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MOTIVATION AND STIMULATION IN RELATION TO ETHIC IN A SELECTED COMPANY
PETROVÁ, Ivana
The aim of this diploma work is to assess how important role play ethic, motivation and stimulation in the selected company, find their mutual relations and assess their quality. To establish whether ethic, motivation and stimulation really create an important part of the business strategy. The survey was carried out in a private enterprise which focuses on projection, engineering and assembly activities. The survey shows that ethic plays an unsubstitutable role and to a certain extent it impacts on the firm's prosperity. Therefore the employer should motivate and stimulate his employees and have a well-developed incentive program which would allow him to affect purposefully the whole team.
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Analysis of motivation and remuneration system in chosen company
BÁRTOVÁ, Zuzana
The aim of this thesis was to analyze motivational factors and the staff reward system including practical introduction for the staff of the Czech Post. The elaboration of this part of thesis was based on the data from inside directives and collective contract. Another part of the analysis was a survey that concerned the motivation and reward fields. Improvement proposals of the present reward system were designed according to realised analyses. The motivational program of the Czech Post is sufficiently elaborated and it comes up to high level. This organisation emphasizes most the financial reward field and social welfare. These are the biggest stimuli.
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Language attitudes: research and interpretation
Čmejrková, Světla
This article is inspired by Daneš´s concept of language attitudes and their classification. It is based on a survey conducted with contemporary students of secondary schools and universities, and university students with Czech as a major subject (100 people in total). Their answers identify relevant topics for the formulation of attitudes toward territorial and stylistic variation in contemporary Czech, above all toward their experience of the opposition of standard and non-standard Czech.
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Approach to the choice of PC
Pokorný, Tomáš ; Gála, Libor (advisor) ; Pavlíček, Luboš (referee)
The main goal of this dissertation is to analyze the approach of common users within the scope of VSE in Prague to the choice of PC and to find out which basic characteristics of a PC and particular components are those users most focused on. Next point is to find out, how this approach is influencing IT knowledge of some of them. For this purpose, it was necessary to bring PC and the most important components to the attention of users. I created a questionnaire from the choice of characteristics of particular components and other relevant questions, which is to get answers for particular parts of the main goal. Obtained data are further presented and displayed by rate tabs for single questions and related answers. Values in tabs are given in absolute and relative formulation. Because not every respondent was answering all questions, relative formulation is related to the number of respondents, who answered given question. Some results are also presented in a form of pie chart for every respondent, eventually separately for those IT educated and the others. The most important findings are stated in the part with the presentation of questionnaire results and in the end of this dissertation.
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Analysis of benefits and costs of implementation of data boxes from Czech firms´ point of view
Cmunt, Václav ; Pitka, Lukáš (advisor) ; Bušková, Markéta (referee)
This thesis focuses on issue of data boxes, specifically on their use by companies that operate on the Czech market. In the theoretical part, the data boxes are characterized as a whole. In this part there are also set costs and benefits that occurred with the introduction of information system data boxes. The core of the practical part is questionnaire which is directed at companies with issues regarding the introduction of data boxes and the associated costs or benefits - it is a verification of the hypotheses set out in the theoretical part, i.e., whether the companies actually realize any benefits and what costs ISDS brings them. The last part deals with possible future developments.
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Danone brand perception
Šmejkalová, Radka ; Skokanová, Dagmar (advisor) ; Tůmová, Miluše (referee)
The target of my work is to find out consumer opinion of Danone dairy products. My work is divided into two parts - theoretical and practical one. The first part is focused on explaining fundamental terms. The second part evaluates results of the consumer investigation.
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Influence of Quality Management on the czech business domain
Procházková, Jitka ; Vostrovská, Zdenka (advisor) ; Plášková, Alena (referee)
The aim of this thesis is to map out the situation with recent experience of czech firms with implementation of quality management system in the form of international standard ISO 9001 and confirm or disprove the hypothesis that the implementation of quality management has a positive impact for the company's economy and improves it's effectiveness. The theoretical part is devoted to the definition of quality management system and to the reason why companies implement this system and what benefits this system has. The practical part of this dissertation is devoted to the realization of questionnaire's survey between chosen companies which have implemented ISO 9001. This survey should discover benefits and costs of certification and the change of performance index of the firms.
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Analysis of the Consumers' Behaviour in Selected Store in the Town of Orlová
Hovorková, Lucie ; Cimler, Petr (advisor) ; Filipová, Vladimíra (referee)
The thesis deals with competitive environment and analyses shopping behaviour of the customers in the Coop Tip store in the town of Orlová. First part describes the retail network of the city and also the store itself. Then is the attention paid to the comparsion with its biggest competitor through the prices of consumer basket.In the main part follows the analysis of consumers'behaviour itself on the basis of data obtained by the polling in the store. And finally there are proposed some marketing recommendations on the grounds of the analysis's results.
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The Importance of Moravian Gastronomy in Tourism
Doleželová, Dana ; Valentová, Jana (advisor) ; Mlejnková, Lena (referee)
The main aim of this bachelor thesis is to demonstrate the importance of Moravian gastronomy for tourism industry. It describes its history, economical contribution, propagation tools, the difference from Czech cuisine and it includes the point of view of the foreign visitor. The first section of the thesis is dedicated to the history of Moravian gastronomy, several economical indicators and the development of food and beverage services. It also describes typical Moravian products and meals. The next part analyses and focuses on the three main projects promoting Moravian gastronomy: Czech Specials, Taste Moravia and Heritage Trails. Gastronomy research in the form of a questionnaire distributed among foreign tourists is included, and the results are described in the conclusion of the bachelor thesis.
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French Paul on the market of the Czech Republic: enter, operation and other expansion possibilities of this chain of cafés and bakeries
Girmanová, Eva ; Postler, Milan (advisor) ; Pelantová, Dita (referee)
The bachelor thesis is dealing with the position of the French chain of cafés and bakeries Paul on the market of the Czech Republic. Its target is analysis of the present position on the local market and survey of the expansion possibilities into other places in the capital city and eventually into other cities in the republic. The part of the target is also the survey on the satisfactory of customers, which was realized with the use of questionnaire. The main resource of information was personal experience and the results of the questionnaire. The thesis is divided into theoretical and practical part. The outcome of the survey in the practical part is the satisfactory ratio and suggestions which could heighten its level.
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