National Repository of Grey Literature 133 records found  1 - 10nextend  jump to record: Search took 0.01 seconds. 
Media Education at secondary technical schools in Liberec region
Poláková, Kristýna ; Hodboď, Vojtěch (advisor) ; Wolák, Radim (referee)
I Abstract This thesis' main theme is media education at secondary technical schools in Liberec region - SPŠ a VOŠ Liberec, SPŠ stavební Liberec a VOŠMOA Jablonec nad Nisou. The theoretical part defines media education, media literacy and digital literacy. The thesis presents materials which serve as the main source for creating the school education programme (ŠVP) for different specializations. Three methods which can be used while teaching media education are also described - cooperative learning, discussion and inquiry-based learning. In the practical part six teachers from three different schools were interviewed. These interviews showed that no school offers media education as a separate subject in the school year of 2023/2024, even though the respondents consider it to be important. The biggest issues with creating a separate subject seem to lie in insufficient time options and insufficient teacher qualification. Each interviewed teacher focuses on media literacy differently during their lessons: some analyse texts, some oral speech, some practice using different sources and their citations.
Didactic Potencial of the Project-Based Approach to Teaching Journalistic Style and Media Education at Secondary Schools
Černý, Matouš ; Holanová, Radka (advisor) ; Vlčková, Jana (referee)
The main aim of this thesis is to describe and analyse the possible benefits of the project-based approach to teaching journalistic style and media education at secondary schools on the basis of my own pedagogical practice. The first, theoretical part deals firstly with the role of media and mass media in modern society, with an emphasis on the current state of the media environment in the Czech Republic and the habits of pupils in secondary schools in consuming media content. This is followed by a definition of the concepts of media literacy and media education, a set of publicly available inspirational sources, curricular anchoring of the topic and the perspective of Waldorf pedagogy. A basic insight into the characteristics of journalistic style and project-based learning is also provided. The second part of the thesis is devoted to a description and reflection on the project of creating a class student magazine at the Waldorf Lyceum in Prague. First, the principles of teacher self- evaluation and the principles of the 3A methodology (annotation-analysis-alteration) are introduced, then the genesis and context of the described project, its progress and reflection are described. In the project, the pupils discovered the functioning of a journalistic editorial office - they decided the content and visual...
Mediální vzdělávání a mediální gramotnost žáků středních odborných škol
Horký, Martin
The bachelor thesis is devoted to media education and media literacy of secondary vocational school students. The aim of the thesis is to describe, analyse and interpret the state of media education and media literacy of secondary vocational school students. The thesis is divided into two main parts, namely the theoretical part and the application part. The theoretical part deals with the definition of the term "media education" and its history. The theoretical part also defines the term "media literacy" and interconnects these two concepts. Furthermore, the theoretical part gives further examples for professional and leisure media education. The subsequent application part of the thesis deals with research on the state of media education and media literacy of students in secondary vocational schools. The research is carried out by a quantitative approach using a questionnaire survey method. The thesis concludes with a discussion of the results of the research investigation.
Media Literacy as Perceived by Key Agents of the Media Education of Adults
Šťastná, Lucie ; Jirák, Jan (advisor) ; Pavličíková, Helena (referee) ; Vrabec, Norbert (referee)
The topic of the dissertation is media literacy as perceived by key agents of the media education of adults. Media literacy is a term that can be viewed differently and whose content changes over time. For this reason, the term is introduced in its entirety. While the views of politicians and theorists can be derived from published legislation and scientific literature, the views of people most engaged in the development of adult media literacy in practice are not known. Therefore, the dissertation focuses on how the individual agents of adult media education (organizers, participants and officials) perceive the concept of media literacy, whether they share a common perspective on media literacy and whether it is possible to characterize representatives of individual concepts. The prelude to this phase of the research was a qualitative content analysis, which provided a typology of opportunities for adult media education in the Czech Republic. This was then used to select the most diverse sample of educational events and informants for the main phase of the qualitative research. Semi- structured in-depth interviews were conducted with informants. As a result of the data analysis, seven dimensions of media literacy were identified, the various combinations of which formed different concepts of media...
Archetypal narrativisation and it's use in disinformations
Lebduška, Daniel ; Nečas, Vlastimil (advisor) ; Soukup, Martin (referee)
The aim of the diploma thesis Archetypal narrativisation and it's use in disinformations is to verify the connection between archetypal narrativization and misinformation, to describe which archetypal narratives are most often used by misinformation, to systematize them and then to describe which emotions are targeted by archetypal narrativization in misinformation. This study therefore explores the use of archetypal narrativization as a persuasion technique in disinformation campaigns. Drawing on the concept of archetypes from Jungian psychology and narrativization theory, this research examines how archetypal elements are strategically used to shape and disseminate misinformation. Through a comprehensive literature review and analysis of specific misinformation messages, the study examines the underlying motivations and effects of the use of archetypes in misinformation narratives. By exploiting deeply embedded psychological patterns and collective cultural symbolism, these campaigns seek to manipulate emotions, promote cognitive biases, and exploit social contradictions. The use of archetypes such as hero, villain, and victim allows purveyors of disinformation messages to create compelling narratives that resonate with target audiences and elicit specific responses. The thesis proposing further...
