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Proposal of the Company's Business Operations Development by Progressive Sales Methods
Ušel, Patrik ; Mráček, Pavel (referee) ; Šimberová, Iveta (advisor)
The bachelor thesis focuses on the development of business activities of a company operating in the field of production and distribution of packaging materials. The theoretical part deals with the characteristics of key concepts and analyses necessary for the development of the second part of the thesis. The latter describes and evaluates the current state of the external, internal and industry environment of the company under study. Subsequently, the SWOT analysis is the key basis for the definition of the proposal for the expansion of business activities, presented in the final part of the thesis.
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The Proposal for the Development of the Product Portfolio of a Non-profit Organization Operating in the Czech Republic
Lesa, Martin ; Koráb, Vojtěch (referee) ; Bumberová, Veronika (advisor)
The diploma thesis deals with the development of the product portfolio of a non-profit organization in the field of music workshops organization in Moravia and Silesia. The development is aimed at expanding the market coverage and obtaining funds for the implementation of educational activities and dissemination of folk tradition, music across generations. The theoretical part presents a literature research in the field of strategic management of business development, analytical-research methods used here, as well as the specifics of non-profit organizations or ethnographic regions. The analysis applies the procedures and methods of the 7S framework, GAP analysis, 4C framework, Porter's five forces analysis to grasp internal and external influences. Surveys and interviews are conducted to identify potential demand and appropriate content, format of the workshops. Proposals include locations, the format of the workshops and an overall evaluation in the form of a cost budget or the benefits to the organization against the stated objectives.
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Development of a Small Family Business
Perničková, Lucie ; Bednářová, Markéta (referee) ; Koráb, Vojtěch (advisor)
The bachelor thesis focuses on the development of a small family business called Bukovský Winery, located in the village of Přítluky in the South Moravian Region. The thesis consists of three parts. The theoretical part defines the basic concepts related to the researched topic and a detailed description of the selected analytical methods. In the analytical part, the current state of the company is evaluated and its shortcomings are revealed. In the design part, the individual proposals for the development of the winery are detailed.
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Corporate Information Strategy
Hrabčak, Miroslav ; Souček, Tomáś (referee) ; Koch, Miloš (advisor)
Master´s thesis is focused on a presentation of entrepreneurial intention of corporate information strategy. The corporate information strategy is based on the analysis of current situation of the company and its environment which uses modern trends in IT business. It is about a complex solution which should help to the growth of turnover, strengthen of mark of company and stabilize the market position.
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Development of a Small Family Business
Nymburská, Barbora ; Bočková, Nina (referee) ; Koráb, Vojtěch (advisor)
This bachelor thesis focuses on the development of a small family winery in Strachotín under the Pálava Protected Landscape Area. The intention of this work is to analyze the current state of the company and its surroundings, and on this basis to propose specific forms of development, especially concerning marketing activities and expansion of services.
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Development of Business Activities of Tour Operator PUX TRAVEL
Bureš, Pavel ; Kameník, Karel (referee) ; Šimberová, Iveta (advisor)
The aim of this master's thesis is to propose a business activities development of tour operator Pux Travel. Master's thesis describes and evaluates current position of the company, analyses the external and internal environment of the company and summarizes the results in the SWOT analysis. Based on the results of the analysis, some business development suggestions have been proposed in order to improve company's competitive ability.
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Development of Business Activities for ELEKTROSVIT SVATOBOŘICE, a. s.
Matvijenko, Artem ; Chlebovský, Vít (referee) ; Šimberová, Iveta (advisor)
This diploma thesis – Development of business activities of company ES. – analyzes current position of the selected company. Furthermore, it explores inside and outside environment that influences business activities. Based on the inside and outside analysis of environment there are formulated Opportunities and Threats as well as Strengths and Weaknesses. As a result, SWOT Analysis is presented. The analysis provides proposals of development of business activities of company.
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Business Development of Organization
Praus, Jiří ; Moudrý, Marek (referee) ; Koleňák, Jiří (advisor)
This Master´s thesis describes the preparation of the business plan of business development for non-profit organization LIBERTÉ CZ. The thesis presents the theoretical background, which is used for determination and specify the basic terms used in the preparation of the business plan. Based on these theoretical knowledge is made a description and internal and external analysis of the organization. Follow – up is given for possible changes and described the future.
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Technological Entrepreneurship
Zeman, Ondřej ; Putnová, Anna (referee) ; Koráb, Vojtěch (advisor)
This master thesis is focused on the technological development of company Zeman model. At the beginning are defined the theoretical premises of this thesis. This knowledge are used mainly in the analytical part, where after introducing the company, the analyses - 7S, Porter and SWOT – are made. Based on the SWOT analysis, 3 specific proposals are created. These are the introduction of new vacuum casting and 3D printing technologies, and the creation of a website. The introduction of new technologies is accompanied by an economic evaluation. The master thesis is finished with an implementation schedule.
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Entrepreneurial Intention of Business Development
Koch, Michal ; Kloda, Radomír (referee) ; Žižlavský, Ondřej (advisor)
This bachelor thesis focuses on determining the position of small companies in the economy, current possibilities of e-business on the internet and the structure of the business plan for a forming or an already existing company. The object is processing a business plan for the progress of the existing company with a short history, which sets the right direction of its future development.
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