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Evaluation of the Company´s Financial Performance using Benchmarking Approach
Drugdová, Eliška ; Luňáček, Jiří (referee) ; Bartoš, Vojtěch (advisor)
This master‘s thesis deals with the evaluation of the business performance and financial situation of the company DTS Vrbenský, a.s. in the years 2015 to 2019 using selected methods of business performance analysis. The work focuses mainly on intercompany comparison of performance. In addition to the outputs from the company's benchmarking, the work also contains processed strategic analyzes. Based on the performed analyzes, the weaknesses of the company are identified and solutions are proposed to improve the current situation.
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Differentiation Strategy of Small Company
Šteflová, Jitka ; Bečvářová, Soňa (referee) ; Koráb, Vojtěch (advisor)
The aim of the thesis is to propose effective and feasible strategy of differentiation. The thesis may be used as a valuable basis for developing a business plan founding or development of the company. According to the information processed in the theoretical part will be an analysis, whose outputs reveal the direction of future strategies and are the basis for the development of a differentiation strategy of small company, including the evaluation of potential risks and opportunities for future development.
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Financing of Business Activities
Bartošek, Jakub ; Vaníčková, Petra (referee) ; Heralecký, Tomáš (advisor)
The bachelor thesis deals with the design and selection of fixed asset financing for a sole trader. The thesis is divided into three parts. The theoretical part presents basic knowledge. The analytical part processes real information by suitable analyses. The design part proposes and compares the most advantageous options for financing a commercial vehicle.
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Business Plan
Kardinálová, Jana ; Plášek, Lukáš (referee) ; Bayerová, Vladimíra (advisor)
The master´s thesis focuses on a business plan for a small restaurant Kovárna in Bukvi-ce near Jičín. The restaurant is newly established and its capacity has not been yet fully utilized. That is one of the main problems of this restaurant, for which the strategy of a further development is designed with in this thesis.
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Marketing Strategy Proposal for a Company
Zeman, Milan ; Pluháček, Stanislav (referee) ; Chalupský, Vladimír (advisor)
This master’s thesis identifies current marketing processes and tools of cafe Caffe Marco. After that the analyses of the evolution of the external and internal environment are realized and proposed relevant marketing strategy based on researches and analyses. The proposed actions are fully reflected in the measures in related parts of organizational and financial character, and the key factors for successful implementation of the proposed measures are set.
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Financing of Business Activities
Dittrich, Tomáš ; Luňáček, Jiří (referee) ; Heralecký, Tomáš (advisor)
This bachelor thesis deals with the financing of tangible fixed assets for a limited liability company. The bachelor thesis is divided into 3 main parts. The theoretical part deals with the introduction of various forms of financing and analysis. The information obtained from the theoretical part is used in the analytical part, where analyzes of the current state of the company are performed. The last part of the proposal deals with individual financing options, their evaluation and compilation of the most suitable proposal.
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Analysis of the Selected Firm
Piskatá, Sylva ; doc. Ing. Pavel Zemánek, Ph.D (referee) ; Hanušová, Helena (advisor)
This master's thesis focuses on the company analysis that is doing a business in the field of agriculture particularly in viniculture. The preamble theoretical part is dedicated to the basic theses of selected analytical methods, which are the SWOT analysis, SLEPTE analysis, Porter's analysis, Fundamentals analysis and Quick test. These methods are applied in the practical part. The last part contains the recommendation to improve the present situation of the company.
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