|
|
Analysis of Customer Satisfaction and Suggested Measures for its Improvement
Bláhová, Jitka ; Klementová, Miluše (referee) ; Chalupský, Vladimír (advisor)
This master´s thesis focuses on the analysis of customer satisfaction in joint-stock company DP Stavebniny Maršovice, and a proposal to increase its level. The teoretical part focuses on basic concepts such as marketing, marketing research, usage of marketing techniques, customer satisfaction and more. In the practical part of this work there is an analysis of customer satisfaction with the company DP Stavebniny Maršovice a.s. and a subsequent evaluation of the questionnaires. On the basis of the information obtained from the questionnaires, measures and recommendations for an increase in the level of customer satisfaction are proposed.
|
|
|
Analysis of Customer Satisfaction and Suggested Measures for its Improvement
Pasdiora, Daniel ; Řeháková, Michaela (referee) ; Chalupský, Vladimír (advisor)
The thesis is focused on analysis of customer satisfaction and proposals for measures to increase the level of the company Rely Services Ltd., which sells Hyundai cars and a range of accompanying services. The theoretical part contains important terms remainder of this issue is observed customer behavior, the entire process of purchase and meet the needs, then also ways to measure this satisfaction. The practical part is based on the theoretical part, which is initially described the company and its field of activity, are subsequently analyzed measurements of customer satisfaction, which includes individual and sections. In the final part of the analysis and evaluation of the proposal to improve customer satisfaction Rely Services Ltd.
|
|
|
Analysis of Customer Satisfaction and Suggested Measures for its Improvement
Matějová, Martina ; Matoušková, Tereza (referee) ; Schüller, David (advisor)
Master´s thesis deals with the analysis of customer satisfaction in selected company. Provides an overview of the subject to which include customer analytics and marketing environment, marketing research, and other related concepts. The aim of this thesis is to analyze the customer satisfaction in the company m.a. alu service s.r.o. through a questionnaire survey and design and find the most effective way to improve the quality of service and customer satisfaction levels.
|
|
|
Customer Satisfaction Analysis and Proposal for its Improvement
Machová, Petra ; Zemanová, Věra (referee) ; Chlebovský, Vít (advisor)
The goal of this diploma thesis is to analyze customer´s satisfaction of cleaning company ČISTĚ CZ s.r.o. The theoretical part is focused to customer, marketing research and questionnaire as a tool for gathering information. The practical part is processed and analyzed the results obtained from the questionnaire, proposals to raise the level of customer satisfaction and quality of services provided.
|
|
|
Customer Satisfaction Analysis and Recommendations for it´s Improvement
Sedláčková, Martina ; Mišinger, Lukáš (referee) ; Luňáček, Jiří (advisor)
The bachelor’s thesis, titled ‘Customer satisfaction analysis and recommendation for it´s improvement‘, deals with modern methods of customer satisfaction and service quality analysis. The first part of the thesis contains theoretical background about methods for data collection and analysis, customer satisfaction assessment and data evaluation. The second part, analytical one, is focused on characterisation of DPMB a.s. and investigation of it‘s current situation by questionnaire method. The third part makes use of the collected data and proposes new ways how to improve overall customer satisfaction.
|
|
| |
|
|
Customer Satisfaction Analysis and Improvements
Malochová, Šárka ; Šindelková, Jana (referee) ; Chlebovský, Vít (advisor)
The diploma thesis is focused on customer satisfaction analysis and proposals to increase its level for Provident Financial s.r.o., which has been offering purposeless cash and non-cash loans in the Czech Republic since 1997. The theoretical part describes the issue of marketing research. The practical part is an analysis of the results of a marketing survey conducted on future and existing customers of Provi-dent Financial s.r.o. On the basis of this information, measures are proposed to in-crease customer satisfaction and bring higher sales to the company.
|
|
|
The Proposal of Marketing Strategy
Štrbáková, Zuzana ; Ondrášková, Lenka (referee) ; Chalupský, Vladimír (advisor)
The aim of my diploma thesis is the analysis of Schmidt estate agency. This analysis will be focused on its inner and outer environment, above all on the way this estate agency is viewed by its real or potential customers in Břeclav and its surroundings. I will use the results of the analysis for determining a recommendation to increase the level of Schmidt estate agency clients’ satisfaction and to raise awareness of this estate agency.
|
|
|
Customer Satisfaction Analysis and Recomentadions for its Improvement
Barouš, Vít ; Petr, Aleš (referee) ; Chalupský, Vladimír (advisor)
The goal of this diploma thesis is to analyze the customer satisfaction with services and products the company Agrotec a.s - agricultural division and propose the processes and instructions for its improvement, including financial, organizational and conductive aspects. The theoretical part is focused on costumer, his development from the first purchase, fulfilling his needs, his satisfaction and the methods for its evaluation. The practical part is describing company; where, in which way and with what results was the costumer satisfaction survey made. These indicators are shown in tables and graphs. Further the thesis continues by final evaluation of the costumer satisfaction survey and finishes by improvement proposals chapter.
|
|
|
Marketing Research of Customer Satisfaction
Nováková, Veronika ; Kramolišová, Eva (referee) ; Šimberová, Iveta (advisor)
The thesis deals with a survey of customer´s satisfaction in the company KABESTAV. The theoretic part describes the problematics of marketing research and a questionnaire as a tool for collecting information. The practical part is describing company; where, in which way and with what results was the costumer satisfaction survey made. These indicators are shown in tables and graphs. Further the thesis continues by final evaluation of the costumer satisfaction survey and finishes by improvement proposals chapter.
|
guest ::
