National Repository of Grey Literature 22 records found  1 - 10nextend  jump to record: Search took 0.01 seconds. 
Business Plan of the Sporting Goods Shop Foundation
Pospíšilová, Petra ; Vykoukalová, Alena (referee) ; Vykoukalová, Alena (referee) ; Bayerová, Vladimíra (advisor)
This bachelor’s work concerns creating an entrepreneurship’s plan for establishing retail store with sports equipment. The work consists of three parts: theoretical, analytical, and proposal of my own solution. In the first part I am focusing on introducing theoretical bases and findings, which are further developed in the next part to work experience. The analysis is aimed on the company’s background. In the proposal’s part is processed entrepreneurship’s purpose, which contains marketing and financial plan.
The Potential of Latent Class Analysis: the Czech Television Audience Case Study
Pospíšilová, Petra ; Soukup, Petr (advisor) ; Hendl, Jan (referee)
The thesis "The Potential of Latent Class Analysis: the Czech Television Audience Case Study" deals with latent class analysis and it's potential as a segmentation method. Three different approaches are examined - latent class analysis for joint data from six research waves, simultaneous latent class analysis for each wave separately and latent class analysis for joint data transferred into dichotomous form. The results of all three methods are compared through secondary analysis of data from case study focused on audience's perception of the Czech Television; their strong and weak points are described and the most suitable solution is chosen. Based on these findings, four identified segments of the audience are then interpreted from the point of their characteristic features and sociodemographic parameters. This paper is supported by works of classic authors in the area of latent class analysis; the thesis refers to their findings that also served as basis for composition of the research hypotheses.
Kineziological charakteristics of Nordic Walking
Pospíšilová, Petra ; Gnad, Tomáš (advisor) ; Matošková, Petra (referee)
Title: Functional a physiological characteristics of Nordic Walking Purposes: The aim of the thesis is to describe and summarize current knowledge about Nordic Walking Methods: Literature analysis Key words: Nordic Walking, free bipedal walk, health benefits, functional indicator changes
Business and marketing information databases and their usage from marketing manager's point of view
Pospíšilová, Petra ; Souček, Martin (advisor) ; Očko, Petr (referee)
The thesis is engaged in business and marketing information databases about economic subjects registered in the Czech Republic which are available on the Czech market. It monitors the rise and development of databases in general, deals with the databases of businesses and provides an overview of the most important providers of information about companies and their information products. Analyzes two selected databases of companies and describes the practical examples of their usage from marketing manager's point of view.
Physiological demand during walking and nordic walking
Pospíšilová, Petra ; Baláš, Jiří (advisor) ; Bunc, Václav (referee)
Title: Physiological demand during walking and Nordic Walking Purposes: The aim of the thesis is to compare physiological demand during walking and Nordic Walking with with speeds 4 and 6 km.h-1 . horizontal and 10 % uphill. Methods: Indirect calorimetry, opened-circuit spirometry Results: As the research showed, there were higher energy expenditure, ventilation and oxygen consumption found during Nordic Walking than in walking in both measured velocities 4 and 6 km.h-1 as well as in both measured grades. Key words: Nordic Walking, walking, ventilation, oxygen consumption, heart rate, energy expenditure, locomotion speed
The Shepherd as the Anthropomorphism for God
Pospíšilová, Petra ; Vymětalová Hrabáková, Eva (advisor) ; Beneš, Jiří (referee)
The aim of the diploma thesis "The Shepherd as the Anthropomorphism of God" is to clarify the role of the shepherd in antiquity and today and to present this knowledge in the use of the shepherd's anthropomorphism in biblical texts by means of literary research and comparison of texts, exegesis and reflection of own experience. In the introductory chapters we focus on the person of the shepherd, his characteristics, where special attention is paid to the shepherd's staff, as it also has an abundant biblical metaphorical use. The role of the shepherd in antiquity, in biblical texts and today is also discussed. Attention is also paid to the metaphor of the shepherd in ancient mythology, the use of this metaphor in various religious cults and its content. From a similar point of view, grazing animals are viewed, especially sheep, and special attention is paid to the role of the lamb in biblical texts. But we also talk about pigs and goats as pastoral animals. The following chapters first deal with anthropomorphisms in general, followed by chapters from specific biblical books where anthropomorphism is used. The texts are divided according to their inclusion in the Bible - first, Tanach texts are discussed, where the most common occurrence of anthropomorphisms is in the prophetic books. The next...
Finanční analýza nábytkářského podniku
Pospíšilová, Petra
This thesis deals with evaluation of financial and economical situation in furniture company NADOP-výroba nábytku a.s., for the period 2011-2015. Goal of the work is an elaboration of financial analysis of company's current condition using methods of horizontal and vertical analysis, differential indicators and ratio analysis. Theoretical and methodological basis and other aspects are described in the theoretical part. Practical part contains developed financial analysis based on which are evaluated the current situation and further developement of the company, and a prediction of financial distress. Part of the thesis is also proposal of tools and procedures for improving financial management based on the found results.
Outer Space Activities & Environmental Protection
Pospíšilová, Petra ; Ondřej, Jan (advisor) ; Hofmannová, Mahulena (referee)
Outer Space Activities & Environmental Protection Abstract This thesis aims at addressing various connecting factors between outer space activities and environmental protection. It examines the present legal regime of the outer space with particular regard to the environmental protection. The analysis of the most relevant space treaties is provided, reviewing the provisions concerning the protection of the environment, while addressing the emerging environmental issues. The significant role of international bodies is being emphasized, as well as the current challenges the regime of outer space is facing. Although the space-related activities offer an extensive tool to enhance environmental protection of Earth, the environment of space is nowadays being exposed to an imminent threat called space debris, which could prevent all possible future space activities if left unattended. The pollution of the space environment is at a critical level, and the international community is required to respond within a short time in the future. The introduction of mitigating efforts will no longer itself be effective without the addition of active employment of remediating measures, such as the active debris removal. On the other hand, space activities already widely contribute to preserving the environment of Earth...

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