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Development of Business Activitiesof Company Ideal Media s.r.o.
Smeták, Daniel ; Dufek, Tomáš (referee) ; Šimberová, Iveta (advisor)
This diploma thesis deals with the development of the business activities of Ideal Media. It operates in the e-business market. Based on the theoretical knowledge, the analysis of the external and internal environment will be carried out in this work. The reason is to assess the current market situation and the company. The result of the work is to provide suggestions and recommendations for the development of the company's business activities.
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NEW ON THE „OLD“ – Brno, Bratislavská - Stará Corner
Kvaššay, Lukáš ; Vágner, Lukáš (referee) ; Jura, Pavel (advisor)
Selected site is located on the outskirts of the city centre of Brno, at a crossroad of streets Stará and Bratislavská. The area of the site is 3402 m2. The building is designed to respond to urban disposition, pedestrian paths and needs of the city. Main goal of the project was to design a polyfunctional building which includes housing units, parking lot, shops and also sports hall. The proposal of sports hall is based on connection with possibilities of the site and needs of nearby preschool and elementary school which is dealing with issues of its sports hall unsatisfactory capacity. The sports hall will be also available for general public. Another goal of the project was design of area in front of entrance of Radosť theater which is situated next to the site. The building consists of two main parts with different heights. The sports hall is also integrated to the object with height separation from main parts. The object was sensibly incorporated to adjacent buildings. This layout clearly defines three main spaces between the parts of building with distinct features. There is public piazzetta located in front of the Radosť theater which supports its cultural significance. Between the two main parts there is semipublic open space which includes children playground. Semiprivate space is situated on the north side of the object and offers rentable gardens. The building was designed with consistency with a sustainable development.
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Order Management in the Company
Ocelíková, Klára ; Nahálka, Michal (referee) ; Šunka, Josef (advisor)
This thesis deals with order management process in a company that deals with different types of tyres. The main part of the thesis is dedicated to determination of issues that arise during processing of orders and cause reduction of the profit. Description of these issues is included in the analysis of a specific order. The thesis includes proposals for improvements of the procurement, a solution for arising problems and proposals for changes leading to better economic efficiency and more efficient business processes. These suggestions are not only related to the sole execution of the orders, but also to the overall performance of the company. The thesis contains also an economic quantification of the benefits of proposed solutions.
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Risks Related to the Marketing Activities in a Specific Company
Padrta, Lukáš ; Fleková, Monika (referee) ; Mráček, Pavel (advisor)
This diploma thesis deals with risks and problems included in maketing activities of company Prefa a.s. focused on „Prefa Dekor“. Theoretical outcomes of the thesis are focused on scientific knowledge and terms in the marketing area, risks included in choosing marketing activities, trade area, risk analysis and identification of risks. Practical part of the thesis is focused on risk analysis included in choosing marketing activities, enviromental analysis, and following suggestions, which will get rid of these risksor at least minimize them.
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Multi-purpose apartment house in Ilava
Hoferica, Ivan ; Průša, David (referee) ; Štěpánek, Ladislav (advisor)
This bachelors thesis deals with theproject documentation for the construction of a multi-purpose apartment house in Ilava. The apartment building is designed as a partial basement with four floors. On the first floor there are two establishments, a shoe store and a dentists office. Each of these spaces has a separate entrance, there is also a separate entrance to the residential part of the house. All entrances to the building are barrier-free. On the second to fourth floors there are a total of six residential units, two on each floor. In the basement there are common areas for tenants, namely a cellar, a common room, a workshop and a technical room.
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Proposal of the Expansion for the Czech Company to the New Zeland Markets
Bílková, Pavlína ; Vysloužil, Zdeněk (referee) ; Šimberová, Iveta (advisor)
The subject of the thesis is the proposal of the expansion strategy of the selected company in the New Zealand market. The selected company is based in Brno and is engaged in the production of equipment for wastewater treatment. The thesis is divided into four parts. The introductory part defines the problem, sets the main and sub-objectives to be achieved and describes the methods used. The theoretical part defines the basic concepts of the problem addressed. This part is followed by an analytical part with an analysis of the current state of society. The last part contains the actual solution proposals, including a financial plan and timetable.
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"Centrum" Department Store in Brno
Dvořáková, Zuzana ; Sznapková, Radka (referee) ; Vojtová, Lea (advisor)
The subject of the thesis is an architectural study of the reconstruction and extension of the "Centrum" department store in Brno. It is a dominant building designed by the famous czech architect Vladimir Karfík, which is located at the Urban Conservation Area Brno. Object wasn´t realized with the full extent of the original proposal, so in the project is planned a completion of it. The new solution respects the historical quality of Urban Conservation Area Brno with a concurrent view of the location on the lucrative land in the city center. The architectural concept is based on a return to the original idea of the architect and the addition of my own creative contribution within the extension of the new floors. Draft of the extension is intended so that the individual parts of an object communicate with each other, but they are easily recognizable as well. This idea was filled by both parts linked together visually by horizontal lines and ripple, which is used on balconies of the extension and behind the facade of the current building by shielding walls. However it is emphasized the contrast between an enclosed mass and a free-flowing space. The existing part of the building is used especialy as a leasable area of trade and services. On the upper floors there are areas of administration. Furthermore, there will be a restaurant and cafe with exhibition galleries and apartments are designed on the new added floors. The building is adapted to use by person with limited mobility. Newly added uses in the object will increase the attractiveness of the building and its surroundings.
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HOUSE ON THE EDGE – Valašské Meziříčí, Sokolská Street
Podpleská, Jana ; Havelka, Pavel (referee) ; Mikulášek, David (advisor)
Function - three floors of underground parking, a parterre with two floors of shops and urns for housing The architectural expression - the house extends to a depth of three underground floors above ground and comes to the height of eleven meters - three floors of what follows on a ledge adjacent house. In the northern part of the shape of the street on the south out into space three konzolovitými materials, which creates the impression of three separate blocks of the parterre.
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The multifunctional building Mlynska, Brno
Pelčák, Vlastimil ; Ležatka,, Lukáš (referee) ; Pavlovský, Tomáš (advisor) ; Kacálek, Petr (advisor)
This bachelor’s thesis is created on the basics of an architectural study designed by me in the third year of the bachelor’s degree studies. The thesis elaborates this architectural study into the following degrees of the project documentation. The topic of this work is a design of Multifunctional building Mlynska in Brno. The work reacts on the current change of the city district Trnita in which the estate for the design of the building is located. Gradual revitalization of the whole city district is supposed. The main structure of the multifunctional building and few other auxiliary buildings are located on the estate. The multifunctional house is of a cubic form with a regular placement of windows. The building has two below ground and fourteen above ground storeys. Its height is a reaction on the new and newly emerging building in a nearby surrounding. Due to a higher number of storeys it is moved further from the borderline of street. Both below ground storeys are of technical character. In the first below ground storey is designed a café, shop and an entrance for residents. In the second and third storeys are offices. From fourth to thirteenth storeys are located flats of various dispositions – together there is 28 housing units. The last storey serves for all of the residents – there is a rooftop terrace, a common room and necessary facilities. From the constructional point, the house is arranged as a combination of a monolithic reinforced concrete vertical parts and prefabricated horizontal panels. Perimeter is surrounded by a frame into which are inserted windows. Centre of the building comprises of stiffened core of vertical link. The building is designed as a modern premium living in a minimalistic, functional and aesthetic design.
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