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The perception of private labels by Czech and Slovak consumers
Nemčíková, Alica ; Hesková, Marie (advisor) ; Šalamoun, Jan (referee)
The goal of diploma thesis entitled: "The perception of private labels by Czech and Slovak consumers" was to do own marketing survey, aimed on perception of assortment marked as "organic" by consumer, and as well on organic food assortment under the private labels of retail chains acting in the Czech and the Slovak Republic. Based on survey results and market analysis to assess the current status and trends on the market with organic products and also bring conclusions and recommendations concerned the strategies for further action in "ORGANIC" domain.
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The analysis of consumer labels with especial focus on their environmental aspects
Kohoutová, Zuzana ; Hadrabová, Alena (advisor) ; Dvořák, Antonín (referee)
This diploma thesis describes marking of goods and services which help raise competitive producers on the market and also help to consumers in decision of purchasing products. In this time there are on the Czech market many labels describing the quality of goods. There is the special focus on the eco-labelling, which is label for positive effect on the environment. In this thesis there is described the history of voluntary approaches in chosen countries. My work analyses labels and their functions on the Czech market. There are also views of consumers on marking goods and services. At the conclusion I investigate producers' options on labels of goods.
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The impact of production processes on emission of CO2 in livestock raising
MAKRLÍKOVÁ, Kateřina
This theses fokus on the enviromental impact of livestock raising cycle (cattle, pigs and poultry). Energetical costs and emissions caused by livestock fattening are counted including processing and transport of the final product ? meat. Conventional and organic farming were compared as well as different forms of housing. SIMA Pro software tool was used for obtaining the emission load. The aim of the work was to find which form of livestock raising has the least environmental impact. This work was created in the European Union internatiponal project M00080-EUS-AT-SUKI Sustainable Kitchen focusing on the emission load of substantial links of vertical production chain.
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Conversion of farm from conventional to organic farming in submountain areas
MRÁČKOVÁ, Jana
The aim of the Dissertation was to assess conditions and suitability of the specific agricultural farm for conversion. The farm analysed is situated in the highest parts of the Novohradské Hory mountain region, District of Český Krumlov. The altitude of anthropogenic non-stocked forest land oscillates about 850 m above sea level, and covers an area which was included in the border zone of the state border with Austria until recently. The main production programme of the farm is animal production, namely cattle breeding without a market milk production. The SWOT analysis method was used to analyse subjective as well as objective presumptions of suitability of the farm for conversion purposes. It was used to identify strengths, weaknesses, opportunities and threats. The results achieved were used for assessment and comparison with information processed in bibliography. The facts revealed indicated that the current state of conventional farming already fully corresponds to the principles and requirements applied in the organic farming systems.At the end it was stated that the farm has the best presumptions for a successful conversion.
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Spatial analysis of organic food production and processing capacity in region of South Bohemia
ZEDEK, Milan
This diploma thesis is focused on mapping of organic farming in the South Region particularly in terms of spatial distribution of organic farms, their production and deployment of processing capacities organic production. South Bohemia region is due to its geographical conditions suitable for organic farming. It is one of the largest in amount of organic farms. However the diversity of production is not too different. There is mainly dominating extensive cattle farming in areas of permanent grassland.This dissertation was elaborated in terms of explorational purpose of University of South Bohemia ? Economical Faculty MSM 6007665806, focusing on support of development concerning higlands and uplands areas in the region of south Bohemia.
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Efficiency of production of selected conventional and organic enterprises in west Bohemia region
KECSEIOVÁ, Klára
The aim of the work is to analyse the production efficiency of conventional and organic farms in the Western Bohemia. Based on the data of questionnaire investigation in 2009 I selected four farms from the Pilsen Region. Evaluative criteria were as follows: the total area under cultivation, farming system (conventional or organic), type of arable crops (especially wheat, oat, potatoes). The data were extracted from terrain investigation, telephone conversations, interview with farmers, yearbook of organic farming, situational review and forecast balance of Czech Statistical Office and Ministry of Agriculture. Supporting data were extracted from ÚZEI database. Crop yields, the costs of crops and selling price in recent 10 years were investigated. From the results it can be concluded, that crop yields in organic farming are lower than crop yields in conventional farming. The yields of wheat growing in organic farming are 40 % lower than in conventional farming. The yields of potatoes growing in organic farming are 40 % lower than in conventional farming and the yields of oat growing in organic farming are 30 % lower than in conventional farming. Production efficiency of chosen crops in organic farming is comparable to conventional farming due to higher redemption price and lower costs. In some organic farms the growing of chosen crops is even more profitable than in conventional farms. Structure of costs in organic farming is the most differential component comparable to conventional farming. It is because of different spending of fertilization and crop management practice.
