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The posibilities of using computer games for improving business function
Hudeček, Jan ; Pecinovský, Rudolf (advisor) ; Oraný, Vladimír (referee)
This work introduces issues of using gaming elements in non gaming applications, or gamification. There are explored areas of development and elements of computer games and their influence on people and on current information technologies. The following part are the elements of gamification and their usage within real applications in several areas. Those are for example: making the work of employees easier, advertising or non-profit projects. The last part of this work is a proposal to add gamification and computer games topics into specific parts of teaching of University of economics in Prague.
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Business plan - Mountain Guest House
Pechová, Daniela ; Kešner, Martin (advisor)
The main target of this Master's Thesis is to create a business plan of the Mountain Guest House in the Jizerské Mountains and an assessment of the profitability of this project. The theoretical framework summarises the definition of terms such as entrepreneurial activity, business, entrepreneur, attention is also given to the requirements and structure of an entrepreneurial plan and a promoter's budget. Further described methods enable an analysis of the competitive business environment. The practical Framework describes the planned project, in-depth market analysis of accommodation services in the Jizerské Mountains, analysis of the competition and target customers. The Master's Thesis also includes a marketing plan alongside with a financial plan, allowing an evaluation of the feasibility of the business plan.
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Financing SME in the Startup stage by venture capital
Brtník, Adam ; Svobodová, Ivana (advisor) ; Srpová, Jitka (referee)
Running company is very risky and its beginnings are perhaps the most difficult phase in the life cycle of a company, which in many cases discourages potential entrepreneurs from starting up. Budding entrepreneurs are yet to contend not only with the lack of start-up capital, but also with a lack of knowledge, experience and contacts that support successful business development. One way how to overcome these obstacles is to attend one of the programs of startup accelerators that provide novice entrepreneurs not only with starting capital, but also with experience, knowledge and contacts to entities that may be critical for the successful development of business. This thesis aims to determine the participants' satisfaction with Czech startup accelerator StartupYard and appraise the effectiveness of its functioning.
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Accounting, tax, legal and other requirements of dance school project
Šubrtová, Lenka ; Svitlík, Jan (advisor) ; Procházka, David (referee)
This bachelor thesis introduces the obligations and requierements of beginning enterpreuners in the art industry. It provides informations about what it takes to run a business, how to correctly choose legal form of business, registration of taxes, how to do accounting and there is also a need to mention other formalities which as a newcomer you should know (concluding of employment, roayalties). It also analyzes New civil code and the Law of business corporations, which have been in effect since 1.1.2014 and fully replaced civil and commercial code, in the area of changes in business. This work is primarly focused on dance business, but it also examines general problems, which beginners-businessmen can face.
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Business plan
Poláková, Jaroslava ; Krause, Josef (advisor) ; Habrnal, Marek (referee)
The aim of the thesis is to prepare the business plan of café bar located in the centre of Prague. The whole thesis is divided into two parts. The theorethical part defines structure, content and principles of drawing up a business plan. The practical part deals with description of the company, analysis of its environment, determination of conditions of doing business in this specific area and processing of the financial plan. Financial plan is prepared for three scenarios for the period of three years and it consits of particular Profitability Ratios and Investment Evaluation Methods.
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Time-café business plan
Nikolaeva, Karina ; Klečka, Jiří (advisor) ; Boukal, Petr (referee)
The aim of this thesis is to create a business plan for a time-café and evaluate the possibility of establishing and running this in Prague. The thesis is divided into theoretical and practical parts. The theoretical part allows the information that starting businessman needs to know and understand in order to create a successful business plan. The practical part is formed in relation to knowledge gained from the previous one and contains the business plan of time-café "Časoprostor". The author discusses the evaluation of this potential enterprise in the market by analyzing its competitors, building up marketing strategy. Also it contains financial plan and evaluation of effectiveness of the project. Conclusion of the thesis determines the plan from the point of realization.
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The business plan for the new Prague café
Hartmanová, Kateřina ; Hartman, Ladislav (advisor) ; Svobodová, Ivana (referee)
The main goal of this master thesis is to introduce the reader to the "SIESTA café e vino" business plan that will be profitable and attractive when put in place. The thesis is divided into two sections, theoretical and practical. Theoretical part presents necessary information for the beginning entrepreneur and describes the structure of the business plan. Practical part is based on the theoretical part and contains actual business plan of the café. It also elaborates analysis of market environment, competitors, customers, financial plan, SWOT analysis and risk analysis. The practical part concludes overall assessment and evaluates real feasibility of this project.
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Business Plan
Prchalová, Jana ; Boukal, Petr (advisor) ; Špička, Jindřich (referee)
The business plan is an essential document for every entrepreneur. The goal of this Bachelor's Thesis is to search for relevant theoretic information about creating a business plan and organise them so they can be used to construct a detailed business plan focused on a particular business idea. As a part of this Thesis there is also a marketing research and a basic budget plan. This business plan could be used as a base for the project's possible realization and development, as is written in the end of the Thesis.
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Business plan
Grytsylo, Lidiya ; Krause, Josef (advisor) ; Herynk, František (referee)
The aim of this thesis is to verify the feasibility of a cleaning company founded in Prague, which will operate not only in Prague but also in the vicinity of Prague. At the same time making sure that such businesses can be successful. Another objective is to determine the payback period on investment of funds with dynamic and statistical methods for evaluating investments. The overall structure of the work characterize two points. The first theoretical part describes the theoretical methods and procedures for the processing of a business plan, which is then used in the practical part.
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