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Intertextuality of celebrity politician exemplified by Volodymyr Zelenskyy and his role in TV series Servant of the People
Bessarab, Mariia ; Reifová, Irena (advisor) ; Kárníková, Lydie (referee)
This bachelor thesis explores the connection between the image of the president in the Ukrainian TV series Servant of the People and the real presidential candidate Volodymyr Zelenskyy, because it was him who played the role of the president in the aforementioned TV show. The aim is to find out whether the film character Vasyl Goloborodko had the potential to contribute to Zelenskyy's election campaign and to what extent the examined figures coincide and differ. The theoretical part of the thesis describes the phenomenon of the television series, the Servant of the People series itself, specifically the plot, cast, audience response and criticism of the series in relation to Zelenskyy's candidacy in the elections, and also introduces the connection between celebrities and politics, explaining the concept of celebrity politician and its academic categorization. The research part examines the figure of Vasyl Goloborodko in selected episodes of the series and Volodymyr Zelenskyy in the video content of his election campaign through qualitative content analysis. The results of the subsequent comparison show that the examined characters are largely the same, but not exactly identical. Nevertheless, given the number of similarities, it can be concluded that the serial president may have contributed to...
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Media construction of a socially major phenomenon of child abuse and related topics in the context of the document V síti
Košelková, Zuzana ; Vochocová, Lenka (advisor) ; Štoll, Martin (referee)
This diploma thesis is dedicated to the media construct of the socially serious phenomenon of child abuse on the Internet in the context of the documentary Caught in the Net. The thesis aims to determine how the media reflect this issue and which aspects are accentuated. In the theoretical part of the thesis, serious social problems related to the phenomenon of child abuse on the Internet are summarized. Furthermore, the topic is placed in the context of new media, and terms such as media discourse or agenda setting are being defined here. In addition to the description of the applicable legislation related to the issue, the theoretical part of the work also contains a summary of previous studies and already implemented research investigations related to the phenomenon of child abuse. The document Caught in the Net is also briefly described. In the practical and analytical part of the work, the effort was devoted to the actual implementation of the research investigation and the subsequent evaluation and interpretation of the data found. The research was carried out using a qualitative method, specifically through content analysis and semi-structured interviews. Grounded theory procedures were used to analyze the articles (Strauss & Corbinová , 1999). Using the paradigmatic model, the following...
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Online harassment among male and female journalists in Nepal and its impact on their work
Manandhar, Akriti ; Němcová Tejkalová, Alice (advisor) ; Lábová, Sandra (referee)
Online harassment of journalists is a growing concern worldwide as more journalists report burnouts, fatigue and desire to quit journalism. This research was based on in-depth interviews of five male and five female Nepali journalists. It aimed at investigating the forms of online harassment journalists face in Nepal, the impacts it has on them and the strategies they employ to deal with it. It was of research interest to examine differences in harassment experiences of male and female journalists. Results showed the common forms of harassment journalists face are cyberstalking, sexual harassment, gendered harassment, manipulation and intimidation. Due to this, journalists decreased social media usage and self-censored themselves on it. It led to fears of physical harm, judgement and being discredited. Most interviewed journalists ignored it considering it a part of their job. Complaining about harassment bore no positive results. Women from the sample faced comparatively more sexual and gendered harassment, with harassment being more personal and of higher intensity. This had adverse impacts on some female interviewees leading them to quit social media and the profession altogether, which further increases gender gap in the heavily male-dominated industry. Younger and less experienced journalists...
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Syndicate of Journalists of the Czech Republic and its role in Czech media environment
Andree, Sabina ; Osvaldová, Barbora (advisor) ; Jirků, Jan (referee)
The Master's thesis aims to comprehensively introduce the professional organization Syndicate of Journalists of the Czech Republic and describe its role in the Czech media environment. The Syndicate of Journalists is a voluntary professional association that participates in the application of journalistic ethics. It actively contributes to the protection of freedom of speech, expression, and dissemination of information and through its activities co- creates ethical principles and norms in domestic journalism. The Ethics Commission and especially the Code of Ethics play a key role and this thesis addresses them, among other topics. The theoretical part of the diploma thesis defines the framework of the topic, which is ethics and self-regulation in journalism. Key terms and principles of journalistic ethics are presented based on academic literature. A core part of the thesis follows and describes the history, current form, and principles of the Syndicate of Journalists of the Czech Republic. Our intention is to define the function and role of the Syndicate in the Czech media landscape, especially in the field of journalistic ethics. The practical part of this diploma thesis contains an analysis of activities of the Syndicate between the years 2015 and 2020 and a qualitative analysis of the...
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The Analysis of Product Placement in Movie - James Bond
Bartalová, Jana ; Kruml, Milan (advisor) ; Jirák, Jan (referee)
The aim of this diploma thesis, entitled "The Analysis of Product Placement in Movie: James Bond", is primarily a quantitative and qualitative content analysis of five films, specifically those featuring Daniel Craig as Agent 007. Due to his announcement of the end in this longest running and most successful film franchise in history, I decided to conduct a comprehensive analysis of product placement, as it is very important to this film and one of the most significant if you say product placement in filmmaking. So, this is specifically an analysis of Casino Royale, Quantum of Solace, Skyfall, Spectre and No Time to Die. The first part is devoted to product placement as such its definition, history, types, advantages and disadvantages or regulation. The second part contains information about the origin of James Bond, its creator Ian Fleming, the predecessors in the film franchise and the style of Agent 007. The third section is devoted to the individual films, and includes the names of the filmmakers and cast, the content of the film, and the curiosities and brands that appear in the film. The fourth section is a quantitative analysis that looks at the portrayal of product placement in the plot of the film and includes information on which brand or industry appears most often or the total minutes...
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