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Corporate Culture
Svačinová, Tereza ; Pilař, Ladislav (advisor) ; Tučková, Karolína (referee)
This bachelor thesis deals with the topic of corporate culture that is an important part of every company. The first part is focused on the theoretical concept of the topic and is based on a specialized literature study. General ideas, such as characteristic of corporate culture, its history, origin, structure, elements, typology, content and power, research, impact on individuals and the way of change, are also defined here. In the practical part, it was come out of questionnaire and observation made in the specific company. Results were reviewed and a solution of the current situation in the company was suggested.
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Characteristics of leadership of employees in another language than their native
Záluský, Jan ; Kopecký, Martin (referee) ; Tureckiová, Michaela (advisor)
Graduation thesis Characteristics of leadership of employees in another language than their native focuses on the questions of leadership of non native speakers. It proposes special importance of understanding cultural diversity, comprehension and compliance with this diversity. The personality of a manager who leads cross cultural teams is also researched, primarily concerning the characteristic and capabilities which are required for an effective leadership of non native workers. The practical part is related to the analysis of a field research which I conducted by the technique of participating observation at US and Canadian workplaces in 2005 and 2007. The goal of my research was to describe in detail attitudes, habits and mechanisms to which native speakers adhere to, consciously or unconsciously, when leading cross cultural teams.
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The influence of Asian culture on business- case study of Chinese culture
Uhlíková, Aneta ; Maitah, Mansoor (advisor) ; Radka, Radka (referee)
Topic of the thesis is to explain the influence of Asia culture on doing business, specifically focused on Chinese market. It analyses cultural differences and points out the importance of culture in business. In the theoretical part, the most important factors as well as all cultural influential factors are mentioned. Definition of culture itself is presented together with basic cultural elements and differeces among cultures. Further on, cultural dimensions of Geert Hofstede, one of the eminent world culture-scientist, are described, specifically focused on interaction among different cultures and organisational cultures.
Practical part then puts more emphasis on the Chinese business culture itself. Topics such as business negotiation differences are starting the practical part, followed by behaviour patterns after coming to China and meeting future business partners with Chinese roots. After explanation of all the basic differences " on the first sight", author goes more into details and explains detailed differences connected with traditions, rules and all other necessary information about how to behave in the Chinese business enviroment. Thesiś focuses on all formal collective behaviour concepts, which are very important in the Chinese culture as well as its history and philosophy, which influences both their personal and professional life every day.
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History, race and culture
The proceeding is a result of the interdisciplinary meeting of researchers studying human variability and history of race.
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Corporate Culture of Arthur D. Little
Horáková, Adéla ; Müllerová, Františka (advisor) ; Skuček, Tomáš (referee)
The work deals with the corporate culture of Arthur D. Little. Summary of basic and important theoretical information regarding the terms "culture" and "corporate culture" is the aim of the thesis. The terms should be of help to describe the practical part - analysis and exploration of the specific corporate culture of Arthur D. Little company. Next aim of this thesis is to determine how employees of Prague office feel the corporate culture. Based on all available information some recommendations for the management of Arthur D. Little should be made.
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Comparison of contemporary Spanish nationalisms: dangerous separatism or pattern of European regionalism?
Brož, Filip ; Buben, Radek (advisor) ; Bureš, Jan (referee)
Spain is not composed with only one nation, it is indeed a multinational state, which is thus logically homeland for many nationalisms and nationalism-related problems. First, I analyze the historical causes of the emergence of nationalisms in the Basque country, Catalonia and Galicia. These causes are the regionalistic tradition of Spain combined with proper attributes of each of these regions, such as economical power, different language and culture and historical experience with self government in the case of Catalonia, distinct "race" and attractive mythology in the case of the Basque country and again, proper language and culture in the case of Galicia, accentuated with their Celtic origins. 67 Second, I analyze the democratic transition from a nationalistic point of view: the constitution of 1978 permitted a strong decentralization and the construction of a state of autonomies. That gave a relative satisfaction to nationalisms but new problems are appearing. Third, I consider nationalisms within the framework of parties and party systems: each of the three regions has a moderate nationalistic party, which is often dominant in its respective region, but their moderate character is often a pragmatic one, moreover Catalonia and especially the Basque country have relevant radical parties. As a conclusion,...
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Color asspciations in different cultures
Valovik, Valeryia ; Olšanová, Květa (advisor) ; Halík, Jaroslav (referee)
This bacelor thesis is about associations connected with colors in different cultures, focuses on differences in perception and use of colors and discribes the meaning of color for marketing purposes. The goal of this thesis is to provide answers for two questions. 1)Whether generally prefered or generally unpopular colors exist. 2)Whether the differences between associations connected with colors in various cultures exist. The first part of the thesis deals with not only physical but also psychological influence on an individual as a rule, covers the history of color and research by M. Lüsher. The second part of the thesis deals with the differences in perception of color in different cultures and describes possible explanations of existing differences. The third part of the thesis concentrates on the associations assigned to colors and preference of colors in three specific countries. The research was based on survey responces of natives from Belarusian republic, Estonia and Czech republic.
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Corporate culture of international company
Šeredová, Eliška ; Filipová, Alena (advisor) ; Zeman, Jiří (referee)
The subject of this thesis is to evaluate the corporate culture of UniCredit Group. The thesis also analyses the influence of Italian national culture on corporate culture of the UniCredit Group. The theoretical part describes the corporate culture, its determinants, typology and strategies used in international expansion. The practical part introduces the UniCredit Group, its history on the czech market and it also includes the evaluation of the corporate culture. In the end, there is an analysis of Italian national culture being one of the determinants of the UniCredit Groups corporate culture.
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Analýza a návrh webové stránky pro cestující do zahraničí
Strnad, Stanislav ; Buchalcevová, Alena (advisor) ; Kučerová, Helena (referee)
The target of this thesis is to design a website which enables its visitors a slightly different approach when searching information about the selected countries, compared to websites of similar orientation. The main asset of the website would be to allow the selection of thematic information (transport, culture, food, trade, etc.), giving the user a clue in the search for the countries where he would like to travel to. (or just find some interesting information about them) It should be also possible to filter and sort the available information accordingly by prearranged criteria, which should allow the visitor to get slightly different perspective over the issue. One of the main features is the contribution of users themselves to co-create the website, for which the registration system will be adapted to. The system will distinguish several levels of users with different permissions to access various sections of the website and to manage its content. It should be possible to edit the data through the web interface, which should provide sufficient variability for a complete content management. The website solution should be created for the users as intuitively as possible without any unnecessary barriers that would prevent users from comfortable and effective use of the website.
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