The media as a possible source of danger to a preschool child through the eyes of their parents.
Brázdová Vančurová, Jana ; Koželuhová, Eva (advisor) ; Loudová Stralczynská, Barbora (referee)
This diploma thesis focuses on the topic of negative media effects on preschool children. The initial part of the work is devoted to the explanation of the term medium, its typology and functions. Furthermore, the work concerns the importance of media and digital literacy and its deployment in educational programs for preschool and primary education. The work also includes a description of the developmental specifics of preschool children and a description of the negative effects of the media. The last chapter of the theoretical part is devoted to educational styles in the family and their use for media education. The aim of the work was to find out how parents of preschool children perceive watching the media and whether they are aware of the possible negative effects that media have on children. The research was based on a quantitative method and a non-standardized questionnaire was used for data collection. 166 respondents took part in the survey based on the data analysis and interpretation of the results. The results show that parents of preschool children are aware of the negative effects of the media and are interested in the content that children consume in the media. They use parental control rules and settings to regulate media viewing. KEYWORDS media, influence of media, preschool...
Media education through the lens of the professional teaching community
Píšová, Denisa ; Jirák, Jan (advisor) ; Köpplová, Barbara (referee)
The aim of the thesis entitled Media Education through the lens of the professional teaching community is to identify the issues and topics that appear in the discourse on media education in the Czech Republic, especially from the perspective of teachers and experts dealing with this issue. Using theoretical foundations based primarily on the framework curricula and surveys from recent years and content analysis of online discussions under news articles, the state of media education in the Czech Republic will be investigated. These findings will be subsequently verified and questioned through in-depth interviews with stakeholders from the school and educational institutions environment. Thus, two qualitative methods will be used in the analytical part, which will increase the reliability of the research results. A secondary purpose of the research is the possibility of further testing the resulting hypotheses or questions, for example through a questionnaire survey. Thanks to in-depth interviews, it is also possible to gain a broader insight into the issues of contemporary media education, which has been the focus of few studies or surveys in the Czech Republic in recent years. This is also important because of the forthcoming revisions of the Framework Educational Programmes, which should improve...
Teaching about Disinformation. On Media Education in the Czech Republic, Finland, and the UK
Bílková, Petra ; Lánský, Ondřej (advisor) ; Dvořáková, Michaela (referee)
This bachelor's thesis deals with misinformation and demonstrates how schools in selected countries approach the issue of misinformation in media education and subsequently compares these approaches. The thesis focuses on the concept of misinformation and distinguishes other related terms (fake news, hoaxes, conspiracy theories, etc.). Furthermore, the thesis analyzes the fundamental aspects of media education, specifically in the Czech Republic, Finland, and the United Kingdom. This section provides the reader with a clearer picture of how individual countries approach media education. The comparison is specifically emphasized on the topic of misinformation. Thus, the thesis aims to answer whether Czech students are sufficiently educated in dealing with misinformation and media in general.
Genaration X and its media literacy
Elznicová, Veronika ; Wolák, Radim (advisor) ; Köpplová, Barbara (referee)
This bachelor thesis explores the level of media literacy of Generation X. It examines the media literacy of its members through related topics such as Generation X's media habits, trust in the media or media education opportunities. The theoretical part introduces the topic of media literacy and the historical development of media education, explains their importance for individuals and society, presents current media education offerings in the context of lifelong learning and the latest research conducted in this area. The practical part is devoted to the qualitative analysis of ten in- depth interviews. It examines the experiences and attitudes of Generation X representatives from two perspectives, the initial approach focusing on each respondent separately to convey the respondent's answers as a unique combination of individual experiences, habits and opinions. The subsequent part of the analysis provides a comparison of the respondents' answers and formulates sub-themes suitable for further research on media literacy and media education for Generation X. These include the role of opinion leaders in decision-making, information overload, and self- reflection in media education.
Media education in Prague high schools from the perspective of students and teachers
Navrátilová, Tereza ; Odstrčilová, Klára (advisor) ; Jirák, Jan (referee)
The aim of this master's thesis was to inquire into media education in Prague's high schools using the qualitative methods from the point of view of its two main participants - students and teachers. The main reason for focusing on these students was that they achieved the highest scores in media literacy among their peers from Czechia. For the purpose of the analysis, data were collected using in-depth semi-structured interviews with teachers from Prague's high schools, a focus group with second-year students from Gymnázium Na Zatlance, and an online questionnaire that was completed by 55 students from several high schools in Prague. The data were subsequently analyzed using the open coding method and thematic analysis. The results indicate that despite being classified as cross cutting topic in the Framework Education Programme by the Ministry of Education, more than half of the respondents reported receiving no media education. Furthermore, the results reveal that inclusion of media education in lectures depends mainly on the teachers and their personal motivation to incorporate it. On the other hand, teachers feel that they lack sufficient space and support from the school management. When media education is present in schools, it is mainly treated as a cross cutting topic rather than a...

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