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Company´s Culture and its Influence on Customers
Tučková, Kristýna ; Kunertová, Helena (referee) ; Pokorný, Jiří (advisor)
This bachelor thesis deals with the corporate culture of ABC CYKLOSPORT s.r.o. and the promotion of the market. It is focused on maintaining customer satisfaction and the related increase in market share for the company. It is already established theoretical knowledge of the topic of corporate culture. In the second part there is a description and evaluation of questionnaire survey. These results constitute an established cornerstone for the design of measures that will lead to an increase in market share and streamline the work of employees.
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The Usage of Company Culture As The Way To Success
Horňák, Kamil ; Burjanek,, Aleš (referee) ; Mráček, Pavel (advisor)
This bachelor thesis is focused on improving functioning of the company, because it has a few mistakes in organization and controlling of the work. It is necessary to improve the style of motivation, the employees – salesmen have the job in their own hands and it is necessary to increase their willing to work more efficiently. Another area is the satisfaction of the company employees, where we have to make few investments, into computer technology, wagon lines, etc.
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Adaptation Process of Employees
Šebestová, Jana ; Janková,, Markéta (referee) ; Konečný, Štěpán (advisor)
This thesis is focusing on work process and process of social adaptation of new employees. The theoretical part explains the related concepts. I’m describing human resources strategy, processes and also corporate culture which is very important not only for the adaptation of employees. In the practical part will be assessed the proces of adaptation in the company. Focusing to both work, social environment and also to integration on corporate culture. Then will be on the base on the results of the analyzes as well as my experiences will be voiced suggestions to improve the proces of adaptation in company.
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Firm Culture as a Tool for Succesfull Acquiring of a Customer
Zahrádková, Lenka ; Onufer, Pavel (referee) ; Konečná, Zdeňka (advisor)
This diploma thesis focuses in the theoretical part on the concept of corporate culture. It explains its tools and resources focused primarily outwards on existing and potential customers. The practical part contains results of a survey which was conducted at a selected bank. The result is feedback on the form of corporate culture as perceived by the clients themselves, compared with the ideas of the company management. Finally I verify the hypothesis and present a proposal of possible solutions which may help to resolve these shortcomings.
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Managing Changes in the Company and their Positive Impact on Company
Horňák, Kamil ; Hornungová, Jana (referee) ; Mráček, Pavel (advisor)
This master's thesis provides recommendations on changes that can be made to the infrastructure of the company. As an objective I would try to implement changes as seamlessly as possible that would help improve morale and provide a new direction for the company. Part of the concept is to implement the kind of changes that can be done easily and with a reasonable investment. Benefits would include increased motivation, productivity and loyalty of the employees.
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Proposal of Company Communication Improvement Targeted to Raise Costumer's Satisfaction
Hladíková, Lucie ; Koščíková, Gabriela (referee) ; Světlík, Jaroslav (advisor)
Diploma thesis focuses on intra-company relations which are an integral part of company culture and intra-company communication. The Theoretical part of this theses is focused on communication process as such, individual types and theories of communication. One part of it is description of cultural influence and company image that strongly affect the communication inside the company thorough all the organization. On bases of questionnaire research the practical part is focused on particular company, i.e. on confirmation or disproof of the stated hypotheses that claims that individual elements of communication mains and quality of communication inside the company are direct tools, influencing and determining the company culture. Finally diploma theses summarizes all the findings arising from diploma theses and possible recommendations to improve the communication.
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Increasing of Effectiveness of Personal Management
Vobora, Martin ; Hofman, Karel (referee) ; Pokorný, Jiří (advisor)
This diploma thesis describes problematic of increasing of personal management in Ateko a.s. company. The work consists of three main parts. The part of company culture, the part of education, development and sustenance of workers and the part of motivation. This work is getting on from assigned suppositons of problems that pertinent to personal management. Essay includes methods of recognition actual quality of human resources management. Results of questionary research will make a headstone for suggestion of file of disposals, that will lead to raising efficiency of personal work in the company.
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