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100 years since the foundation of Czechoslovakia: Anniversary year 2018 in the main evening news program of Czech Television
Rybáčková, Nikola ; Bednařík, Petr (advisor) ; Köpplová, Barbara (referee)
This master's thesis focuses on how the Czech Television covered the one hundredth anniversary of the founding of Czechoslovakia in its main evening news program. It was an important theme of the whole year 2018, it wasn't the only anniversary we commemorated in that year, though. In 2018, eighty years have passed since the signing of the Munich Agreement in 1938 and seventy years since the 1948 Czechoslovak coup d'état. It's also been fifty years since the Prague Spring and the Warsaw Pact invasion of Czechoslovakia in 1968. Last but not least, we celebrated twenty-five years since the founding of the Czech Republic in 1993. All these events are significant milestones in Czech and world history of the twentieth century. Therefore, the thesis analyzes to what extent Czech Television dealt with these events. The aim of the thesis is to get an insight into the coverage of this topic throughout the year 2018 and to find out how much space was provided for each anniversary and what the nature of the posts was.
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Occupation of Picture Editor in TV News
Hrabáková, Andrea ; Lokšík, Martin (advisor) ; Záruba, Robert (referee)
In the present thesis, the author aims at the issue of visual editor in television newscast. In practical part of the thesis, particular occupations of visual editors are characterized. The characteristics were conducted on the grounds of author's research in newsrooms at TV Nova and ČT 24. Furthermore, the practical part comprises comparison and description of differences among the observed occupations. It also provides analysis of visual information Události, the main news broadcast of Czech Television. Theoretical part covers issues related to the occupation of visual editor in television news broadcast such as digitalisation, computer graphics, principles of visual language in television news and characteristics of television studios at TV Nova and ČT 24.
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The tranformation of the visual style of Czech televison form 1992 to the presence
Šmejcká, Tereza ; Slanec, Jaroslav (advisor) ; Géla, František (referee)
This diploma thesis investigates the transformation of the visual style of chosen news and journalistic programmes, chosen news programmes are Události (main news programme), Branky, body, vteřiny (sports news) and Předpověď počasí (weather forecast), chosen journalistic programmes are 168 hodin, Reportéři ČT, Objektiv and Toulavá kamera. In its theoretical part the thesis is focused on history of Czechoslovakian and Czech television. Furthermore there is a description of visual communication and visual style with detailed focus on typography and colourfulness. Next the theoretical part focuses on the characteristics of logo and its important attributes. Another chapter depicts a visual style of a television channel in the sight of selfpromotion, on air and off air applications and the graphics of a television, its current trends, effects, typography and current approaches. The last chapter of the theoretical part focuses on description of chosen programmes. In the frame of empirical part the picture analysis appended with semiotic analysis of chosen programmes and logo of Czech television were conducted. The picture analysis consists of five technical and two symbolical codes, the values of the codes are written down in tables. The transformation of each programme in tracked period is written...
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The role of the editor in television newscast
Cieslar, Marek ; Lokšík, Martin (advisor) ; Štoll, Martin (referee)
This batchelor thesis focuses on the profession of an editor in czech TV newscast. It describes the origin of the job, its development and its actual workload with emphasis on the differences between the public service Czech television and one of the private channels TV Nova. Appart from specialized literature and other sources from the field of study, a significant amount of information is based on interviews with editors from both TV stations and observation of their work. In the following part of the text, the acquired knoledge is compared with quantitative and qualitative analysis of the main newscast sessions of both TV channels made in the week from April 23 to April 29 2018.
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Information System of the Dance Club
Opichal, Tomáš ; Volf, Tomáš (referee) ; Bartík, Vladimír (advisor)
This thesis solves the problem of the implementation of an information system, which could serve as the internal system for a dance club. Based on the system requirements, the system was implemented using the CodeIgniter PHP framework. In particular, system features include event logging, the generation of documents for the lessons and also the downloading of the necessary data from the dance union's website. The system successfully passed basic testing on a group of potential users.
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Regional reporting of Czech Television in years 1992 - 2012 by internal staff
Krátká, Veronika ; Franc, Martin (advisor) ; Krátká, Lenka (referee)
The main aim of this work is to describe the history and development of Czech Television's regional news coverage in years from 1992 till 2012, using the testimonies of direct TV staff involved in this reporting beyond the available resources, thereby expanding the amount of information on this issue. To achieve this information, the oral history method was used and the subsequent verification of the information obtained was done using the literature, diploma theses, annual reports and other sources in this work specified. The result of this work is the extension and addition of new facts and information about the history of Czech Television's regional news, especially of internal character, not yet obtainable from available professional publications or public reports and data. These include information on the nature of interpersonal relations in regional news, the attempt to influence the outward processing and thematic focus of the editorial offices and the specific technical and structural development of individual regional editorial offices. Key words Czech Television, ČT, CST, narrator, reporter, regional news, regions, Večerník, Události, Události v regionech.
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The history of education in the village Volduchy
ČARNOGURSKÁ, Lenka
The diploma work focuses on the beginnins and historical development of elementary education in the village of Volduchy since the end of 18th century until 1965. It summarizes and analyzes available regional sources. The first chapter is about the history of Volduchy. Next chapters follow the changes in pedagogical staff, number of pupils, denomination, organisation of education, extracurricular activities, numerous celebrations, significant events, teaching collections as well as the use of the school building. The diploma work also focuses on the influence of historical events and political changes on education.
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Marketing and PR activities of FC Viktoria Plzeň in the years 2011-2016
Paták, David ; Halada, Jan (advisor) ; Šesták, Zdeněk (referee)
The thesis deals with the use of marketing and public relations in the Czech sporting environment on the example of FC Viktoria Plzeň football club. The theoretical part of the thesis describes marketing and PR disciplines in both classical and sporting way to point out their specifics in the sporting environment. Moreover, the theoretical part of the work presents football as the most popular sport on the planet, and describes the Czech football environment. At the end of the theoretical part FC Viktoria Plzeň is presented. For most of its history, FC Viktoria Plzeň has been rather an average football club. However, in 2011 the club celebrated its centennial anniversary with the first master's title in the Czech top football league, which was the beginning of the club's successful era. The following sporting achievements drew the attention of fans, media and sponsors, to which the club had to respond with changes in its communication activities. The analytical part of the thesis deals with a descriptive analysis of the development of these activities especially towards the fans from 2011 to 2016, when the club won the league for the fourth time. Attention is paid mainly to changes in club presentation, online communication, event management and crisis communication.
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Transformation of the thematic structure of the main news prograqmme of czech television
Hatalová, Barbora ; Železný, Jakub (advisor) ; Trampota, Tomáš (referee)
This thesis deals with the transformation of the thematic structure of Události, the main news segment of the Czech Television. Apart from the changes in the thematic structure, it deals with formal transformations at the basic level. For the purpose of this work, a research sample, which included one week of broadcasting in 1994, 2005 and 2011, was selected. A total of 27 news segments, which contained 341 reportages, were analyzed in the three research periods. A subsequent comparison of data provided answers to the following questions: How did the ratio of foreign and domestic topics changed? How did the ratio of hard and soft news change within a single news segment? What was the thematic structure like in the three research periods? Was there a change in the thematic structure? How did the duration of the news segment Události change? How did the number of reportages change within a single news segment? How did the duration of actual reportages change? Powered by TCPDF (www.tcpdf.org)
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