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Software support for personalized document creation
Balogh, István ; Lukašovská, Renáta (advisor) ; Jambrich, Matej (referee)
Communication trough documents have become a key element in every company?s life, communication channels expanded to include not just print but fax, web and email. Marketing and market studies repeatedly show that personalized documents (delivered through these channels) can positively influence customer relationship hereby help to achieve business success. For IT companies these changes created an exciting new opportunity to develop new solutions and offer new services. There are several companies on the market of personalized document creation which offering high quality product and services. Therefore it might not be easy to make the right choice, to find the most fitting solution and the best vendor. The main objective of this thesis is to provide detailed information about personalized document creation in general and to introduce the market leading vendors and their technology.
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The influence of implementation of DMS in a bank on its business processes
Vejmělek, Vojtěch ; Stanovská, Iva (advisor) ; Cícha, Daniel (referee)
The topic of this thesis is an analysis of the influence of implementation of Document management system (DMS) on a selected process of a specific retail bank. The paper moves from a detailed characteristic of key terms, apart from technological aspects deals with the current legislature, continues on to the current state of the selected process and ends with a proposal of a new process. The thesis is meant for those who are interested in the field of enterprise content management, additionally it can offer motives for thoughts about electronization of documents and how it can be used to better the organization's services.
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Modern marketing communication tools and their use of a particular online store
Jochimová, Natálie ; Pešek, Ondřej (advisor) ; Kajfoszová, Dorota (referee)
This Master´s thesis entitled Modern marketing communication tools and their use of a particular online store dedicated to modern methods of promotion on the Internet market of fashion in the Czech Republic, namely the largest of these deals ZOOT.cz. The aim of the work is based on quantitative and qualitative research to evaluate the use of modern tools of marketing communication in the example mentioned internet business when compared with other entities. The theoretical part of this thesis provides a definition of Internet marketing and the entire online environment, as well as a description of various marketing tools along with outlining their modern forms. In the practical part is to analyse these tools with an online shop ZOOT.cz. The main sources of data are the results of a survey from ZOOT called Fashion Report, data from Sklik to new service Retargeting about the effectiveness of its use, as well as the conclusions of individual and group interviews with employees of ZOOT or internal documents online stores on the effectiveness of individual used instruments. The results of these studies show that if companies use modern marketing communication tools, they are still more emphasis on the rapid inclusion of innovations into business activities, providing superior customer service, but also a form of monitoring advertisements for competitors.
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Systém odměňování v malém IT podniku
Novotný, Lukáš ; Dvořáková, Zuzana (advisor) ; Cetkovský, Pavel (referee)
The topic of this thesis is reward management and its application in a small-sized IT enterprise. Its goals are to properly document and describe current reward system in the company, evaluate the system and recommend improvements for the system. The first two goals are reached via thorough research of the company through semi-structured interviews, employee satisfaction survey, participant observation and document examination and the last one by applying principles from the current literature and education to the results of the two previous goals. The findings are that the reward system, despite growing organically instead of designed, is relatively effective in some areas, but needs improvement in other areas. The main improvement areas are motivation by contingent pay, communication management and performance management. Relatively well working rewards are especially non-financial reward connected to the work environment and work itself.
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Analysis of the defects identified in the fire inspections performed within the State Fire Inspection of the Fire Rescue Department of South Bohemia for the years 2003 - 2012
KOŠŤÁL, Filip
The thesis on the topic Analysis of Faults Found in Fire Inspections Performed within Execution of State Fire Inspection by the Fire Brigade Rescue Corps of Southern Bohemia in 2003 2012 focuses on comparison of faults selected by gradual elimination from all the 700 fire inspections to final 150 complex fire inspections and classified per years in a ten-year comparison period. Follow-up inspections and thematic fire inspection were not used for the complex evaluation as they did not contain the necessary information. Six parameters were chosen from all the performed complex inspections containing 30 monitored facts of correctness and existence of documents of the inspected object and seven monitored facts from physical examination of the objects. These six parameters were subsequently compared. The aim of my thesis was to find out whether the numbers of the faults detected within execution of the state fire inspection were increasing in the individual categories. The theoretical part summarizes the basic legal norms applicable to the Fire Brigade Rescue Corps of the CR and to execution of the state fire inspection and some extensive legal norms related to the inspection activities or inspected subjects. Elaboration of the thesis topic required explanation of some terms like legal entity, private entrepreneur, fire inspection, state fire inspection and its integration in the Fire Brigade Rescue Corps of the CR. The chapter contains description of activities including graphs illustrating procedures related to execution of state fire inspection. A separate part is dedicated to fire protection history, formation of awareness of the history and to chronological arrangement of some key legal norms binding for the Fire Brigade Rescue Corps of the CR and execution of state fire inspection. It was for example necessary to present the rules governing execution of state fire inspection like professional competence of Fire Brigade Rescue Corps members and their identification at the place of inspection, to clarify the terms fire inspection plan and fire inspection programme. The final part of the theoretical base of the thesis contains the rules of behaviour of Fire Brigade Rescue Corps members performing state fire inspection at the inspected site and principles of interaction with people representing the inspected subject. The research methodology was chosen adequately to the topic dealt with. First archive materials from complex fire inspection records were studied and then the individual faults were qualitatively processed and categorized to faults in documentary part and physical defects. After that a selection of closer spectre of examined faults was performed and preparation of data for comparison. The faults of the individual years were compared in the monitored data and the danger index of the individual years was calculated. The concluding part of the thesis focused on presentation of the dependences of the detected faults of the individual years by means of tables and graphs. The results were mutually compared, classified, commented in detail in the discussion and elaborated into the overall image of the society. Dependence of the number of performed complex fire inspections on the number of detected faults was proven from the danger index and from graphic representation of its values.
