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The retail space management
MACHÁČKOVÁ, Lenka
The aim of this bachelor thesis is to map the space management of a selected retail unit, which is Jednota, in Kamenice nad Lipou, and propose changes interpreted through the new model. The theoretic part is focused on a concept - space management. An important part of space management includes the areas of merchandising, purchasing behaviour, shopping atmosphere and a store layout. These concepts contain possible strategies by which the sellers display their goods, optimally organize floor space and improve retail environment in a shop. The practical part is concentrated on the customer satisfaction with the arrangements of selling space. A marketing research analyses and evaluates on the basis of a questionnaire the customer satisfaction. Finally, bachelor thesis includes a new model of the business unit with proposed alterations in the store.
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Communication in chosen organization
KECLÍKOVÁ, Zuzana
The aim of this thesis is the evaluation of the level of communication and the proposing of some changes that can result to the improvement of communicational processes.General communication process and its function in the organization is thoroughly described in the theoretical part of this thesis by means of literary resources.The practical part of the thesis focuses on the particular communication process in the firm named ABL Tools in Písek.The analysis is based on basic methods, such as: interrogation, observation and interviewing. Conclusions of the analysis and results will be provided to the manager of ABL Tools. These suggestions could be useful as a guideline to improve a current level of communication processes in the organization.
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Education system in the selected organization
HRDINKOVÁ, Michaela
The aim of the bachelor thesis is to analyze education system in the selected company, evaluation of the system and suggestion some changes to improvement. The rewiew of literature introduces the teoretical basis of education employees. The practical part describes current education system in the company KOVOSVIT MAS in Sezimovo Ústí and according to the identified shortcomings suggestions for improvement are designed.
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Effect of dairy cows housing technology on mastitis occurrence
Brzáková, Lenka ; Stádník, Luděk (advisor) ; Jan, Jan (referee)
The objective of my bachelor thesis was evaluation of quality of housing, milking and making analysis of mastitis on chosen farm.
First part of the thesis contains of literature summary about housing technologies, mastitis issues, their detection, originators, therapy and factors affects against their incidence. Thereafter is this part focused on tipes of milking parlours, corect milking procedures and mechanized milking.
Materials and methodes of the thesis contains the characteristics of chosen farm where the quality and technology of housing, milking and nutrition of milk cows and other factors affecting presence of mastitis such as taking care of cloven hooves was watched in 2014. The incidence, detection and curation of mastitis was watched afterwards. Montamilk s.r.o. farm cradles 1,200 pieces of cattle and milk cows are about 419 out of it.
In the part of thesis named results was watched and evaluated inspection of efficiency in inspecting year 2013 - 2014, which was stated on first lactated cows and on cows which are on second and further lactation. Milk yield was far better with cows on second or futher lactation according to data gathered during the study and expressed by diagram. Diagram of milk components (fat and proteins), which was divided by lactation, was expressed in this part too. Other examinated parameters was occurrence of mastitis - which milk cows, in which season is the occurrence more often, treatment and cost of treatment for one cow. At the end the number of somatic cells for 2014 was represented in diagram for particular lactations.
In part of thesis called discusion the comparison was drowed between results from chosen farm and national average of efficiency checks. From results is obvious that milk cow in Mnotamilk has been better in first lactated cows by 427 kg and in second and more lactated cows by 602 kg than is the avarage in Czech republic.
Far more the milk components in Montamilk was compared with rest of Czech republic and the results was quite similar. The volume of fat of Montamilk cows was lower in every lactation in comparison with milk cows from Czech. Value of fat in Czech republic avarage first lactated cows is 3,87 % in Montamilk 3,85 % and the value of fat on second and more lactation cows is 3,86 % in Czech average and 3,81 % in Montamilk.
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The influence of time in feed enrichment with unsaturated fatty acids to selected parameters of pig carcass value with regard to the fatty acid composition of intramuscular fat
Pantoflíček, Jiří ; Čítek, Jaroslav (advisor) ; Miloslav, Miloslav (referee)
The thesis aims to evaluate the impact of aliment with higher contents of unsaturated fatty acids, consumed for a different period of time, to utilitarian attributes of pigs before a slaughter, with respect to the composition of fatty acids in the intramuscular fat of tested animals.
The factors that influence the quality of meat are interior, exterior and technological. Among the qualitative markers of quality of meat we rank the share of meat and fat, acidification rate, color, viscosity, contents of intramuscular fat (marbling), smell, taste, juiciness and delicacy. Together with hygienic and nutritive attributes, consumers and processors consider these technological and sensory aspects to be the most important.
The ultimate goal of this thesis is to compare the impact of different length of feeding soy oil on parameters of pork meat quality and growth.
However, the interference of growth attributes was inconclusive and the test result came similar in different groups of tested pigs.
What was influenced by adding the soy oil into the feed is the fatty acids profile. The contents of fatty acids remained unchanged in every test group. Over time the content of monounsaturated fatty acids decreased. The most significant change occurred in representation of polyunsaturated fatty acids, which increased in the test groups with longer period of feeding with enriched feed, mostly at the expense of monounsaturated fatty acids.
