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European Union information policy at the time of the Bangemann's activities in comparison with USA
Mikanová, Helena ; Vlasák, Rudolf (advisor) ; Očko, Petr (referee)
(in English) The thesis "Information Policy of European Union in Bangemann's activities period in comparison with USA" is devoted to the Information policy issue applied by the European Union and the United States of America. The thesis structure is defined at the earliest; afterwards the basic terms are followed. The thesis describes the European Union history, which provides context needed to be able to understand the European Union Information policy. The description and evaluation of the European Information policy in Bangemann's activities period in comparison with USA in the same time period and the possibility of mutual utilization of pros of the Information policy of both countries is the aim of this thesis. The following part is occupied with the comparison of EU and USA Information policy at the beginning of 21st century.
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Action plans and protection of ground squirrels
Novotná, Kristýna ; Matějů, Jan (advisor) ; Reif, Jiří (referee)
Unfortunately, the number of endangered species is still increasing, in most cases due to the human activities. The main aim of the protection of species is to provide conditions for survival of endangered species in nature. However, for some species the common instruments of protection (such as protection of habitat) are not sufficient and it is necessary to use some special methods. For these species are organized so-called action plans. Among such species belongs the European Ground Squirrel (Spermophilus citellus). We can find also other endangered species within ground squirrels from the tribe Marmotini Pocock, 1923 as well. These species need the special protection methods, like captive breeding, repatriation and translocation of individuals or special management of the habitat. In this work are processed data about protection of genera Cynomys, Marmota and Spermophilus, especially White-tailed Prairie Dog (C. leucurus), Utah Prairie Dog (C. parvidens), Alpine Marmot (M. marmota), Vancouver Island Marmot (M. vancouverensis), Idaho Ground Squirrel (S. brunneus), European Ground Squirrel (S. citellus), Franklin's Ground Squirrel (S. franklinii), Speckled Ground Squirrel (S. suslicus) and Washington ground squirrel (S. washingtoni). Actual status and cause of endangerment are given for each...
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Repatriation of Barn Owl, Little Owl and Ural Owl from the zoo Ostrava
SVOBODOVÁ, Yveta
According to the Executive Regulation No. 395/1992 Coll., the Barn Owl and the Little Owl are nowadays classified as threatened species in the Czech Republic, while the Ural owl as a critically endangered species. Landscape changes together with low food availability, increasing predation by Pine Marten, lack of nesting biotopes and nesting hollow trees, negative impact of increasing traffic, and technical traps in rural buildings, all these factors lead to a rapid decline in the owl numbers. Therefore, monitoring and reintroduction projects have been started in order to help the owl populations. This thesis focuses on recording the numbers of the Barn Owl, the Little Owl and the Ural Owl wild breeding pairs in the Czech Republic. It aims to evaluate the asset of monitoring and reintroduction to the wild populations of these species. It compiles and evaluates the numbers of chosen owl species in different localities in the Czech Republic.
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Creating a strategy of a mid-sized business company
Vařeka, Jiří ; Habrmanová, Blanka (advisor) ; Žampová, Ilona (referee)
Abstract: The content of this thesis is the creation of strategy of a med-sized business company. This strategy is elaborated on three time horizons: . 1. Short-term strategies - end of 2014 2. Medium-term Strategy - end 2015 ( 3 years ) 3. Long-term strategy - the end of the year 2018 ( 5 years). The primary indicator of the success of the planned strategy is : The projected sales volume Achieved market share. This thesis consists of two parts. The first part contains theoretical knowledge needed to develop this strategy. The theoretical part is followed by the practical part, which focuses on the description of the company, including corporate portfolio analysis, timing and objectives for which this strategy is intended . The strategy is based on an analysis of the market in which we operate and sell our products, existing and potential clients who are located here and competition that operate here. Follow-up action plan for each country, along with resource requirements to achieve this plan will allow to achieve the objectives set out in this strategy.
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Possibilities of next living for seniors, who are leaving sanctuary house
PIŠTĚKOVÁ, Radka
The work deals with the complicated problems of solving homelessness in Prague for the period 2013-2020. It analyzes the ethics of the proposals addressing homelessness in this period and compares it with the Action Plan, which preceded it. Ethical problems are defined on the basis of examples of social work practice with homeless people. The conclusion of my work is a proposal of possible solutions defined by ethical problems that arise from the analyzed concept.
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Strategic Marketing Plan for a Starting Company
Třesohlavý, Karel ; Skokanová, Dagmar (advisor) ; Pešek, Ondřej (referee)
The aim of this Master's Thesis is the application of principles of strategic marketing planning for specific business plan. Marketing planning is described in the first part of this thesis based on literature sources. It is followed by a practical part, in which the principles of marketing planning are applied for a specific business plan. Result of this thesis is a comprehensive marketing plan covering all the important areas that are necessary for a start-up company. The market, which the company will enter, is characterized. Based on this information, objectives and strategic plans of the company are set. Segmentation of potential customers is determined and strategic and tactic tools are set. In the final part of this thesis an action plan and budget is drawn up. This thesis demonstrates that the business plan is feasible and the company has the potential to become a successful player in the market.
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Evaluation of Financial Instruments of Regional Policy of a chosen Region
Pudilová, Helena ; Luštický, Martin (advisor) ; Pucandlová, Miroslava (referee)
This thesis is focused on regional policy and its instruments used by the South Bohemian Region. After demarcation the definition, principles, concepts and targets of regional policy is made classification of individual instruments and description of historical development and present regional policy. Thesis presents evaluation of the financial instruments of regional policy regions. It leads to a comparison of financial instruments in years 2010, 2011 and 2012 and to determine harmony or discrepancy of grant programs with targets declared in Regional Development Programme. Neglected area are outlined and possible solutions for the development of these areas are suggested.
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The phenomenon of homelessness as a visible problem of society
Heřmánková, Jitka ; Poláková, Olga (advisor) ; Chalupníček, Pavel (referee)
The phenomenon of homelessness is a problem whose severity is rising. For this reason, the city of Prague approved the Action plan of homelessness, which aims to reduce the growing number of homeless people. This bachelor thesis focuses on a bigger awareness of this problem, its causes and it answers the question, whether the social benefits are enough sufficient to downsize the amount of homeless people. We analyze especially the Action plan and the attention is focused on counting the homeless people in Prague. The method of research is the questinnaire method, which provides answers to the causes of homelessness and its persistence in our society.
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Homelessness as a social problem
Staviařová, Lucie ; Kubelková, Karina (advisor) ; Kotýnková, Magdalena (referee)
This bachelor thesis is focused on the phenomenon of homelessness in the Czech society. My work presents the definition of homelessness, its history and the main reasons of this problem. It is focused on the situation and profile of homeless people in Prague which is the location with the highest concentration of homeless people in the Czech Republic. The thesis studies the opinion of Czech residents on homeless people. The main research stages are performed using the questionnaire method to ask Czech residents and homeless people. We have been cooperating with charitable organization Naděje in order to gather the answers to the questions regarding the group of homeless people. As a conclusion, the thesis provides a recommendation based on the research and statistic analysis for next work in this area in the future.
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