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Serverless single page application in JavaScript
Zikmund, Marian ; Pecinovský, Rudolf (advisor) ; Suchan, Vladimír (referee)
The goal of this thesis is to design and develop a framework for building modern single- page application in the JavaScript programming language and describe this approach to development. The work also contains the documentation for a more comfortable use and customization. The content is divided into eight chapters. The introduction is followed by the retrieval of information resources, including the specifics of the JavaScript programming language and explanation of the formation of single-page application. The description of the basic principles of their functioning, motivation and justification, when and why this approach is appropriate is also included. The work is primarily focused on the issue of single-page application, for which the use of the JavaScript programming language is crucial. For this reason, this work provides a whole chapter about this programming language, also including a description of its history and role in the context of others. Below are the common characteristics of single-page applications frameworks, built on top of the library ReactJS, whose formation is engaged in the following chapter. The developed framework also contains the user guide. The practical outcome of this work is an open source framework for creating serverless single-page applications, which is due to its architecture and documentation appropriately adaptable.
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Selection method of on-premise IT infrastructure conception
Šťastný, Martin ; Gála, Libor (advisor) ; Fortinová, Jana (referee)
The focus of this work is to create a method for the selection of the concept of on-premise IT infrastructure. The document is divided into six chapters, where the first is dedicated to brief introduction and definition of objectives of the work. The second chapter focuses on current state of the problem, which includes research of similar works and definitions of used terms. The third chapter is devoted to describing conceptions as the basis for the fourth chapter, which deals with construction of the method. The fifth chapter is devoted to the verification of the method in a real world environment and last chapter summarizes the whole thesis.
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Dramatic production of Francophone African authors in Czech translation
Rejžková, Magdaléna ; Šotolová, Jovanka (advisor) ; Belisová, Šárka (referee)
v anglickém jazyce This thesis deals with the dramatic production of Francophone African authors and the translation of their texts into Czech. The theoretical part briefly describes the history of African drama and its specific elements. The following chapters examine the perception of this specific genre in Europe - especially in France and the Czech Republic. The thesis also documents the history of the Czech festival Africa in Creation, which has been held in Prague in the first decade of the new millennium. During its existence, it presented many African authors. Later, their plays were translated into Czech within the series The Contemporary play, published by the Arts and Theatre Institute. From the point of view of translatology, the study focuses on the general theory of the drama translation (based on the theories of translation from the 2nd part of the 20th century, especially the Czech model of Jiří Levý) and the post-colonial and cultural translation theories. In general, the aim of the study is to define the problems which the translator could be faced with translating the text from the culture which is diametrically different from the target one. Based on this theoretical ground, a critical analysis has been made in order to examine three plays by African playwrights and their Czech...
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Improving logistics operations in the warehouse of Stroj Servis Plus
Feklistov, Maxim ; Vinš, Marek (advisor) ; Mervart, Michal (referee)
This bachelor thesis is focusing on the logistic operations in the warehouse of a particular organization. The objective of the thesis is to analyze logistics operations in the warehouse of Stroj Servis Plus and propose certain measures, based on selected methods, which might lead to improvement in the efficiency of the current logistics operations. This bachelor thesis is divided into two parts. In first part, theoretical part, is describing the basic theoretical concepts and principles, connected with the main field of the interest. The second part, practical part, begins with the introduction of the company Stroj Servis Plus and analyzing of the logistics operations in the warehouse. Based on the facts, discovered in the intercompany documents, own practice in the firm and theoretical knowledge propose solutions that would eliminate any disadvantages and improve logistics operations in warehouse of the selected company.
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Older workers in the labour market
Pazderníková, Michaela ; Pavelka, Tomáš (advisor) ; Sirůček, Pavel (referee)
The thesis is dealing with the older workers in the labour market. The aim of this thesis is to analyse and evaluate the situation of the older workers in the labour market in the Czech Republic, especially in the years 2000 and 2005-2015, or even in 2015, with the focus on the indicators of the labour market, on the position of the older workers in this market according to selected aspects, and on the instruments affecting and encouraging these workers in the labour market. The thesis consists of the theoretical and the practical part. The theoretical part defines the problem of the demographic aging population, because this process is one of the reasons, why it is necessary to pay attention to the older workers in the labour market. This theoretical part is also dealing with the employment, unemployment, employment policy and strategic documents in relation to the older workers. The practical part begins with the demographic development in the Czech Republic, the following chapters are dealing with the analysis of the labour market indicators, instruments to support the older workers in the labour market and the comparison of the Czech Republic and EU states.
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