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Identification with an organisational culture as a job satisfaction factor
Nováková, Andrea ; Kocianová, Renata (advisor) ; Reichel, Jiří (referee)
4 Abstract The bachelor thesis deals with the identification with an organisational culture as a job satisfaction factor. It is focused on the concept of organisational culture, its content, structure, formation, determinants, function and some specific typologies, then on the concept of organisational identification where there are emphasized its factors and its distinctive manifestations and as last on the concept of job satisfaction. The main attention is paid again to the factors that affect it. The relations between these three concepts are discussed from a theoretical perspective and then analysed in an empirical investigation which was conducted in a specific environment of a student non-profit organisation. Keywords: organisational culture, organisational identification, job satisfaction
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Ingeborg Bachmann in Czech literature and culture
Nováková, Andrea ; Císlerová, Eva (referee) ; Veselá, Gabriela (advisor)
V úvodu diplomové práce představuji život a dílo Ingeborg Bachmannové. Tato kapitola zahrnuje rovněž charakteristiku doby, v níž Bachmannová žila, a charakteristiku prostředí, jímž byla autorka ovlivněna. Několik stran je věnováno vztahu Ingeborg Bachmannové k českému prostředí. Přibližuji, jak Bachmannová chápala jazyk a pokouším se shrnout celkovou recepci díla Ingeborg Bachmannové ve výchozím, tj. německém prostředí. Velkou pozornost jsem v této práci věnovala tzv. překladatelské archeologii (Pym 1998: 5). Konstatuji, která díla Bachmannové byla již přeložena do češtiny. Všímám si, v jakém období a za jakým účelem u nás jednotlivé překlady děl Bachmannové vycházely, kdo překlady zadával, kdo dílo rakouské autorky do češtiny převáděl, v jakém nákladu jednotlivé překlady vycházely a s jakými reakcemi se setkávaly v českém tisku. Jádrem této diplomové práce je překladatelská analýza románu Malina. Analýzu provádím podle modelu Reissové (1978). Nežli však přistoupím k samotné analýze, román Malina představím. Pojednám o struktuře románu, podám charakteristiku postav, které v románu vystupují. Pokusím se shrnout obsah díla a přiblížit několik možných způsobů interpretace románu Malina. Při samotné překladatelské analýze věnuji pozornost zejména odchylkám od předlohy. Podle zjištěných odchylek konstatuji, k...
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Analysis of Traffic in Turnov
Nováková, Andrea ; Mervart, Michal (advisor) ; Sandleiterová, Lucie (referee)
In this thesis on the theme Analysis of traffic in Turnov I focus on traffic in the environs of Turnov. The greatest attention is given to the public transport. The main objective of this thesis is evaluation of current traffic conditions in Turnov and consequential proposals to improve the situation. In the theoretical part I focus on specification the basic terms I frequently use in this bachelor´s thesis
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Service Quality
Nováková, Andrea ; Kala, Štěpán (advisor) ; Dana, Dana (referee)
This thesis deals with the evaluation of the quality of service in a selected subject, which is travel agency Čedok, Inc.
In the first part of the thesis the theoretical starting-points and characterized terms related to the issue of service quality are defined. To obtain information regarding the literature search was used literature and other resources freely available in electronic and printed character.
The second part includes a description of the company and analysis of the current state of the services provided by travel agencies using the methods of observation and survey. The method of Mystery Shopping uncovers weaknesses and is used as a feedback for further development. In the end of the thesis, there are some recommendations suggested for the company to improve service quality and increase customer satisfaction.
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Product Marketing Strategy
Nováková, Andrea ; Vodičková, Jana (referee) ; Schüller, David (advisor)
The present master`s thesis deals with the marketing strategy in the stage of proposal of product`s portfolio extension. It analyzes the process of making choices and strategies of marketing tools. We are going to use analyzes SLEPT, Marketing`s mix, SWOT and benchmarking. We do a proposal of new product to assessment of the existing product portfolio, together with a strategy for launching this product on the market in the Czech Republic.
