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Sport activities among students of primary school and high school in Louny
Dvořák, Jan ; Janák, Vladimír (advisor) ; Voráček, Josef (referee)
Title: Sport activities among students of primary school and high school in Louny Objectives: Bachelor thesis is about research of sport activities among students of high school and primary school in Louny. The aim of this thesis is to find out in which sports are students engaged and what are the main motivators and bariers in sport. With regard to the local sport situation, we want to find out in which sports are students interested in and alternatively they would like to try it. Methods: Sport activities among students has been investigated by using a questionnaire survey. The questionnaire was realized in written form. Results: Results of this survey has shown that the level of sport activity among student of high school and primary school is high. Compared to 2010, sport situation has improved. Frequency of doing sport has increased. Despite the particular problems, student are rather satisfied with the local sport situation. Keywords: Sport activities, sport environment, questioning, competitive and recreational sport, Louny, students of primary and high school
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Popularity of E-sports among Prague's Youth
Inneman, Martin ; Ruda, Tomáš (advisor) ; Holánek, Michal (referee)
Title: Popularity of e-sports among Prague's youth Objectives: The main objective of this thesis is to determine popularity of e-sports among Prague's youth and the associated marketing potential of this industry. The thesis also tests the depth of knowledge, so that it is possible to create an overall opinion on the current state of e-sports among Prague's youth. Methods: The method used in this thesis is marketing research. Due to the lack of secondary data it was necessary to obtain primary data. The research was conducted using an electronic questioning. The questionnaire was created specifically for the purposes of this thesis. Results: The results of this research revealed that Prague's youth has quite a wide knowledge about e-sports and that some of them are even dedicated to it, whether actively as players or passively as spectators. It was also found out that Prague's youth think it would gain e-sports more attention if media were showing more support to it. Keywords: marketing research, computer games, questioning
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The importance of nature as a learning environment compared to Czech forestkindergartens of forestkindergartens abroad from the perspective of pedagogues.
Štěpánková, Michaela ; Frainšic, Michal (advisor) ; Turčová, Ivana (referee)
Title: The importance of nature as a learning environment in Czech forest kindergartens and forest kindergartens abroad from the perspective of pedagogues. Objektive: The aim of this thesis is to obtain specific information about functioning of forest kindergartens abroad and compare them forest kindergartens in the Czech Republic. My next target was get from the general public in the Czech Republic specific information about their awareness of nature and forest kindergartens. Results: The result of the processing of literature related to preschool pedagogy, alternative pedagogical directions, forest kindergarten. We approached the issue. Through the questionnaire investigation compared the forest kindergarten in the Czech Republic and abroad. Thanks questionnaire investigation results we should recognized in self-knowledge and awareness, that we are part of nature. Keywords: education, relationships with nature, alternative pedagogical directions, forest kindergarten, nature, child abroad, questioning
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The marketing research of popularity of WOG Sochi 2014
Zvelebilová, Kateřina ; Voráček, Josef (advisor) ; Štědroň, Bohumír (referee)
Title: The marketing research of popularity of WOG Sochi 2014 Objectives: The main objective of this thesis is to determinate the popularity of the WOG Sochi 2014 amongst Czech visitors of these games. Methods: I used the quantitative method of collecting primary data in this thesis. I used the method of personal interviews with using a questionnaire. The compiled questionnaire was distributed by myself to Czech visitors of WOG Sochi 2014 in place of Czech olympic house. The research lasted approximately two weeks and the results were then processed by the computer technology. Results: I have discovered that the WOG Sochi 2014 are very popular among Czech visitors. Research was attended by 200 individuals of whom 182 respondents completed the questionnaire. The results show that WOG Sochi 2014 were attended mainly by Czech visitors between the ages 36 - 45 who are interested in sport and Olympic Games. WOG Sochi 2014 met the expectatiton of all respondents and the respondents would recommend visit Olympics to many other people. Key words: survey, marketing research, Olympic games, WOG Sochi 2014, popularity
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Marketing research of the popularity of the TRX sports product