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Analysis of the Supply of Biofood in Outdoor Boarding
KLABÍKOVÁ, Iveta
The principal aim of my bachelor{\crq}s thesis was an analysis of organic food offer at several restaurants in the region of České Budějovice. In literature retrieval I put brain to study of special literature and sources available from Internet. In this part I focused on defining of marketing research, organic food, ecological (sustainable) agriculture, principles of ecological agriculture, legislature and marking of ecological agriculture products. At the last part of my literature retrieval I put my mind to comparing of secondary data for three years 2006, 2007 and 2008 relating to production, distribution and consumption of organic food. In practical part of my bachelor{\crq}s thesis I put my brain to marketing research, data processing and solution proposal.
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Structure of genetics resources and the actual use of spelta (\kur{Triticum spelta} L.) in the Czech Republic
HŮDA, Petr
The work is dealt with the analysis of the structure of genetic resources of spelt (\kur{Triticum spelta} L.), then the current state of cultivation and utilization of this cereal. The review of literature focuses on the orign, distribution, agricultural engineering and breending programmes of spelt. In the Czech Republic spelt is usually grown in organic farming. Data from the statistics of organic farming and data from the database EVIGEZ are used to present the results of this work. The results of this work show an obvious increase of production areas, spelt production and increased interest in products of this crop.
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Use of bioproducts in public catering systems in Czech Republoc and Austria
KOSTKOVÁ, Miroslava
The paper studied the structure of meals in selected restaurants in the Czech Republic and compared with selected Austrian catering facilities. The analysis shows that Austria is against the Czech Republic ahead of not only the quantity used in organic food, but also in the knowledge that is related to organic food. And not just in public catering facilities, but also in households. In the questionnaire survey was to determine knowledge about organic foods, the principles under which they were prepared, where you can buy at what price range varies. About the quality of organic food, people's interest in organic food, organic food as often used in homes both Czech and Austrian. Were also detected in the possibilities of school catering facilities, the reasons why organic food is often used and more. All of this was examined children's nursery school, primary school pupils and college students and executives interviewed kitchen. The result is that in the Czech Republic are used almost exclusively organic foods at home and rarely. While in the kitchens of school facilities for them is great interest either from the kitchen diners and employees. By contrast, in Austria, organic food is commonly used both in households and in public catering facilities and thein use is considered an asset. SWOT analysis derived from several sources provided by the Ministry of Agriculture, shows the appropriateness of inclusion of organic food to offer menus. Understanding the concept of organic food is gradually increasing, from our survey suggests that this concept students know 72% and 75% of staff kitchen. In Austria, this question knew the answer 100% of the respondents. 13% of respondents would welcome the offer of meals of organic foods in their cafeterias, dining halls in the Austrian would appreciate higher proportion of organic food. 60% of students in the questionnaire said that they can byu organic food in supermarkets, while in Austria prevails buy organic food directly on the farm. Most in the Czech Republic to sign purchase organic fruits and vegetables, in second place as milk and dairy products. In contrast to Austria, where most purchases organic milk and dairy products, fruit in second place and third place is vegetables.
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Organic food - land and sale potential of montane and submontane region (Southbohemian region)
HORSKÁ, Alena
This dissertation is focused on analysing the potencial in production and distribution of chosen biocommodity in the less favoured areas of South Bohemian region. As the alternate aim was determined ecological rural tourism and its perspective as one of the possible ways of developing less favoured areas. The work highlights the distinctions of organic agriculture and its principles, shows organic activities as a way of possible developmnet of montane and submontane areas and detects potencial of growth of this branch for the future.
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