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Products of Tour Operators and Travel Agents for selected customer segments
KYNČLOVÁ, Markéta
The main objective of this bachelor thesis is to conduct a product portfolio analysis that is currently being offered by travel agencies and the agencies focusing on the targeted group of customers. The selected segment of customers for the purpose of this thesis are college students aged between 20 and 29, due to their likely specific tourist behaviour patterns, needs and demands that set them apart from other tourism participants. Basing on the synthesis of the acquired data, another aim of the thesis is to suggest new original forms of tourism products and discuss their economic competitiveness.
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General Aviation Aerodrome - Basic Legislative Requirements for its Establishment in a Selected location
Ožana, Lukáš ; Šplíchal, Miroslav (referee) ; Chlebek, Jiří (advisor)
This Bachelor thesis aims to analyze the current legislation for building an airport for general aviation. It deals mainly with requirements of the regulation L14 and act No.49/1997 Coll., civil aviation law of the Czech Republic. This thesis contains the specifications of usual aircraft operating in the Czech Republic. These specifications are used to determine specific requirements for the airport in question. In the next section of the thesis requirements for area suitability for the new airport with respect to climate, physical parameters, obstacles, environment and zoning plan are determined. This work also describes mandatory equipment for airport of the given category and its operation. In this context, the thesis mentions safety equipment and procedures. The last section describes the search of a suitable area for the airfield, according to the previous analysis.
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Recruitment in Retail
ČÍŽEK, Štěpán
The bachelor thesis is focused on the process of recruiting, pre-selection and selection of employees used in retail units. To achieve the goal of the bachelor thesis are compared information from available publications and literature with real procedures in the process of recruitment. Based on the results of questionnaire survey, unstructured interviews, observations and documents examinations are proposed new procedures and appropriate changes, including the financial expression of selected proposals.
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Analysis of helpdesk system requirements in company dealing with development of information systems and outsourcing of payroll and human resources
PEROUTKA, David
The topic of this diploma thesis is focused on the analysis of the company's requirements for the selection of a system to support communication with customers - helpdesk. The beginning of the work is devoted to theoretical basics of helpdesk systems such as trouble ticket life cycle or knowledge base system. Furthermore, the use of the helpdesk system is described from the point of view of usage and then from the point of view of the roles that occur when using this system. At the end of the theoretical part are described ECS systems, which the helpdesk system is part of. The practical part describes the company for which this work is processed and its functional requirements for the selected system and systems directly related to it. In addition, 4 available solutions are selected, which include their pros and cons and then are evaluated based on seven criteria. The best solution is recommended to the company for selection. In the end of the work, the course of implementation of the solution chosen by the company is outlined.
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CUSTOMER'S SATISFACTION OF SELECTED COMPANY BASED ON THE SERVQUAL METHOD
Nguyenová, Dieu Linh ; Zamazalová, Marcela (advisor) ; Koudelka, Jan (referee)
The bachelor thesis deals with measurement of customer satisfaction in a particular company. The SERVQUAL method will be used for the measurement using a questionnaire survey. The theoretical part describes the key concepts: customer, customer satisfaction, expectations, quality of services and methods for measuring service quality. The practical part analyzes and evaluates the results of the questionnaire survey. Following the interpretation of the results, recommendations are proposed to improve the quality of the business.
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Professionalization of the Nonprofit Sector in the Czech Republic: Analysing the Demand for Professions in the Non-governmental Non-profit organisations
Bezděková, Jana ; Pospíšilová, Tereza (advisor) ; Šťovíčková Jantulová, Magdaléna (referee)
The thesis deals with the professionalization of non-profit sector in the Czech Republic, specifically the problém what "professions" in the non-profit sector in the Czech Republic are formed and what are their parameters. The thesis analyzes the jobs offered in the labor market in non-profit organizations. This thesis tries to answer the question: "To what jobs are employees of nonn-governmental organizations demanded" It also focuses on the requirements of these jobs - specifically, the required education, skills, abilities, personality characteristics, experrience, knowledge, relationship to work and the technical prerequisites. The theoretical part is devoted to the professionalization of NGOs in the country. First, I define the Non-Governmental Organization, then explain the concept of professionalization, explain the concept of profession and define who is a professional. The last chapter concerns human resources and positions in non-profit organizations. In the empirical part I analyze the current situation on the labor market in the Czech Republic. It is mentioned what positions of the NGOs are demanding and what are the requirements put on these posts, then I compare the offers of work in NGOs in each region.
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The View of Older School Age Student to Teacher's Personality
Jarošová, Veronika ; Krykorková, Hana (advisor) ; Koťa, Jaroslav (referee)
The older school age is very considerable in terms of developmental psychology. The pupil's characteristics require an adequate reaction, a specific attitude and a psychological knowledge of the teacher. Pupils have some ideas of the teacher's personality, which may not correspond with the requirements imposed by experts. The presented work defines the factors, that are likely to affect the perspective of the learner of older school age to the personality of the teacher. There are recommendations, how to deal with the undesirable factors and generate or enhance the positive factors as well, so that it would indemnify the necessary positive relationship of the older school age pupil with the teacher.
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