Jiřičná, Vladimíra ; Voráček, Josef (advisor) ; Štědroň, Bohumír (referee)
Title: Marketing research of the TRX sports product Aims: The main objective of this thesis was to find out how popular the TRX sports product is amongst the population of the Czech Republic. The secondary objective was to evaluate the gathered information. Methods: I used the quantitative method (on-line survey) in this thesis. The compiled questionnaire was sent out to various groups of responders using the social network and e-mail communication. The research lasted approximately three weeks in which the results were then processed by the computer technology. Results: We have discovered that the TRX sports product is not so popular among the population of the Czech Republic. 181 individuals participated in this research, from which only 58 responders satisfactorily finished the survey. The research shows that the TRX sports product is primarily used by men between the ages of 16 - 25 in which they prefer to exercise alone without a trainer or in a group setting. Alternatively younger women prefer to exercise with a trainer and women between the ages of 26 - 35 tend to visit more specialised centres with the possibility of group lessons. Key words: marketing research, TRX sports product, survey, popularity
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Marketing research of customer satisfaction of thirtyminutes round training for women in the EXPRESKA gym Praha Háje
Maříková, Lucie ; Šíma, Jan (advisor) ; Janák, Vladimír (referee)
Title: Marketing research of the customer satisfaction in thirty minutes training for women at EXPRESKA gym Praha Háje. Aim of work: Presentation of the results of the marketing research of customer satisfaction and its evaluation, hypothesis testing. Methods: inquiring through the questionaire, primary data collecting. Results: The majority of female customers are satisfied with the facility EXPRESKA gym Praha Háje. However, some weaknesses come up in the field of supporting services, furthermore there were also discovered some problems connected with children, which are allowed to move freely all around the gym and they disturb other customers. There are also problems in the hygiene in the sanitary facility. In spite of all those minuses listed above is ESPRESKA positively rated by its visitors. Key words: marketing, customer satisfaction, EXPRESKA gym Praha Háje, marketing research, questioning, sports services.
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Customer satisfaction analysis
Matějka, Michal ; Plánková, Lucie (referee) ; Chalupský, Vladimír (advisor)
This Master's thesis deals with analyses of customer satisfaction and loyalty to the GiTy, a.s. company. The theoretical part of the thesis explains problems of customer satisfaction and loyalty and their measurement. Furthermore, it deals with marketing research, with a focus on questionnaire-based data acquisition. The practical part of the thesis includes the company presentation, survey design and methodology of the data analysis. This part also describes the continuous customer satisfaction measuring system of the company. The implementation of this measuring system was the aim of this thesis.
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The company in a competitive environment
Dvořáková, Lenka ; Šrédl, Karel (advisor) ; Hana, Hana (referee)
The Master´s thesis is dealing with characteristic of a firm in competitive environment. The theoretical part describes various forms of markets, both perfect and imperfect competition. Furthermore, in this part will be characterized the concept of marketing mix, internal and external environment of a company, and also selected analyses from both these environments. The main part of the thesis is focused on three media agencies, which will be described in detail. Also, locations where these agencies operate will be described. Locations determine positions of these firms in the market and their respective competitive powers. In the analysis section, I will apply the Porter Five Forces model and the SWOT analysis on these selected firms. Subsequently, I will be dealing with advertisement since it is a crucial part of the marketing mix, very important for comparison of the agencies. The practical part will present a research and a questionnaire. The research is focused on the influence of advertisement on public. The questionnaire is dealing with cultural events. The thesis compares total revenues, analyses results of the investigation, and proposes ways that the selected agencies could achieve better position in the market.
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Build Parallelization in Jenkins Environmnent
Lukášová, Michaela ; Zachariášová, Marcela (referee) ; Dolíhal, Luděk (advisor)
The goal of this bachelor's thesis is parallelization of building Codasip Studio, highly automated developement environment. It focuses on parallelization in Jenkins environment. The implemented solution is mainly focused on speeding up the actual build process. The solution uses a number of Jenkins plugins and several shell scripts, which ensures start of compilation, installation or creation of the final package.
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