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Quality management in the hotel industry and its impact on guest satisfaction
Vyskočilová, Barbora ; Jenčková, Jiřina (advisor) ; Abrhám, Josef (referee)
This thesis is devoted to service quality management in the field of hotel services. It focuses mainly on an analysis of service quality and an evaluation of guest satisfaction in a selected five-star hotel in Prague. The purpose of this thesis is to find orientation in a system through which hotel investigates guest satisfaction and find its opportunities while generating useful data that will serve the hotel management. The theoretical part provides an outline of the basic methods of quality management and focuses on building a customer relationship. The practical part contains evaluation of standards and tools used at Boscolo Prague hotel along with an analysis of service quality and guest satisfaction. Attention is also paid to the effectiveness of newly introduced measures that should increase guest satisfaction. The final section is engaged in evaluating the outcomes of the analysis and in recommending possible improvements.
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Evaluation of the Quality of Sports Services
Vlásková, Nikola ; Krbová, Jana (advisor) ; Šíma, Jan (referee)
The subjective of this thesis is to evaluate the quality of sport services in women's volleyball clubs Madeta České Budějovice and german Allgäu Team Sonthofen using SERVQUAL questionnaire. In the theoretical part of the thesis is presented theoretical insights regarding the services, quality of services, services in the field of sport and there is also part focused on methods of measuring customer satisfaction. In the practical part of the thesis are presented results of the questionnaire-based research and design specific measures for improvement in services of volleyball clubs.
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Specificitions of human resource management in the middle size company
Hrušková, Hana ; Dvořáková, Zuzana (advisor) ; Hrazdirová, Věra (referee)
The Master's Thesis engages the processes of education, hiring, choice and adaptation of new employees in a middle size company. Human resources activities, which are necessary for the practical part, are introduced in theoretical part of the thesis. Organisation, where has research been made is introduced in the practical part. Research has been made by a questionnaires, individual interview and mystery shopping. The methods of the mystery shopping and questionnaires were used twice in the thesis, once for research before the education project from EU funds and for second time after it. Main task to reach the goal of the thesis is the comparison of results from both researches. There is a recommendation for improvements of the education processes in the company. This recommendation should be a basement for set-up a new education system in the company.
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Kvalita vo vidieckom cestovnom ruchu
Straková, Patrícia
Straková,P. Quality of rural tourism. Brno: Mendel University in Brno, 2015. The bachelor thesis is about quality of rural tourism from the view of a consumer. The aim of the thesis is to analyze the current satisfaction with quality and is based on the results to suggest appropriate recommendation for service provider. The theoretical part includes knowledge of professional literature from tourism, rural tourism, quality of services and certification. The practical part is based on questionnaire survey, evaluation of obtained results and statistical research of relations between magnitudes.
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Hodnocení kvality destinace Brno a okolí na základě vybraných faktorů určujících kvalitu destinace
Braunerová, Šárka
This diploma thesis deals with evaluation of the quality of destination Brno and surroundings on the principle of integrated quality management with using particular quality factors which demonstrably influence the quality of destination. Integrated quality management is achieved through quality evaluation from two perspectives, from the perspective of a visitor of destination and so called "local", which include local residents, service providers, employees of public administration and representatives of destination management. The visitors evaluate the quality of destination in the dimensions of attractiveness, services and marketing management. The so-called "local" evaluate the quality in the dimension of sustainability and cooperation. The main datasource is the evaluation of satisfaction of respondents obtained from the questionnaire survey. In the thesis are identified problem areas in the quality of destination based on the analysis of secondary data. Furthermore, is evaluated the satisfaction of respondents with particular quality factors using basic descriptive statistics. Is also assessed dependence of the overall satisfaction with destination on the particular quality factors. Based on the results are sought reasons of this development and designed the recommendation.
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Die Qualität von Dienstleistungen in der Kontaktstelle des Regionalbüros des Arbeitsamtes der Tschechischen Republik aus der Sicht des Kunden
Hrdinová, Miroslava ; Syrovátka, Oldřich (advisor) ; Drmola, Arnošt (referee)
Diese Bachelorarbeit unter dem Titel "Die Qualität von Dienstleistungen in der Kontaktstelle des Regionalbüros des Arbeitsamtes der Tschechischen Republik aus der Sicht des Kunden" gliedert sich in zwei Teile. In dem theoretischen Teil befasst sie sich mit der staatlichen Beschäftigungspolitik und mit der Zusammenarbeit der Tschechischen Republik mit Europa im Bereich der Arbeitslosigkeit. Sie beschreibt die Tätigkeiten und die Organisationsstruktur von dem Arbeitsamt der Tschechischen Republik. Sie charakterisiert die Arbeitslosigkeit und bewertet die Situation in der Tschechischen Republik und in der Südmährischen Region zum 31. März 2013. Dann widmet sie sich dem Thema Dienstleistungen und ihre Qualität. Der praktische Teil beschäftigt sich mit der Umfrage (56 Befragte), die fünf Kriterien der Dienstleistungsqualität untersucht. Es geht um materielle Elemente, Zuverlässigkeit, Fähigkeit zu reagieren, Sicherheit und Empathie.
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The analysis of services provided by personal agency
KÁCHOVÁ, Veronika
This work was aimed at analysing services provided by personal agency Manpower and finding their quality via the key clients. Firstly, the labour market in the Czech Republic with accent on the region of Písek, where the cooperating branch of Manpower operates, was analysed. After the deep analysis of offered services, the planned questionnaire research was done with intention to discover the service quality from clients´ view. There were several options suggested to improve the current situation.
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Quality of hotel services and the analyse of the chosen hotel
Holá, Lucie ; Indrová, Jarmila (advisor) ; Bakos, Tomáš (referee)
The diploma thesis deals with quality of services in hotel industry and with the quality analyse in a five-star hotel in Prague. This analyse should provide data for the management of the hotel and should formulate how to improve the quality of current services a thus the guest satisfaction. The theoretical part deals with quality of services as an important part of management of accommodation facilities and also with the specifics of the hotel industry. The five-star hotel Praha was analysed. The pieces of information about the guest satisfaction which were provided by hotel questionnaire were used for this purpose. The reviews of the websites Tripadvisor.com, Booking.com and Expedia.com served as a next tool for this analyse. The measures which should contribute to the higher satisfaction with offered services were worked out on the basis of the data. The diploma thesis deals together with the questionnaire which serves as a source of information and tries to formulate the questions in order to maximize the benefit of the pieces of information.
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Quality of services in hairdressing
Klučarová, Pavlína ; Kořánová, Helena (advisor) ; Hůlová, Marie (referee)
The aim of the study was to determine customer satisfaction with hairdresser services in selected based on a questionnaire survey, evaluation of service quality and suggestion for improvement. In the theoretical part of the thesis describes the approaches of quality management. It is also described seven instruments and explained improving service quality concepts and quality process. The practical part is processed on the selected process quality hairdressing, further demonstration of the flowchart and the last part is devoted to the research. The conclusion is a summary of the strengths and weaknesses hairdresser with recommendations for improvement.
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