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Smart City Brno - Researches
Witassek, Pavel ; Kula, Michal (referee) ; Nosko, Svetozár (advisor)
The goal of this thesis is to create the solution for the City of Brno, which will enable the collection of ideas and information about individual areas from the inhabitants of the city. The provided implementation is composed from two parts, the first one is the server with the API interface and the second one is the web application with the map. The mental map is used for the records of the opinions of the inhabitants of the City of Brno, where the responders mark the points. The City of Brno gets the feedback from its citizens and more important, the city gets the possibility to define its own survey and the city does not have to use costly solutions, which would anyway have to be adopted to the city needs.
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THE ARCHEOLOGICAL MUSEUM - REBUILDING OF ST.HYPPOLITS AREAL IN ZNOJMO
Šikula, Martin ; Plášil, Jiří (referee) ; Boháč, Ivo (advisor)
The aim of the diploma thesis was to design new campus at Hradiste St. Hyppolita in Znojmo. At present, a part of this area is owned by the Foundation of St. Hyppolita, which is an organization engaged in archaeological research in this area. Thus, the main idea was to create a new campus, which should be used not only for research, but also for the presentation of the discovered artifacts and, last but not least, as a popular tourist activity. Furthemore, it was required that the new campus completes the existing urban structure of the village and creates new conditions for the its development, which is considered as out of order and economically disadvantageous territory now. The result was overall redevelopment of the part of village. There were placed the objects such the museum, the research institute, the Foundation's headquarters and the commercial accommodation with catering possibility. Urban design responds to the current and the historical context and thanks to the involvement of many significant green elements, there was created a quiet public place too.
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Marketing Research of Customer Satisfaction
Kopřiva, Vojtěch ; Hiršová, Dagmar (referee) ; Koleňák, Jiří (advisor)
Bachelor´s thesis is concerned with research of customer satisfaction of 7points, s.r.o. Company. The theoretical part contains an explanation of basic concepts, fundamental techniques and process of marketing research. The practical part includes an analysis of customer satisfaction of the chosen company. The result of this work is a proposal for increasing current customer satisfaction level on the basis of the analysis.
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Jaroslavice – place in the landscape
Mrlinová, Lucie ; Veselá, Markéta (referee) ; Foretník, Jan (advisor)
South Moravia has a good quality soil. Changing climatic conditions and an unhealthy human approach result in drought and soil erosion. Soil, like our nutritionist, is very rare. Therefore, in my work I deal with the proposal of a research institute for soil protection, which I place on the site of a former manor court in Jaroslavice. The Institute consists of three buildings that define a common yard. The location of the complex complies with the direct connection to the adjacent experimental field. Jaroslavice, as a municipality in the warmest and driest area in the Czech Republic, is ideal for research.
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Marketing Mix of a Company
Hlaváčová, Natálie ; Mráček, Pavel (referee) ; Kaňovská, Lucie (advisor)
The bachelor thesis deals with the marketing mix of retail with homesteader’s supplies in the town of Bzenec. The theoretical part of the bachelor thesis is focused on the issues of marketing, marketing management, marketing mix, microenvironment and marketing research. The analytical part is focused on analysis of the existing marketing mix, analysis of microenvironment and questionnaire investigation. The analytical part is followed by the design part, in which changes to the marketing mix are proposed based on analyses, which should lead to greater customer satisfaction and business prosperity.
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Marketing of Real Estate Agencies
Svoboda, Robert ; Milichovský, František (referee) ; Mráček, Pavel (advisor)
The Diploma thesis describes marketing of the real estate agencies. Theoretical part is focused on marketing and real estate agencies. It also provides advices in marketing for model real estate agency. Practical part is focused on analyzing selected options by using WSA method. Then I tried to find out which option has the best rating.
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Who is a designer
Dohnalová, Kateřina ; Staňková, Hana Grulichová (referee) ; Kubíková, Zuzana (advisor)
To what extent can anyone call themselves a designer? Where is the line that decides why and who is a designer? The aim of this bachelor thesis is to answer these simple questions. The author simultaneously draws from her own long term experience, working as a main bartender in a pub, where she tries to redesign the the core processes of this pub based on her participatory observation. As an employee she has a bigger potential of resolving the existing problems, which she finds absurd while working, or she can suggest their solution in a way that is more sustainable and co-worker friendly, but at the same time takes into account the boss and the community that shapes around the said place. The long term employer or an invited expert (designer) doesn't actually perform the job. Which means that they can't assess the situation and recommend a meaningful solution.
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World: Anything bad happens. Internet: Let’s make a meme of it!
Balcaříková, Ivana ; Heřmanová,, Marie (referee) ; Kubíková, Zuzana (advisor)
So called Generation Z was born between the years 1995 and 2012. They came into The World when The Internet was already in full bloom. Gen Z and Internet are inseparable. It's their natural habitat. They move across the internet waters skillfully without any problem and at all times. The feeds of Gen Z kids are constantly filled with new information, themes, phenomenon, trends, memes. That makes the nature of the whole generation rather nihilistic and in surrender to the constant shit storm which they have to deal with every day. The biggest weapon of the Gen Z is undoubtedly their specific kind of humor. Memes, references, reaction videos are their biggest coping mechanism. These things can be seen all through their normal day to day life. This format however gives plenty of space to individual creators to express their frustration with The World's situation which they get exposed to on a daily basis. It's only natural for them to be interested and engage in bigger themes such as racism, refugee crisis, climate change or LBTQIA+ problems. Unlike their previous generations, Gen Z uses memes and humor to cope. This Bachelor theses focuses on mapping the content that through specific meme format on Tiktok explores the big themes of today's day and age. Do these short clips have any potential informative or educational value or are they just sometimes funny, cool or offensive videos that teens make to keep up with the trends. If it is so, is it problematic?
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Compressor system of modern turbofan engines
Rajnošek, Jakub ; Zima, Martin (referee) ; Šplíchal, Miroslav (advisor)
The bachelor thesis deals with innovations in compressor systems of modern turbofan engines and ongoing projects aimed at increasing the efficiency of compressor. The first part describes the basic parameters of the compressor with emphasis on efficiency. The second part deals with losses that lead to a decrease in efficiency. The third part describes examples of projects and innovations that focus on increasing the efficiency of compressor.
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