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Corporate Performance Evaluation and Proposal of Sustainable Development Strategy
Murgaš, Miroslav ; Puškáš, Marián (referee) ; Chvátalová, Zuzana (advisor)
The diploma thesis focuses on evaluation of the performance and the proposal of a sustainable development strategy of a selected company operating in the field of information technology for the period from 2018 to 2022. The evaluation of the company's performance is carried out through the tools of financial analysis, using Maple software. PESTLE analysis is used to examine the macroeconomic environment and Porter's five forces analysis is used to analyze the competitive environment of the company. The sustainable strategy of the company is designed using Growth share matrix method (GSM).
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Information System Assessment and Proposal of ICT Modification
Ternovszky, Filip ; Koch, Miloš (referee) ; Novák, Lukáš (advisor)
The aim of this thesis is to assess the information system and its modification. The base for processing the analytical and design part is theoretical root of the problem. Methods used in the analysis are from project management environment. The outputs of this work are focused on procedure and method of implementation, and management of human resources. Solution proposals are focused on the company operating in the information technology segment.
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Global IT Corporation Marketing Strategies
Mikula, Štefan ; Bartoň, Vladimír (referee) ; Chlebovský, Vít (advisor)
The subject of this diploma thesis is description and analysis of marketing starategies of selected global IT corporations. Theoretical part deals with individual marketing strategies, their similarities and differences and compares their attitude towards markets and customers. Next part focuses on evaluating efficiency of said strategies described in the first part and on possible prognosis of marketing develompents in IT in the future. Final chapter applies aquired information to Czech market.
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Design an Information System for Majdy s.r.o.
Klimaj, Daniel ; Neuwirth, Bernard (referee) ; Klusák, Aleš (advisor)
This work deals with the design of the information system for small bakery Majdy Ltd.. Analyzes rhe current state of the information system and informtion technologies and on the basis of this analysis and the requirements of the company describes the design of a new inormation system. The work describes the different parts of the information system and using flow charts are shown ways to work with these parts.
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Information System Assessment and Proposal of ICT Modification
Ternovszky, Filip ; Koch, Miloš (referee) ; Novák, Lukáš (advisor)
The aim of this thesis is to assess the information system and its modification. The base for processing the analytical and design part is theoretical root of the problem. Methods used in the analysis are from project management environment. The outputs of this work are focused on procedure and method of implementation, and management of human resources. Solution proposals are focused on the company operating in the information technology segment.
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Proposal for Information Architecture of the New National Archives' Website
Šuraba, Martin ; Jansová, Linda (advisor) ; Pokorný, Jan (referee)
This thesis deals with the issues of information architecture for the web sites. It is not just a theoretical approach to a problem, but also an approach to a specific practical problem. Information architecture focuses directly on the Web headquarters of the National Archives. A summary of theoretical knowledge in the field of information architecture for the web site is part of the thesis. In addition, there is also a huge part of information analysis, which is based on design information architecture for a particular web site.
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Design an Information System for Majdy s.r.o.
Klimaj, Daniel ; Neuwirth, Bernard (referee) ; Klusák, Aleš (advisor)
This work deals with the design of the information system for small bakery Majdy Ltd.. Analyzes rhe current state of the information system and informtion technologies and on the basis of this analysis and the requirements of the company describes the design of a new inormation system. The work describes the different parts of the information system and using flow charts are shown ways to work with these parts.
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Global IT Corporation Marketing Strategies
Mikula, Štefan ; Bartoň, Vladimír (referee) ; Chlebovský, Vít (advisor)
The subject of this diploma thesis is description and analysis of marketing starategies of selected global IT corporations. Theoretical part deals with individual marketing strategies, their similarities and differences and compares their attitude towards markets and customers. Next part focuses on evaluating efficiency of said strategies described in the first part and on possible prognosis of marketing develompents in IT in the future. Final chapter applies aquired information to Czech market.
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