National Repository of Grey Literature 29,439 records found  beginprevious29430 - 29439  jump to record: Search took 0.70 seconds. 

Profitability of technical analysis : evidence from Central and Eastern European stock markets
Hrušová, Ivona ; Teplý, Petr (advisor) ; Princ, Michael (referee)
This thesis assesses whether technical analysis can generate substantial profits in Central and Eastern European stock markets with a special focus on the Prague Stock Exchange. It investigates a well established trend follower MACD as well as a counter-trend indicator stochastic oscillator and introduces test statistics and bootstrap methodology in order to explore the profitability of these technical trading rules. The empirical results suggest that rewards of technical analysis differ according to individual stock markets. Whereas both indicators considered are found to yield significantly positive returns especially in the Bucharest and Prague Stock Exchanges, but have no predictive power on the Frankfurt Stock Exchange. The findings raise a question about the efficiency of the less developed stock markets.

Security and management of mobile devices in the enterprise IT
Rusiňák, Peter ; Pavlíček, Antonín (advisor) ; Böhmová, Lucie (referee)
The diploma thesis deals with the management and security of mobile devices in the enterprise IT. The aim of the work is to familiarize the reader with the issue of enterprise mobility. As enterprise mobility covers a vast area and an important aspect of greatly efficient and secure use of any company's mobile devices is their mobile strategy, the work focuses on the process of creating a mobile security strategy and providing guidelines for its successful implementation. The integration of smart phones into a corporate infrastructure is a complex act. It is necessary to take into account the many safety demands and requirements for interoperability. The issue of mobile enterprise device management and security is very broad. Another part of the work describes various mobile platforms in terms of their suitability for use in the enterprise IT. Operating systems are analyzed in detail from several different points of view. The work provides insight into the market of operating systems and explains the basic security threats to which these systems are exposed and recommends ways of protection against unwanted effects. The final part of the thesis deals with design solutions management and security of mobile devices in the company. On the basis of the requirements set suggests a solution that encompasses deployment of Mobile Device Management device management and security proposes rules for the extension of security policy on mobile device management.

Non-tariff Barriers in Transatlantic Trade
Urbanová, Eva ; Bič, Josef (advisor) ; Bartušková, Hana (referee)
This bachelor thesis focuses on technical barriers and sanitary and phytosanitary measures in EU-US trade. Differences in technical regulations and product standards lessen the efficiency of the transatlantic economy. Yet they represent an untapped economic and geopolitical potential if dealt with sensibly. The aim of this thesis is to examine EU-US approaches to politically sensitive issues that are of particular concern to consumers, producers, exporters and politicians alike. Consequently, the thesis identifies both mutual recognition agreements and barriers that have proved insurmountable so far (chapter three). Chapter one consists of basic WTO rules as well as its specific attitudes towards regulation/standardization, both of which determine EU-US trade policies significantly. An overview of current trade and investment flows between the EU and the US and the development of institutional settings for regulatory cooperation form chapter two.

The ability of new firms to enter the monopolistic enviroment
Diblík, Petr ; Ježek, Tomáš (advisor) ; Dočkal, Dalibor (referee)
The present thesis deals with topic of monopolies and ability of new entities to enter mar-kets where such monopoly is present. For a deeper understanding of this field various views on monopolies in history of economic thinking are mentioned in introduction. In connection with possibility of new companies establishing themselves on the market there is analyzed creation and current practice of anti-monopoly legislation. In this part, certain arguments favoring protectionist policies are impugned. On particular examples it is dem-onstrated that more than privileges from the part of the state it is ensuring of free access to a given field which helps to a starting company. The state should be a guarantor of law enforcement and oversee observation of generally binging rules. In the conclusion of the work a difference is also shown between a situation where a monopoly originates in a natu-ral way as a result of exceptionality, which the clients positively value and a monopoly which exists due to support by state. A new company, as a continuous potential competitor, presents a good-quality feedback for a dominant entity and a driving engine for enhancing its efficiency. A free economic competition is shown also here as an effective tool for de-velopment of business, and it is the consumer who derives major benefits from such situa-tion.

Product Placement in Cinematography and Analysis of 2Bobule
Slavíčková, Zuzana ; Postler, Milan (advisor) ; Mikeš, Jiří (referee)
The goal of this work is to bring in ideas how to improve product placement utilization on the basis of the analysis of a selected film. The author focuses on the rules of using product placement in cinematography, the history in foreign, especially Hollywood films, and the efficiency of product placement. The paper also pays attention to Czech product placement and analyses appropriate legal framework including the new EU directive, that has been transported into the Czech legal system on 1st June 2010. The practical section contains an analysis of product placement in film 2Bobule.

CRM in company Pro Gyn s.r.o.
Duchoslavová, Jana ; Plášková, Alena (advisor) ; Šklíbová, Jana (referee)
My diploma work is about philosophy of CRM which is connecting tools for good quality customer care, insists on propriety and process efficiency, quality of staff and usage of IT technologies for recording all important facts which can have impact on relationship. Because of this is implementation of CRM suitable for health care as well. In my work deal with rules of process funciton CRM to activity of private gynecologist clinic. My aim is improve relation between company and consumer.

