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TV-Charity in the Czech republic
Winzbergerová, Alžběta ; Macků, Lucie (advisor) ; Sládková, Hana (referee)
This thesis is a case study, which is focused on relationships and forms of cooperation between non-profit organizations doing charity, and Czech Television. The main methods of data gathering in this work are semi-structured interviews with selected stakeholders. One respondent from the Czech TV and five representatives of different NGOs participated in the research. According to the theory of agenda-setting and the concept of gate keeping the aim of this study is to find out how NGOs get on the TV screen. Part of this thesis is devoted to the specification of various form of cooperation between Czech television and different non-profit organizations. Also there is an an assessment of the current situation from the perspective of both sides. In the final summary there are the crucial findings and discussion devoted to problematic issues in the cooperation of Czech Television and nonprofit organizations.
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The picture of FIS Nordic World Ski Championship in Liberec presented in MF Dnes and Právo
Famfulíková, Michaela ; Köpplová, Barbara (advisor) ; Wolák, Radim (referee)
This diploma thesis called The Picture of Presentation of Crosscountry Skiing in Mlada Fronta Dnes and Pravo is about how the picture of Crosscountry Skiing world championships changed in the period, which was the subject of research. ( 26th June 2007- till 31st March 2009). It concentrates on the main characters involved ( e.g head of the organizing committee Kateřina Neumannová, the mayor of Liberec Jiří Kittner, the former head of the organizing committee Roman Kumpost) The main goal of this thesis is to offer the complete picture of an major action of global importance on Czech soil.
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Problems of siding in the media on the exemple of football coverage on SK Slavia Praha and AC Sparta Praha in the newspaper Sport
Myslivcová, Jana ; Kraus, Jiří (referee) ; Trampota, Tomáš (advisor)
Diploma thesis on "Problems of siding in the media on the example of football coverage on SK Slavia Praha and AC Sparta Praha in the newspaper Sport" is about a different newspaper coverage of the Sport of football teams Slavia and Sparta in the autumn part of the Gambrinus League in the period 2008/09. The hypothesis is that Sport biased to Slavia and reported unobjectively during the period. In that period, the Slavia was succesful and Sparta not and this fact might have been the reason of the differentiated coverage. This thesis presents the front pages of Sport, it's newspaper articles and framing of them as well as the classification of teams and their players by the editors in selected weeks from August to December 2008. Apart from the issue of objectivity, this thesis also marginally examines whether there also occurs a tabloidization in the examined articles.
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The analysis of present state of motivation of students of information studies for employment in information sphere
Procházková, Kateřina ; Fonferová, Ľudmila (advisor) ; Slámová, Hana (referee)
Bakalářská práce popisuje současný stav motivace informačních pracovníků Národní knihovny a České televize. Je rozdělena na část výkladovou a část popisující provedený kvalitativní výzkum. Výkladová část je zaměřena na popis vzniku samotné motivace, charakteristiku odborných termínů, dále potom vznik hodnot ve vztahu k vykonávané profesi a proces výkonové motivace. Tato část je zakončena kapitolou charakterizující hodnocení lidí na pracovišti související s nejdůležitějšími faktory lidské osobnosti, jež mají vliv na úspěšný pracovní výkon. Část popisující provedený kvalitativní výzkum je tvořena polostrukturovanými rozhovory se zaměstnanci Národní knihovny a České televize, které byly následně zanalyzovány takovým způsobem, aby korespondovaly s výkladovou částí.
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Transmission analysis and measurements in digital television DVB-S/S2
Kaller, Ondřej ; Ulovec,, Karel (referee) ; Kratochvíl, Tomáš (advisor)
This master’s theses consists of theoretical introduction which includes basic search of referenced literature about digital television systems and picture quality classification. The results of signal character measurement of selected TV channels from satellites ASTRA 1E (DVB-S) and ASTRA 1L (DVB-S2) are provided. The energy budget calculation of downlink and results of 24-hour TS error rate measurement is included as well. The video quality by DVQL metric for each particular program of CS link stream was measured during full 24 hours.
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Perception of newsworthiness values amongfemale journalists and female public relations officers
Záveská, Dominika ; Vochocová, Lenka (advisor) ; Hejlová, Denisa (referee)
Diploma thesis 'The Perception of News Values among Female Journalists and Female Public Relations Workers' is concerned with the relationship between gender and news values. It compiles theoretical basis for the analysis. Using qualitative and quantitative methods aims to examine the perception of news values and the process of news selection among female journalists and public relations workers. It reveals, whether there are some differences between these two groups, what kind of differences it is, and what the reasons that underlie them are. Some researchers assume that there are differences in the personal value system of these women - female news workers are considered to have a more masculine perspective and qualities tied mostly with men (maybe as a result of professional socialization, or as personal characteristics). The first part of research contains of a questionnaire survey, which examines some demographic and professional characteristics, as well as the evaluation of news values and topics. The quantitative analysis of its results indicates some mild differences in characteristics and in the evaluation as well. Some differences could be understood as approval to the above mentioned assumption. Other could be linked to different nature of both professions. Another finding is that...
