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RUCSAC
Krísová, Terezie ; Brabec, Šimon (referee) ; Tobola, Ondřej (advisor)
The bachelor thesis deals with the development of a backpack that combines elements of urban elegance with the functions of a hiking backpack that can be used for travel and at the same time fits into an urban environment. Special emphasis is placed on variability, the ability to easily adapt the volume to the given contents.
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The influence of travel on the personality of young people
KLETEČKOVÁ, Magdalena
This bachelor thesis deals with two thematic areas - young people's motivation to traveling, especially to long-term travels, and at the same time the role of traveling in shaping their personalities. The author analyzes, among other things, the phenomenon of youth travel, associated with young generation, where young people, after completing their education, prefer traveling combined with seasonal work over building a career, partnerships, and family relationships. In the practical part, she used the method of qualitative research. Through interviews, she aimed to capture not only the motives of individual respondents and the positive influence of the aforementioned way of life on their personalities but also any potential negative impacts. The author reflects on this issue through her own travel experience.
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Crane crab 130/50 t
Basista, Filip ; Syrový, Ivo (referee) ; Špička, Jiří (advisor)
The main goal of this dissertation is to design and to calculate chosen parts of a crab of a foundry travelling crane according to assigned parameters. The foundry crane provides transport of a casting ladle, which is hanged with a girder on a double hook of the main stroke. Except the main travel, the crane crab includes more an auxiliary stroke. The whole work is divided to two parts. The first part (calculating) is aimed mainly to calculation of both strokes and a travel. The second one (drawing) contains a drawing of the crane crab and drawings of a rope drum of the main stroke.
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Shelf stacker crates
Vlachovič, Tomáš ; Hloska, Jiří (referee) ; Kašpárek, Jaroslav (advisor)
In this thesis is projected structural design of shelf stacker crates. Thesis also includes all functional calculations, kinematics of movement, computation of actuation, design of actuation system with control and design documentation.
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Business Plan - Establishment of a New Company
Šoukal, Filip ; Hoffmann, Přemysl (referee) ; Heralecký, Tomáš (advisor)
In this bachelor thesis, I will create a business plan for establishment of a new company that will provide accommodations services liked to motorcycle rental company with guide services. The thesis will include theoretical part with methods, concepts, and goals. Second part is analytical where is analyzed macroeconomic factors, and risk. In practical part will be created the business plan with consideration of theoretical and analytical parts.
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Širým světem of Stanislav Nikolau. Geographical magazine 1924 - 1944
Ulipová, Jana ; Bednařík, Petr (advisor) ; Köpplová, Barbara (referee)
The diploma thesis deals with the magazine "Širým světem", which was managed by Stanislav Nikolau (1878-1950), a prominent figure in the public life of the First Czechoslovak Republic. Based on a historical analysis of primary sources, placed in context by the study of secondary literature, it completes Nikolau's personality including his views orientation that is based on the ideas of the nationalist right-wing, with a strong anti-Communist orientation, through the leadership of the Czech fascist movement Vlajka to the anti-Semitic rhetoric. The thesis presents his rich activity in the pedagogical, journalistic, and editorial field and does not omit his professional work that was always closely intertwined with geography. However, it is an analysis of the non-fictional periodical "Širým světem. The Geographical Magazine", founded by Nikolau for young readers in 1924 that is the core of the thesis. The magatine's content also corresponded to that − it included adventure stories, short stories and original travel reports that − in addition to the resilience of the human spirit − also reflected the diversity of geographical conditions especially on non-European continents. It continued to develop and change in the context of Nikolau's preferences, reflecting the growing interest of the reading public...
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Social media marketing trends and their use in creating an advertising campaign for the brand Czech Surfers
Veselka, Dominik ; Crossan, William Morea (advisor) ; Voráček, Josef (referee)
Title: Social media marketing trends and their use in creating an advertising campaign for the brand Czech Surfers Objectives: The aim of this thesis is to identify current social media marketing trends through the analysis of secondary data and then describe these trends in more detail so that they can be used in the creation of the advertising campaign Czech Surfers. Methods: To identify these social media marketing trends, the work uses content analysis of 40 papers. These papers are evenly distributed across the research period from January 2020 to November 2021. The following studies and broader trend specifications are conducted in a case study, which describes the 12 most important social media marketing trends in more detail. Results: The results of the research show that the 12 trends identified are highly interconnected. At the same time, it turned out (with two exceptions) the defined trends are applicable to all social media platforms examined, such as Facebook, Instagram, Twitter, and TikTok. In the process of creating an advertising campaign plan, its SMART goals were set, the strategy was defined, and the specific implementation of the identified trends into the environment of Czech Surfers social media profiles was carried out. It all ends up with a content posting plan for the...
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German Krummau as a topic of a high school class trip
FIŠEROVÁ, Ivana
The practical bachelor's thesis will deal with a trip focusing on the German language of high school students from Vimperk to Český Krumlov. The work is divided into theoretical and practical part. The theoretical part will focus on selected topics related to the historical coexistence of the Czech and German population of Český Krumlov. The practical part will propose an educational project of the trip, in which students will organize the trip, find out the current awareness of the trip, transport links, fares, information about sights associated with German-speaking personalities and history in Český Krumlov, incl. opening times and admission prices, and plan a time schedule.
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Visitors` Satisfaction in South Bohemia (Českobudějovicko-Hlubocko Tourist Area)
EDROVÁ, Petra
This bachelor thesis is based on the definition of tourism and the basic terms which are involved in this study. The main topic is the definition and assessment of factors that lead to affecting the satisfaction of visitors in the tourist region Českobudějovicko-Hlubocko. The aim is to provide information on motivation of visiting, attractions and shortcomings from their point of view. Tourism and travelling are some of the most widespread forms of how people spend their leisure time satisfy their needs incluing rest, relaxing or skills. The method used for research is a questionnaire survey collected on the square of Přemysl Otakar II. and around Budweiser Budvar in České Budějovice and in Hluboká nad Vltavou in the area of the castle and the historical centre. This was assessed for quantity and quality in both primary and secondary tourism offers in terms of visitor demand. The result of this work is the evaluation of the motivation of participant in this area and the final recommendation for future improvement in the services is provided.
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