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Sweet traveling
Štefelová, Iveta ; Mlejnková, Lena (advisor) ; Valentová, Jana (referee)
The aim of the work is to characterize and compare typical desserts and sweets of selected countries and to map gastronomic festivals and events, whose theme is sweets. Theoretical part of this work deals with characteristic of saccharides and sugar as constituent of the saccharides. There are also mentioned possible sugar alternatives, history of sugar production development and sugar consumption since ancient times up to these days and diseases connected with excessive sugar intake in this section. Practical part defines the dessert and its role in gastronomy. This work is mainly focused on describing the differences between desserts of selected countries and providing with the information about gastronomic events, which are an important part of food travel and which has a good influence on tourism development in the destination.
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Culinary tours
Mokrišová, Kristýna ; Petrů, Zdenka (advisor) ; Voříšková, Barbora (referee)
The theme of the bachelor thesis is gastronomy tourism, which is becoming increasingly popular in modern trends of tourism. The thesis aims to define the basic terminology of the subject area - to define the terms of food, food and beverage service and gastronomy; to describe the gastronomy as a part of the national culture and at the same time as an element of globalization; to analyze culinary tours and to map the attractiveness of the area of gastronomy; last but not least, to introduce specific types of journeys of discovery of gastronomy and to emphasize the advantages of cuisines in each destination. In the paper, we will focus on three selected destinations, which will be elaborated in three model offers. Part of the goals of this work is to create a decision-making models and a proposal for decision support system, allowing gastronomically oriented travel agency to make relevant offers to the client.
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National gastronomy products, ingredients and related events
Parmová, Markéta ; Mlejnková, Lena (advisor) ; Voříšková, Barbora (referee)
This bachelor's thesis deals with issues of the national gastronomy and issues of the gastronomy tourism in the Czech Republic as well. The thesis is focused on typical Czech national products, ingredients and related events. The main focus is especially on gastronomic atractivnesses within the Central Bohemia Region. The description of protected designation according to the European union and a summary of certificated eatables and products in the Czech Republic are mentioned in one part of the thesis. In general, the thesis presents gastronomy as one of the important parts of tourism in the Czech Republic.
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Russian gastronomy in tourism
Baranov, Nikita ; Mlejnková, Lena (advisor) ; Jarolímková, Liběna (referee)
This Bachelor thesis investigates gastronomic tourism in the Russian federation. The aim of the thesis is to research how Russian gastronomy correlates with tourism and to prove the ability of Russian gastronomy to form such popular niche of tourism as food tourism in Russia. In the theoretical part the basic characteristics of gastronomic tourism are presented and the motivating factors of gastronomy are described. The paper also contains the description of the realities of Russian cuisine and an overview of products and typical dishes from each region of Russia. The practical part is focused on the preparation of gastronomic route based on gastronomic festivals and events taking place on the territory of Russia. The thesis concludes with four gastronomic routes divided into four seasons.
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Selected food festivals in the Czech Republic
Vencová, Magdalena ; Mlejnková, Lena (advisor) ; Vaško, Martin (referee)
The bachelor thesis deals with five food festivals from the whole Czech Republic -- Prague Food Festival, Grand Restaurant Festival, Foodparade, Food Festival Karlovy Vary and Gastrotour České Budějovice. The aim of the thesis is to analyse each of the named festival and to define its identical and different features. The practical part includes interviews with experts.
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Gastronomy as a motive for foreign outgoing tourism
Ječmínková, Irena ; Mlejnková, Lena (advisor) ; Indrová, Jarmila (referee)
This bachelor's thesis is about the gastronomy tourism in relation to outgoing tourism in the Czech Republic. The theoretical part focuses on defining the basic terms in tourism, gastronomy tourism and marketing in tourism. The practical part consists of the characteristics of travel agencies that offer culinary tours for clients from the Czech Republic and comparison offered culinary tours. It also includes a research and its results. The aim of the research was to characterize the growing importance of gastronomy as a motive for outgoing foreign tourism. Than to define typical culinary countries in the opinion of Czechs and to analyze if Czechs taste national gastronomies and if gastronomy plays a role when they are choosing a destination.
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Gastronomy and Tourism - Gourmet Tours
Agafontseva, Tatiana ; Petrů, Zdenka (advisor) ; Voříšková, Barbora (referee)
Nowadays it is becoming more popular to travel and at the same time to get acquainted with the gastronomy and the culture of a foreign country. The theme of this thesis is the gastronomic tourism and the offer of gourmet tours. The aim is to evaluate the current state of gastronomic tourism with the help of analysis of tours for gourmets offered by Czech and Russian travel agencies. Rating is based on the offer of gourmet tours listed on the websites of travel agencies.
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The business concept of catering in area south Bohemia
SEMOTAMOVÁ, Petra
The diploma thesis deals with the creation of a business concept to catering company in České Budějovice. At first, the chosen area and their potentional of the gastronomic point of view including competitor analysis of catering services were analyzed using secondary sources. In addition, primary sources were obtained with a guided questioning with entrepreneurs and a questionnaire surfy designed for corporate clients. Based on all the fading, the business concept of new catering company "Bohemia Catering" in České Budějovice was assembler, including the financial plan and concrete proposals of gastronomic-society events.
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The importance of food festivals and competitions in the Czech Republic
Grossová, Jana ; Mlejnková, Lena (advisor) ; Netková, Jarmila (referee)
The thesis describes importance of food festivals and competitions in the Czech Republic and their current status in Czech tourism. The aim is to provide a comprehensive view on the issue of organizing of food events and based on analyze to characterize current structure of Czech market of food festivals and competitions. The first two chapters are dedicated to presentation of related terms and to explanation of the theory of event marketing and management. The practical part includes the aforementioned market analysis and its important part is a presentation of chosen food events undertaken in 2011. One chapter is also devoted to the introduction of expected future development and provides an overview of current trends.
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Gastronomy of Spain
Osvaldová, Daniela ; Mlejnková, Lena (advisor) ; Netková, Jarmila (referee)
The aim of the thesis is to point out the importance of Spanish gastronomy for the tourism of the country and not only by using the one another connection between gastronomy and tourism, but also by characterization of typical features of Spanish cuisine and mentioning regional gastronomic differences, which contribute to its diversity. In the theoretical part of the thesis there is described the relationship between tourism and gastronomy. Gastronomy is not only one of the basic elements, which support the tourism of Spain, but it is also important for the related industries. There are mentioned basic geographical information, history of the country so as history of Spanish gastronomy. The thesis describes typical habits and traditions connected with food. The gastronomic differences of particular autonomous regions and their typical dishes and product are important too. The thesis deals with todays newest gastronomic trends in Spanish gastronomy, which influence it pretty much. It is especially the molecular gastronomy, fusion food, slow food, showcooking. The association Saborear Espaňa ("Taste Spain") cares for the advertisement of Spanish gastronomy abroad and tries to promote the national cuisine, typical products and wine routes among the foreign tourists.
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