out students'insight into CSR issue at University of Economics in Prague and tries to find out the the most relevant topics for students.
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Corporate Culture of Vodafone Czech Republic a.s.
Štalmachová, Ivana ; Džbánková, Zuzana (advisor) ; Soukupová, Jana (referee)
Corporate culture is considered as an important idicator of firm's long-term performance. It represents a collection of values, norms and attitudes that are shared in people in organization and that control the way they interact with each other and with stakeholders. First part of the thesis describes corporate culture from theoretical point of view, concretely definition, characteristics and typology of corporate culture, its relation to company's control processes and its changes. Second part of the thesis concentrates on analysis of corporate culture of Vodafone Czech Republic a.s. I paid attention to linkage between corporate culture and company strategy, elements of corporate culture and to its manifestations in internal communication and employees questions. Corporate Social Responsibility issue as an inseparable part of company's culture is analyzed as well. Final part of the thesis belongs to a review of Vodafone's corporate culture with focus on its strength and pros and cons implied.
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Analysis of corporate social responsibility of ING
Marvanová, Zuzana ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
Thesis contains basic informations and definitions of CSR, its history, contemporary activities and main advantages as well as disadvantages. Except that are described possibilities of implementation, measurement and evaluation of it in a company. The second part is concerned with the attitude of ING to corporate social responsibility globally as well as in Czech republic. At the end is a short questionnaire.
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The Analysis of CSR Strategy in a Selected Company
Bartlová, Petra ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
The topic of this thesis is CSR (Corporate Social Responsibility) and its application in a selected company. The first part describes the theory related to the topic, such as the history of CSR, the definition of CSR, the standards created to measure CSR and the integration of this strategy into a company's strategy. The second part describes an example of how this strategy is used in a particular company, in this case in the RWE Group, with a more detailed look on its performance in the Czech Republic.
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Transnational corporations and their social responsibility
Janda, Jan ; Jiránková, Martina (advisor) ; Procházková Ilinitchi, Cristina (referee)
Transnational corporations have become economic superpowers and their number is still increasing. Their influence is undeniable. Their activities penetrate into all corners of society, including the social and environmental area. However, their impact is not always perceived in a positive way. This bachelor thesis deals with the regulation of companies whose activities have crossed their homeland borders and its aim is to describe the change in behaviour of transnational corporations and reveal their real reason for being socially responsible.
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Corporate social responsibility - research of practice in small and medium-sized enterprises
Pazderová, Blanka ; Plášková, Alena (advisor) ; Hykš, Ondřej (referee)
Bachelor's thesis deals with the social responsibility of organisations with a focus on small and medium-sized enterprises. It briefly describes the origins of this philosophy and its most important moments. It also provides a comparison of social responsibility from the perspective of the European Union and of the third world countries. It features examples of international initiatives to promote corporate social responsibility. The practical part deals with the research of the social responsibility in small and medium-sized enterprises in Czech Republic. It analyses the various aspects, highlights the problems and offers proposals for appropriate measures for greater awareness and information of this group of enterprises.
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Application of the environmental approaches in commercial enterprises
BARTOŠOVSKÁ, Lucie
The main purpose of this paper is to determine the level and form of application and elements of environmental management in stores. The paper is based on analysis of primary data got from interviews with operations managers and from answers of questionnaire from customers of stores. The results of paper and concept of measure for food stores are at the close of the paper.
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