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Podnikatel´ský zámer pre zahájenie činnosti v kavárenstve
Fridrichová, Veronika
FRIDRICHOVÁ, V., Business plan to start up company in sphere of coffee-- bar. Bachelor thesis. Brno: PEF MENDELU, 2014. This bachelor thesis is focused on setting up business plan to start up coffee-- bar with pancakes restaurant. The thesis is divided into two parts - literary review and practical part. First part, the literary review is based on professional literature and defines basic business terms, basics of business plan and its structure. In practical part the knowledge from theoretical part are used to set up business plan for concrete company. Thesis's output is evaluation of effectiveness of business plan.
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Návrh sedacího nábytkového prvku určeného do interiéru kaváren
Novotná, Markéta
The bachelor thesis deals with seating focused on the seating element to the café interiors. The first part is devoted to the diversity of a coffee drinking, the first cafés and Brno's cafes history. The following chapters are focused on issues of draft of the public interior - café and the design layout, then the issue of seating in terms of anthropometry, ergonomics, construction, etc.. and design of the seating element to the chosen interior. The proposal provides a simple and functional solution for practical use.
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Návrh interiéru kavárny
Zahradník, Michal
This bachelor's dissertation is focused on a study of public interior, concretely for cafés. The dissertation is composed of theoretical and practical parts. The practical part should introduce a concept of interior in the old mill and also a piece of furniture element placed into this interior. Source of used information is recherché of historical and contemporary condition of its interior and furniture. Important result of this dissertation is ability to judge completed results and be able to draw up a proper interior.
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Nábytkové řešení kavárny Noiva - Avion
Hrabovská, Romana
The bachelor thesis focuses primarily on Cafe Noiva -- Avion in Český Těšín and its restoration and reopening. Furthermore, the thesis compares the cafe culture in Silesia and Moravia -- it especially compares cafes with similar concurrence of events. It is thus concerned with cafes which had been destroyed and reconstructed. The thesis also focuses on design of the given project, the reconstruction process and the execution of the interior.
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Business plan: the establishing of a cafe
Kalousová, Martina ; Strouhal, Jiří (advisor) ; Čejka, Petr (referee)
The aim of this thesis was to create a business plan for the establishment of cafes and determine whether it would be better to lease or operate the café. The thesis is divided into theoretical and practical parts. The theoretical part describes business, profile businessmen and business women and the various components of a business plan. The practical part consists of the actual business plan and components defined in the theoretical part. In the end, the reader learns whether is better to run or to lease the cafe.
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Foundation of business in the fiels of hospitality
Fikotová, Zdeňka ; Mlejnková, Lena (advisor) ; Valentová, Jana (referee)
The subject of this thesis is creation of business plan of café in České Budějovice. The thesis is divided into two parts -- theoretical and practical. The theoretical part is about basic terms, general description and structure of business concept. In practical part, there is written the complete business plan of Theatre café and wineroom. The practical part deals with specific business plan that verify the theoretical process in practise and shows that the project is viable and it has chance to be successful.
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Business plan
Bartoš, Pavel ; Tyll, Ladislav (advisor) ; Krause, Josef (referee)
The goal of this thesis is to create business plan describing the establishment of cafe with high quality wines in Blansko. The work is divided into theoretical and practical part. The theoretical part describes the business plan generally and provides supplementary information.The practical part is focused on developing the business plan. The aim is to provide high quality and realistic overview of the situation and development of company. Key areas are mainly analyzes (SWOT, PEST, Porter's five forces), marketing and financial part.
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Marketing difficulties of gastronom companies
Šetenová, Barbora ; Procházková, Markéta (advisor) ; Boučková, Jana (referee)
The aim of this Thesis is to point out the negative and positive aspects of marketing in gastronomy. Especially in marketing communication, pricing and creating of united corporate identity. The work consists of research, including expert's and customer's views. The core research concerns the motivation of culinary schools students to study and work in this field. Practical examples are primarily focused on sales promotion, media relations and processes that should be followed in café industry. The conclusion summarizes the key findings of all research undertaken.
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