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Marketing Plan for Eshop "ITprofirmy"
Knechtová, Petra ; Veselý, Milan (referee) ; Šimberová, Iveta (advisor)
This thesis focuses on compiling marketing plan for new electronic shop "ITProfirmy.cz". The work consists of four parts. The first section deals with the problem definition and sets the main goals. Next part summarize theoretic basics, on which I build my conclusions. In the third part I analyze current situation in the company and at the end I propose marketing plan. This presenteed solution consists specific steps needed for succesful establishment electronic shop on the market including econimic evaluation of proposed changes.
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Marketing Plan for the Company Měšťanský pivovar Havlíčkův Brod, a.s.
Honza, Marek ; Kroupová, Michaela (referee) ; Šimberová, Iveta (advisor)
The aim of bachelor´s thesis is to create marketing plan for the Měšťanský pivovar Havlíčkův Brod company, and implementation of marketing strategies into the management of the company. Theoretical part of thesis is about elementary terms of marketing and preconditions fot marketing planning. Next part describes the Měšťanský pivovar Havlíčkův Brod company, and analyses it‘s current situation. Practical part of this thesis includes creating of new marketing plan proposal for the company with chosen targets.
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Business Plan of Development of a Firm
Šíma, Lukáš ; Geryková, Zuzana (referee) ; Němeček, Petr (advisor)
The purpuse of thos Diploma Thesis is the provide an entire information about realization of business intetion of developing company Surikaty s.r.o. – estate agency. In addition the Thesis qualifies an actual situation in the company, its market position and woys of the future development.
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Business Plan for Establishment of the Small Company
Hrazdírová, Natálie ; Konečný, Marek (referee) ; Koudelková, Petra (advisor)
The bachelor thesis deals with the processing of a business plan for Establishment of the Small Company with a focus on the production of excessive footwear. In the theoretical part it defines the basic concepts relating to the business, business plan, distribution of enterprises by legal form of the Czech Republic and marketing analyses. The second part is devoted to marketing analysis. In the practical part, the actual business plan is created.
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Marketing Plan for New Product Launch
Vintrová, Stephanie ; Kaňovská, Lucie (referee) ; Šimberová, Iveta (advisor)
The diploma thesis is focused on the creation of a marketing plan for dog’s shampoos launch. The shampoos will be launched on the Slovak market by Palma a.s. company. The design of marketing activities is based on both theoretical background and relevant analysis. The marketing plan is focused primarily on the printed form of advertising and also on advertising on the internet.
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Business Plan for Kindergarden Foundation
Beránková, Zuzana ; Stavělíková, Radka (referee) ; Bayerová, Vladimíra (advisor)
The diploma thesis is a design of a business plan for the establishment of a private kindergarten in Olomouc, as a Limited Liability Company. The design responds to an existing market gap which creates sufficient space for entry of a new entrepreneur in this market. In the thesis, the presumptions of success in a business are evaluated, including financial plan, and a proposal of sequential steps for an execution of the company is made.
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The Proposal of Business Plan
Soudek, Lukáš ; Švec, Jiří (referee) ; Bayerová, Vladimíra (advisor)
The subject of this report is establishing a specialized retail shop in Brno. I hold forth on analysis of a market, competition and customers in this work. In the point of view from the following subjects I have created the marketing and financial plan which is very needful for this kind of business activity which I have chosen.
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Proposal of Marketing Plan for an Expansion of Company Torrsen Sports s.r.o.
Kotolan, Jaroslav ; Gábrišová, Lenka (referee) ; Milichovský, František (advisor)
The Diploma Thesis deals with marketing planning issue. The theoretical part de-scribes suggestions from specialized literature in the field of marketing planning. The analytical part describes the in general perspective, its present condition’s analysis, based on suggestions of the theoretical part of this text. The main objec-tive of this thesis consist recommendations, based on analysis from the analytical part of this text, that will make expansion of the analysed company possible within next few years. The goal of this diploma thesis is corrections and improvement of the current marketing plan for future Torrsen Sports’ expansion.
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Maketing Plan for BT SERVIS
Bilíková, Eva ; Houdek, Jan (referee) ; Chlebovský, Vít (advisor)
The scope of this diploma thesis is the creation of a marketing strategy for the BT servis company, which is about to open a new branch office in the South Moravian Region. The First part introduces the theoretical bases, which relates to the issue. The Next is the analysis of the current state of the business and its surroundings. Information collected are evaluated and then the marketing strategy is created for the period of one year.
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Marketing Plan of the Selected company
Polakovičová, Miroslava ; Schüller, David (referee) ; Chlebovský, Vít (advisor)
Tato bakalářská práce je věnována zdokonalení marketingového plánu ve vybrané společnosti. Zahrnuje potřebné teoretické základy pro analýzu dat poskytovaných společností. Po analyzování těchto údajů a sestavení matic následují konkrétní návrhy na přínos a rozvoj společnosti do budoucna. Očekávání po implementaci doporučených návrhů by mělo mít za následek větší povědomí o značce.
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