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Czech foreigen journalist of public media: comparison of conditions for execution of profession
Louda, Jan ; Trunečková, Ludmila (advisor) ; Osvaldová, Barbora (referee)
The diploma thesis "Foreign Journalists of Czech Public Media: Comparison of the Conditions for execution of Profession" describes, maps and compares conditions for the work and life of permanent foreign journalists of public media institutions in the Czech Republic. These institutions are Czech Television, Czech Radio and Czech News Agency. After defining terms of public media, it continues by anchoring the public media in Czech legal system, a short description of history of each medium in context of foreign journalists, and the costs of operating a journalist network. Then it defines a journalist with regards to his or her profession and the necessary assumptions for doing such work. Later, foreign journalists are divided into several categories - permanent, ad hoc, freelancer, and war correspondent. Next, an operative part based on questionnaires had been sent to journalists and on two personal interviews with heads of the foreign editorial staffs of Czech Television and Czech Radio. The response rate to the questionnaires was over 60%. It investigated what kind of education current foreign correspondents have, as well as which languages they speak, their journalism career and experiences, what kind of equipment they have worked with, how often they are in contact with their central editorial...
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Influence of important advertisers and sponsors on broadcast composition and content of Czech Television broadcasting (case study Sazka, 2000)
Šindelka, Ondřej ; Moravec, Václav (advisor) ; Maršík, Josef (referee)
The aim of this study is to analyze economic influences affecting television broad caster s, advertising in particu lar. This study deals with' relations of public service broadcas ters (broadcasters at law) .and commercial sphere. It searches mechanisms which could help prevent from advertisers' influences. The structure of Czech Television incomes is described. Also the legislative setting of television advertising is described including European legislation. Paper gives a closer look to Czech Television and advertisers ' relations studying specific example from year 2000 regard ing corporation Sazka (Czech lottery operator). The events forming whole case are described in substantial detail. The appraisal considers aim to redu ce dep endence 0 f Czech Television on advertising revenues and comes to conclusion that especially those non-standard types of advertisers' relations and new adverti sing formats development· prevent final -reduction of advertisement dependence of Czech Television. Powered by TCPDF (www.tcpdf.org)
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High normal pressure and hypertension of children and adolescents
KRÁLOVÁ, Kateřina
In children and adolescents, high normal blood pressure is often present. People with high normal blood pressure show a short time prerequisite to the formation of arterial hypertension. Hypertension occurs most often in children as asymptomatic. Increased blood pressure in children is most often discovered during preventive examinations by a general practitioner for children and adolescents. This thesis contains information about the anatomy and physiology of the cardiovascular system, a blood pressure measurement sister, evaluation of blood pressure, high normal pressure, high blood pressure in children, the role of nurses in primary care pediatricians in the area of communication and education, and treatment of high normal pressure and hypertension. Objectives The first goal was to explore how children adhere regime measures for the prevention of high normal pressure and hypertension. It used this research question: How children adhere regime measures for the prevention of high normal pressure and hypertension? The second objective was to determine the role of nurses in the care of children with high normal pressure and hypertension. The second research question is: What is the role of the nurses in taking care of children with a normal high pressure and hypertension? Methods used In the research part of the thesis, we used the method of qualitative research, questioning method and technique-depth interviews. The interviews were recorded on a Dictaphone and then transcribed literally. Four sisters and three mothers did not wish to be recorded, so they were interviewed at polling literally written on paper. For research, two research files were created. The first sample consisted of six nurses, who were working in GP surgery for children and adolescents in the South Region. Second survey consisted of six people selected from among parents of children with high normal pressure and hypertension, also from South Bohemia. Results The transcribed interviews were investigated by open coding method, pencil and paper. Resulted in 9 categories: Cardiovascular disease, role of the nurse, pressure measurement, blood pressure, hypertension, pressure measurement, recommendation, Lifestyle, Leisure. Individual categories were assigned to subcategories, which are encoded core data. Conclusion The first research confirms nurses working in a pediatrician's office for children and adolescents, the most common cardiovascular disease in the general hypertension. They argue that the role of nurses in primary care pediatricians is properly measure blood pressure and make the education of children and parents in the area. The respondents concurred in the principles of how to properly measure blood pressure measurement are available for at least three cuff sizes. Informants have basic information about high normal pressure and hypertension, and said that, in the offices of primary care pediatricians to conduct checks blood pressure of preventive examinations or troubled child. Informants reported that blood pressure control and education on blood pressure occurs, but in the second research study showed that children and adolescents do not comply with the recommended recommendations in this area, perhaps because they are less motivated. Neither sister nor the parents have not mentioned, they would receive educational aids such as brochures and sample menus.The second research showed that parents most often found elevated blood pressure in primary care pediatricians, either for reasons of preventive examinations or difficulty a child. On the control measurements came at least three times. Respondents agreed on the recommendations they received in the office GPCY such as reducing the weight of the child, regular physical activity, restriction of salt and proper diet the child, but not all children and adolescents comply with these recommendations. The research results will be provided to the journal Pediatrics practice.
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