The differences between the test groups of pigs were statistically inconclusive; therefore the soy oil enrichment did not worsen the technological parameters of meat and fat quality.
The longer period of feeding the soy oil enriched feed led to significant increase in polyunsaturated fatty acids. According to the findings, adding the soy oil into the feed will have no effect at all if done short time before the slaughter.
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Promotion of selected company
Svatek, Jakub ; Švec, Václav (advisor) ; Lukáš, Lukáš (referee)
This thesis deals with one of the key marketing communication tool of Tesco company, which is a promotional leaflet. The aim is to evaluate how is visual design and user friendliness of leaflet perceived independently and in relation to competing leaflets. The first part defines the theoretical basis of the areas of marketing, marketing communications and marketing research. The following practical part of the thesis contains a two-phase marketing research composed of individual in-depth interviews, which is followed a survey. In conclusion, the research results are summarized. Based on the results proposals are recommended for possible improvements of the current version of leaflet.
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The effectiveness of the selected investments
Kotrčová, Tereza ; Gebeltová, Zdeňka (advisor)
This thesis is divided into two parts. The first, or if the theoretical part deals with lighting term investments and investment decisions. It is classified in the individual investment in terms of finance and management, and there are defined basic investment phase of the pre-investment phase to the phase of completion and disposal. They are also in the analytical part, outlined the basic sources of investment financing and the methods by which the individual investments evaluated. It defines both the criteria and factors that decide on the implementation of the selected investments. The second part, a practical part focuses already on one particular company, the aim of this section is to compare the knowledge of theoretical and confirm or refute the decision about the effectiveness of selected investments directly for the company. It is an analysis of the impact of investments in the capital of the Company as well as its future benefits. In case of refusal, it is necessary to offer another form of corporate capital utilization.
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Evaluation of suppliers for selected company
Vejvoda, Lukáš ; Houška, Milan (advisor) ; Hlavatý, Robert (referee)
This thesis deals with the use of multi criteria analysis of alternatives to the practical model of companies selling aluminum wheels. The aim of the thesis is to analyze the data and multi-criteria decision recommended by the company's best suppliers. With the large increase in new foreign producers on the Czech market, it is necessary to compare a group of suppliers who could bring the company more business opportunities. Therefore there will endeavor to select suitable suppliers, and elimination of costly contractors. In the first part of this work is a description of multi criteria analysis variants, Saaty method, scoring methods, respectively, and the weighted sum among other methods TOPSIS. The methods are also used in the practical part of this thesis. They were subsequently excluded suppliers, from which the company collects a maximum of goods once a month and was performed according to the method of aspiration levels. It was then proposed final order suppliers group for subjective criteria evaluation. Based on these results, we have selected the best company recommended contractors.
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Waste prevention and effective waste management in the selected company
Míšková, Markéta ; Mikulová, Vlastimila (advisor) ; Slavomír, Slavomír (referee)
From reason of protection environment, under the pressure of not only administrative, but economic measures too are firms trying to minimise the amount of nascent waste. Therefor is thesis focused to the analysis of waste economy, production and composition of waste in the company WITTE Nejdek in period since 2010 to 2015. There is evaluated dependence the amount of waste similar to communal on number of employees in the company WITTE Nejdek. Was done landscaping survey, what was focused to possibilities of reducing amount of wastes, to quality of recycling waste and to availability of collecting points in the company areal. To evalaution of current dondition of recycling wastes in the company WITTE Nejdek was done survey with employees, what was focused on awareness and knowledge employees about recycling waste in WITTE Nejdek. In these are proposed concrete measures, what could improve recycling of waste and make changes helping to reduce amount of waste. Proposals are suitable not only in terms of prevention to waste production, but economically too.
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Service Quality
Mouleová, Michaela ; Kala, Štěpán (advisor) ; Pavel, Pavel (referee)
This bachelor thesis Quality Management Service is focused on the quality of the offering services of the insurance company Generali a.s., to its agency offices, regional offices, where there is provision of services retailer versus a customer. It looks at the region as a unit this insurance company.
The aim of the thesis is to analyze the current status respectively offering quality services at these locations both from a customer perspective and from the perspective of the seller and on the basis of this analysis in the form of completed survey investigation and data processing in the form of a survey to evaluate the collected data and information of which will be set up their own proposal and recommendation for improving the quality of offering services of the insurance company.
In the theoretical part are listed and partially itemized substantively individual concepts that are closely related to the topic Quality Management Services on the basis of which the procedural progress and quality of services according to the professional literature.
The practical part is focused on familiarization with the results and evaluate their own work in the form of implementation of a questionnaire survey among randomly selected respondents / customers and dealers Generali insurance a.s., zooming way how to create a questionnaire, the reason for this questions asked , evaluation of individual responses in the form of text and tables. On the basis of this method is done its own comparison of the results of the collected data in the written and graphical form, leading to the creation of its own proposal and recommendation for improving the provision of services of the insurance company.
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