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Organization of competitions of champion's trait in fast typing
Vejvodová, Olga ; Šíma, Jan (advisor) ; Stejskalová, Helena (referee)
Title: Organization of competitions of champion's trait in fast typing Aim ofthe work: The aim is to project an organization of next championship in processing of information in Czech Republic with view for better financial ensurance. To analyse organizational even financial aspects ofworld championship in 2007 in Prague, which has took place yet. To sketch czech fast typing. In the end evaluate established pieces of knowledge and to sketch opportunities of next development. Methods: Results: Keywords: Descriptive analysis for prezentation of fast typing, for evaluating and prezentation of world championship in 2007 in Prague. SWOT analysis and case study using for project of organization of next championship in Czech Republic, for that time European championship. European championship, which can be organized in Prague in 2014, can be configurated and well financed. According to case study and planned budget, which more stili no contains potential sponsor's contributions, European championship can be reach a profit, similar to profit in championship in 2007. Lesser number of participants of European championship no keep from successful organization of action, it managed to eliminate costs. fast typing, civic association, world championship, organizing, financing, sponsorship, European championship 3
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Analysis of the Offer of Tourism Services in the Telč Micro-Region
Budková, Pavla ; Musil, Martin (advisor) ; Fellegiová, Eva (referee)
The work deals with tourism in the territory of Telčsko Micro-Region and aims to analyze the supply of tourism services to propose appropriate recommendations for further development of the region in the light of local potential. At the beginning of work are defined basic concepts and describes the importance and specifics of the market of tourism. Here is a chapter that deals with the services of tourism, and are given a theoretical basis for the analysis of these services. In the practical part of work is an analysis of primary and secondary offer of tourism in the Telč Micro-Region. Following them is carried out SWOT analysis of Micro-Region and determined appropriate strategy for further development. In conclusion, recommendations are given.
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Projection and implementation of web application for support of internet trading
David, Petr ; Nekvasil, Marek (advisor) ; Chudán, David (referee)
The goal of the work is to analyse, project and implement web application which will provide users and operators with basic function of an electronic shop. The work will catch the emergence of the application from the first projects to the final implementation. The application will be using an interface of web browsers, it will be implemented in HTML, CSS, PHP, JavaScript and SQL languages. A Database will be one of the very basic components of the whole application. Its regular projection will be necessary for the behaviour of the whole programme and it will be emphasized during the projection. The acquistion of the work will be a functional application, which could be used by little businesses (after a little correction as a particularly customization and design adapting) for their activity. The work will also show that creation of a similar application does not need to be only a subject of activity of a team of experts, but that a qualified individual can also reach a nice result. The work will have six chapters. The present condition analysis will target the trends of present electronic shops. It will find out their functions and services. System requirements will emerge of the analysis and they will determine main functionality of the application. Global analysis will define entities and relationships and then it will construct the design of the logical data structure. Detail analysis will give the attributes of entities, transform logical design into a conceptual and physical model of a database, and determine referential integrity. In implemention part, the application itself will emerge and search engine optimization and safety will also be mentioned there. The last chapter will be about the possibilities of extension which could improve utility value of the system.
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Analysis of Claims in Renault Česká republika, Inc. and Proposals for Improvement
Oravcová, Lenka ; Plášková, Alena (advisor) ; Radoň, Tomáš (referee)
The aim of this diploma work is to analyse and evaluate claims in Renault Česká republika, Inc. by using the recommendations of quality management and by means of Pareto analysis as a quality control tool, and also to propose measures for reduction of causes of their emergence. In this work I review claims in Renault Česká republika, Inc. submitted in the years 2006, 2007 and first half of 2008. As a result and consequence of the analysis I propose solutions, which could help in making an effort to increase the satisfaction of both regular and prospective customers.
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Virtuální komunity - jejich podpora prostřednictvím IS/ICT, způsoby organizace a motivace
Štverák, Martin ; Šalamon, Tomáš (advisor) ; Svatoš, Oleg (referee)
Tato práce se zabývá Virtuálními komunitami, obecně popisuje oblast virtuálních komunit a většina práce je zaměřena na komunitní webové servery. Cílem práce je zmapovat prostředí a formy komunikace virtuálních komunit a pokusit se je kategorizovat podle různých kritérií. Celá práce poskytuje rozhled čtenáři, jenž se chce pokusit založit komunitní webový server a tím zmírnit riziko jeho neúspěchu. Práce má za cíl zabývat se také propagací komunitních webových serverů, upozornit na některé zajímavé aspekty propagace na Internetu. Cílem práce je také objasnit nákladovou a výnosovou stránku projektů komunitních serverů, představit a navrhnout zajímavé výnosové modely. Autorův hlavní přínos spočívá v analýze motivací a stanovení zásad a poznatků, které by měl dodržet, každý podnikatel, když se pokouší rozjíždět projekt komunitního webového serveru. V práci jsou zužitkovány praktické zkušenostmi autora v oblasti virtuálních komunit a marketingu v prostředí Internetu.
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Marketing Concept, Way of Communication and PR Activities of the Czech Federation of Bodybuilding and Fitness (CFBF)
Štengl, Vít ; Malecha, Petr (advisor) ; Navrátilová, Miroslava (referee)
Název: Marketingová koncepce, způsob komunikace a PR aktivity Svazu kulturistiky a fitness České republiky (S.KFČR) Marketing conception, way of communication and PR activities of Czech federation of bodybuilding and fitness (CFBF) Cíle práce: Analyzovat současnou marketingovou koncepci, způsob komunikace a PR aktivity SKFČR a na základě výsledků analýz a dotazníkového šetření navrhnout nové efektivní postupy v těchto oblastech. Metoda: Analýza bude provedena pomocí analýzy STEP a SWOT a matice BCG. Výsledky: Vytvoření komplexního pohledu na současnou situaci SKFČR v oblasti marketingu, komunikace a PR aktivit při zohlednění všech faktorů. Vyhodnocení výsledků dotazníkového šetření. Navrhnutí nové marketingové koncepce a způsobů a prostředků v oblasti komunikace a PR aktivit. Klíčová slova: Analýza STEP, analýza SWOT, matice BCG, dotazníkové šetření, marketingová koncepce, komunikace, PR aktivity, Svaz kulturistiky a fitness České republiky (SKFČR) 1
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