Importance of education and prevention of child injury in contact with dog
CHLOPČÍKOVÁ, Marie
The dissertation entitled: "Importance of education and prevention of child injury in contact with dog" was written with the purpose to point out not only the current status of children's knowledge and experience in contact with the favourite pet - dog, but primarily to provide a new educational-preventive concept that should help to reduce the risk of incidence of negative experience (injuries, attacks) with dogs in child population. The goal of the dissertation was to improve the children's knowledge on responsible and safe approach to dogs. The theoretical part of the dissertation points out the comprehensive significance of the child-dog relation. The individual sections describe the essential influence of the dog on the mental, emotional and social development of the child, with emphasis on understanding the differences of human-animal communication and the related risks. At the same time, the dissertation outlines also the issue of injuries and conflict situations caused to the child by the dog due to lack of knowledge of basic rules of safe approach to the animal. Last but not least, it emphasizes the significance of primary prevention in the relevant issue. The results of the empirical part of the dissertation pointed out the most frequent causes and mechanisms (basic risk factors in child behaviour) of origination of conflict situation between children and dogs. Based on the alarming results of the first research stage, a new interactive educational-preventive program was created, based on zootherapy - canistherapy method, AAE (Animal Assisted Education) technique, cooperative teaching and situational learning. To assess the efficiency of the preventive activity, a feedback quantitative study was created; it showed improved knowledge on safe approach to dogs in elementary school pupils after having passed the preventive program. The success of the practical form of the preventive program in educational facilities was supported also by creation of educational material - workbook for children. The aid can be used not only as teaching material but particularly as a source of visually processed information and principles for conflict-free child-dog coexistence. The dissertation constitutes a serviceable material not only for lay public at educational level, but also for professional public from the perspective of use of canistherapy and prevention of child injuries.

Limits to Global Tax Cooperation: Unsuccessful Negotiations in the United Nations
Březovská, Romana ; Parízek, Michal (advisor) ; Karlas, Jan (referee)
In view of the adopted SDGs in 2015 and their focus on domestic resource mobilisation, this diploma thesis attempts to fulfil two main objectives. First, it aims to describe and analyse the current tax system often labelled not only by developing states as unfit for the 21st century's globalized economy. Second, it tries to provide deeper understanding of reasons that lead certain countries not to support the creation of a UN Tax Body, the only platform where all countries could participate in the negotiating of tax harmonization on an equal footing. Three hypotheses based on a neorealist, liberal and functional regime theory are put forward. Using data obtained from interviews conducted with delegates at the UN, it can be concluded that the organisational infrastructure is the power reflection. While the OECD BEPS mechanism is recognised by many as efficient and sufficient, this is possible due to the enabling power relations that exclude more than hundred developing countries from the negotiation of international tax rules. It can thus be concluded that the current OECD mechanism does not address existing policy loopholes that cause losses to developing countries. To match the SDGs' rhetoric with reality, policy-makers should create a more inclusive and universally agreed on standard-setting...

Contemporary Web Graphic Design Course Concept
Landa, Štěpán ; Vondra, Zdeněk (advisor) ; Čermák, Radim (referee)
The aim of this thesis is to suggest a course concept that would describe the basic rules, trends and processes of the contemporary visual design of creating web pages, present this knowledge to students in an efficient way and support the increase of quality and diversity of study options at the Department of Multimedia in Economic Practice. Theoretical part brings out factual grounds of the topic from the point of view of an independent entrepreneur from the initial communication with a client up to the feedback evaluation of the outputs. Practical part deals with a concrete progress of the education based on the survey conveyed among students and graduates of the Faculty of Informatics and Statistics on the University of Economics, Prague. The course syllabus was designed in a way that ensures the capacity for creating a high-quality graphic web page design evolved from background research, draft of the contents and applying the obtained knowledge in the graphic design software.

Transaction Costs in Public Procurement
Reimarová, Hana ; Gutiérrez Chvalkovská, Jana (advisor) ; Mejstřík, Michal (referee)
Reimarová - Abstract The term public procurement refers to a contract between public entity and private companies. The public procurement contracts are regulated by the Public Procurement Act, which specifies the rules under which the public procurement should be performed and sets conditions of award procedures of public contracts. The quality of execution of the award procedure influences the efficiency and the transparency of the contract. The award procedure can be executed by internal employees of the contractor or outsourced. The main aim of this thesis is to analyze whether the contractors behave rationally when they outsource the award procedure; this thesis evaluates the differences between an in-house administration and an outsourced administration in prices, efficiency in terms of number of bidders in the contract and probability of formal errors in the award procedure. The results of the analysis shows that small contractors behave rationally; when they administrate the award procedure in-house they tend to make more formal errors thus they outsource the procedure. On the other hand, the large contractors do not behave rationally, because they outsource the administration of award procedure even if all three indicators show that they administrate the procedure in-house more successfully. The...