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Radiation load patients during lung skiagraphy
NOVÁKOVÁ, Andrea
The topic of my thesis was to evaluate radiation doses to patients with lung skigrafii. The impetus for the treatment of this topic was that even though the Ministry of Health of the Czech Republic (Věštník MZ ČR 9/2011) recommends the use of classic hard skigrafii lung imaging technique, a number of radiodiagnostic workplaces still uses the technique of low voltage, although the patient is exposed to a higher dose. Skigrafie lung examination is among the low-dose exposure, but it is the most commonly performed tests. Since the risks of radiation from various sources of radiation during their lives constantly in the body are added, it is necessary to try to make at least a medical exposures are minimized as much as possible. In the theoretical part I tried to arrange the all important information on x-rays, skiagrafii, lung anatomy, imaging techniques, radiation protection and legislative framework that deals radiodiagnostika. Department of Radiology in the Czech Republic have at their disposal guidelines and recommendations for proper X-ray examinations, called. National Radiological standards that ensure optimum image quality while minimizing the radiation dose for the patient. For physicians who indicate radiodiagnostic examinations is crucial document "Indication criteria for imaging", which sets criteria so that all examinations imaging methods were duly substantiated, and their indications regulated. Practical work is focused on comparing the radiation burden of two imaging techniques for the examination of the lungs, namely imaging technique compared with low (ie. Soft) and high (ie. Hard) exposure voltage. The main part is based on the processing of results and input values falling surface kerma, which were measured for X-ray work by a water phantom ionization chamber using two exposure techniques. Based oriented values and using tabulated values I calculated the dose for each imaging technique. The effective dose for soft imaging technique was almost three times higher than the technique hard. Also interesting is the result of secondary radiation, the soft technique is almost five times exceeds the emerging secondary radiation hard imaging technique. Another important part of this work was to compare the effective doses for the two groups of selected patients with radiographic examination of the lungs, were divided according to the used imaging technique. The first group of patients who were imaged in the first quarter of 2014 equipment with voltage 125kV, in the second group were patients from the first quarter of 2011 the average radiography exposure voltage 57.2 kV. From both groups were selected only patients with a weight of 60-80 kg, which approximates the patient's usual layout, with whom works legislation Ministry of Health. The effective dose for hard imaging technique for the examination is 0.0085 mSv, for a soft technique is effective dose equal to 0.0304 mSv. It follows that the effective dose for hard skigrafické imaging technique for examination of the lungs during soft imaging technique is 3.5 times higher than in the technique hard. In terms of radiation protection is also interesting, as shown in the calculation of benefits program PCXMC that the dose to the gonads when skigrafické examination of the lungs almost zero, therefore the use of protective equipment in the genitals during the examination pointless and rather plays a psychological role. The aim of this thesis was to demonstrate that the advised the Ministry of Health of the Czech Republic on the transition from soft to hard imaging technique technique is justified. On the basis of unmeasured values and progressive processing of results I could confirm my hypothesis: Using hard imaging technique at skigrafii lungs is reduced patient radiation dose.
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The problems of the labour market in the Vysočina region
Nováková, Andrea ; Kadeřábková, Jaroslava (advisor) ; Peková, Jitka (referee)
The diploma work "Problems of the labour market in the region of Vysočina" evaluates the main causes and process of the economic recession, based on an analysis of the labour market and unemployment in the region of Vysočina which are based on chosen socioeconomic and demographic characteristics. The work consists of theoretical and practical parts. The first chapter is devoted to basic theoretical concepts concerning the labor market. The second chapter deals with unemployment and clarifies its economic, social and psychological impacts. The third chapter contains an analysis of demographic and socioeconomic characteristics affecting the labor market in the region. The fourth chapter assesses the impact and consequences of the crisis in the Vysočina region and explains the emergence of the financial crisis and its expansion into the real economy. The fifth chapter covers the analysis of the labor market and unemployment during the economic cycle changes. The last two chapters contain empirical research carried out using questionnaires, whose task was to clarify the feelings and attitudes of the population to adverse economic developments and their impact on the labor market and employment.
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