National Repository of Grey Literature 847 records found  1 - 10nextend  jump to record: Search took 0.07 seconds. 


The influence of media to the public administration
Foglová, Leona ; Louda, Tomáš (advisor) ; Matula, Miloš (referee)
The bachelor thesis deals with influence of media to public opinion. The main goal of this thesis is to verify or to disprove the hypothesis of the influence of media to the public administration. The quantitative sociological research is applied for finding results of defined hypothesis. The hypothesis says: media influence public opinion and public administration. The other goal of this thesis is to discovery if factors like gender, age or educational background influence how society perceives impact of media. The questionnaire is divided into five age categories and each of them has a different number of respondents. For that reason we can not compare the results but only speculate. After evaluation and analysis of the survey is the hypothesis accepted and these factors are commented.

The comparison of the administrative justice system in the Czech Republic and selected European countries
Rypáčková, Lucie ; Matula, Miloš (advisor) ; Nováková, Jiřina (referee)
This thesis analyses the administrative justice system, which represents one of the key control mechanisms of the public administration in The Czech Republic. The aim of this thesis is to compare the administrative justice system of The Czech Republic with selected European models of the administrative justice system such as the French and German justice systems. The result of this comparison highlights the differences in justice systems and considers the possibility of implementing these models in The Czech legal system.The administrative justice system in The Czech Republic has been developing since 2003, when The Act N. 150/2002 came into effect. The operating administrative justice system in The Czech Republic is characterized by the following criteria: statutory framework, power and jurisdiction of the administrative court, organization of the administrative justice system and the course of the judicial administrative proceedings. The following chapters discuss the French and German models of the administrative justice system and analyze the similarities with the Czech system.The final chapter compares the individual administrative justice systems and their most important differences.

Mediální prezentace veřejné zeleně v Českých Budějovicích (obsahová analýza jihočeského regionálního tisku)
Kušová, Drahomíra ; Těšitel, Jan ; Bartoš, Michael
Press is a part of mass communication providing the public with information and symbolic contents. It always reflects the supposed interest of the public in concrete problems and it mediates social control of the institutions which are responsible for the particular spheres. On the basis of the content analysis of the regional press in South Bohemia we can state that citizens do not perceive the problem of public greenery as urgent and thus this topic is not very frequent in the media. People mainly observe if public greenery is in good shape. The number of organisms to be encountered in urban environment by greenery users is not large according to the press.

Czech Press, 1945-48
Bednařík, Petr
This paper is dedicated the study of the Cyech press between 1945-48. The autor deals with the new organization of the Czech press after the WW II. Political parties perceived the press as being national property, the subject of public interest. The privately-owned press was forbudden in 1945. Onlz political parties or special-interest organisation could publish daily newpapers and magazines. Rhe author describes the activities of Václav Kopecký - a communist who directed the Ministry of Information. The author characterizes the influence of this ministry on the organization of the Czech press.

Analysis of communication strategy of Red Bull Czech Republic
Syrovátková, Anežka ; Mikeš, Jiří (advisor) ; Homolka, Pavel (referee)
In my thesis I focused on the analysis of communication strategy of Red Bull Czech Republic, specifically on advertising, communication at the point of sale, public relations and media communications, opinion leaders program, event marketing and digital communications. I started from global communication strategy represented by Red Bull Media House and I have examined, how this strategy is implemented at local level. For this analysis, it was also necessary to analyze market of energy drinks in the Czech Republic, as it stands under the category of soft drinks and what position takes Red Bull. Based on these analyzes, I evaluated pros, cons and suggested possible improvements.

Motivation and individual use of social networks, namely Facebook and Nyx and the identity of thein users: Qualitative comparative study
Šimáková, Lenka ; Švelch, Jaroslav (advisor) ; Vochocová, Lenka (referee)
Lenka Šimáková Způsoby a motivace užívání sociálních sítí Facebook a Nyx a identita jejich uživatelů: Kvalitativní komparativní studie Mediální studia, IKSŽ, FSV UK, 2012 Abstract The key goal of this thesis is to find correlations between motivation and usage of social network(ing) sites and how they influence self-presentation of the users as a process of defining their own identity. A qualitative method of semi-structured interviews with five active users of both researched sites was used to describe the impact of the social and technological environment on the way they present themselves towards others. I therefore focus mainly on the social identity of the users: why and how they interact, how they perceive the sites and their role within their groups and how it influences their administration of their personal profiles. I also focus on other relevant subjects of within-line social communication: I describe various aspects of computer mediated communication, user perception of public and private sphere on-line and other issues such as group dynamics or users' approach to the social network(ing) sites as tools for managing their social capital. The resulting set of hypothesis is based on my analysis of the conducted interviews. This thesis brings an insight into user reflection of researched platforms,...

Social-pedagogic issues of integration of gipsy kids and youth
Čadová, Markéta ; Lorenzová, Jitka (advisor) ; Pelikán, Jiří (referee)
This work is of a theoretical-empirical nature. The goal of this work is to identify causes with lead to the social exclusion of the Romany ethnic group, to chart trends in this region, and to focus attention on institutions engaged in integrating Roma into society. Additional goals are to determine how the integration of this minority is secured by the government, through self-government and non-profit organizations, and subsequently to attempt to determine how the Roma people and the majority themselves view integration. The perspective of the media, which serve as a kind of oversight body of all national events, and which to a great extent influence public opinion that affects the mood of the society, is supposed to aid in this. The work may be divided into two parts. The first part, which is concerned with the causes of the Romany group social exclusion, is of a theoretical nature. These causes had been sought in the Romany identity, the family, the upbringing, behaviour, and communication. Attention was subsequently then borne on integration, which to a large measure is affected not only by the government, but also non-profit organizations. An important moment is also the view on integration from the perspective of Romany people themselves, that of the majority, and the media. A significant part of the...

The use of social media in the marketing by public administration
Böhmová, Iva ; Lohr, Václav (advisor)
Marketing on social networks is widespread, and public administration have begun to use these new media. This thesis will be based both on theoretical considerations and empirical research focused on the application of marketing in social networks by public administration. The practical part will compare and assess the current state of social networks for marketing among all regional offices in the Czech Republic.

The employ of prisoners
Nguyen, Mai Phuong ; Moravec, Tomáš (advisor) ; Žák, Květoslav (referee)
The subject of this bachelor thesis is analysis of economic and legislative aspects for employing condemned persons in the Czech Republic. In the initial chapters I am defining the basic concepts bolted with this topic, such as: act of delinquency,labour and employment and afterall public finance and public sector. In this case I will try to analyse out the general costs for execution of a punishment. The last part of the thesis is focusing on the legal form of prisoners employing. From the labor conditions to the forms of employing. In the last place I will advert to benefits and disadvantages for businessmen and I will found out the development of prisoner's employment in the Czech Republic.